Mobile apps for small business buyers
Asked as “mobile app marketing platform”, and as “mobile app engagement and growth tool”, on behalf of a small B2B company. 57 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
25%
Contested · Apple Search Ads 11%
25OneSignal11Apple Search Ads09Google App Campaigns56others
25% of first choices, contested.
Since October 2026▼−6Since October 2026: 31% → 25%, −6 points. Inside the 11-point floor: within noise.OneSignal held the lead, −6 points on 31%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
OneSignal25%Contested▼−6Since October 2026: 31% → 25%, −6 points. Inside the 11-point floor: within noise.This pageMid-market
Customer.io13%Contested▼−4Since October 2026: 17% → 13%, −4 points. Inside the 11-point floor: within noise.Standing →Enterprise
Braze60%Clear leader▲+10Since October 2026: 50% → 60%, +10 points. Inside the 11-point floor: within noise.Standing →
OneSignal25%Contested▼−6Since October 2026: 31% → 25%, −6 points. Inside the 11-point floor: within noise.This pageMid-marketCustomer.io13%Contested▼−4Since October 2026: 17% → 13%, −4 points. Inside the 11-point floor: within noise.Standing →EnterpriseBraze60%Clear leader▲+10Since October 2026: 50% → 60%, +10 points. Inside the 11-point floor: within noise.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01OneSignal25%2%41accepted challenger▼−6Since October 2026: 31% → 25%, −6 points. Inside the 11-point floor: within noise.31% → 25%
OneSignal25%2%41accepted challenger▼−6Since October 2026: 31% → 25%, −6 points. Inside the 11-point floor: within noise.31% → 25%02Apple Search Ads11%0%20accepted challenger▲+9Since October 2026: 2% → 11%, +9 points. Inside the 11-point floor: within noise.2% → 11%
03
Google App Campaigns Lab in the set9%0%18accepted challenger▲+1Since October 2026: 8% → 9%, +1 point. Inside the 11-point floor: within noise.8% → 9%
Google App Campaigns Lab in the set9%0%18accepted challenger▲+1Since October 2026: 8% → 9%, +1 point. Inside the 11-point floor: within noise.8% → 9%04
Meta Advantage+ App Campaigns7%10%20accepted challenger▲+4Since October 2026: 3% → 7%, +4 points. Inside the 11-point floor: within noise.3% → 7%
Meta Advantage+ App Campaigns7%10%20accepted challenger▲+4Since October 2026: 3% → 7%, +4 points. Inside the 11-point floor: within noise.3% → 7%05
CleverTap7%43%30criticized challenger▲+4Since October 2026: 3% → 7%, +4 points. Inside the 11-point floor: within noise.3% → 7%
CleverTap7%43%30criticized challenger▲+4Since October 2026: 3% → 7%, +4 points. Inside the 11-point floor: within noise.3% → 7%06
AppsFlyer5%27%41criticized challenger▲+3Since October 2026: 2% → 5%, +3 points. Inside the 11-point floor: within noise.2% → 5%
AppsFlyer5%27%41criticized challenger▲+3Since October 2026: 2% → 5%, +3 points. Inside the 11-point floor: within noise.2% → 5%07Braze4%67%33criticized challenger▲+4Since October 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise.0% → 4%
Braze4%67%33criticized challenger▲+4Since October 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise.0% → 4%08
AppTweak2%0%14accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
AppTweak2%0%14accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%09Customer.io2%8%12accepted challenger▼−1Since October 2026: 3% → 2%, −1 point. Inside the 11-point floor: within noise.3% → 2%
Customer.io2%8%12accepted challenger▼−1Since October 2026: 3% → 2%, −1 point. Inside the 11-point floor: within noise.3% → 2%10
Mixpanel2%9%11accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
Mixpanel2%9%11accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%11
Adjust2%33%27criticized challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
Adjust2%33%27criticized challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%12
Firebase2%25%12criticized challenger▼−3Since October 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise.5% → 2%
Firebase2%25%12criticized challenger▼−3Since October 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise.5% → 2%Show the four products at 0%, ordered by negative rate
16
MoEngage0%50%10criticized challenger▼−3Since October 2026: 3% → 0%, −3 points. Inside the 11-point floor: within noise.3% → 0%
MoEngage0%50%10criticized challenger▼−3Since October 2026: 3% → 0%, −3 points. Inside the 11-point floor: within noise.3% → 0%15
TikTok Ads0%18%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
TikTok Ads0%18%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%13
Branch0%14%22accepted challenger▼−5Since October 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise.5% → 0%
Branch0%14%22accepted challenger▼−5Since October 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise.5% → 0%14
App Radar0%10%10accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
App Radar0%10%10accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Google App Campaigns is made by Google, whose model Gemini 3.5 Flash is in the set. On the four share prompts that model made it the first choice zero times of 4; the other thirteen models five times of 52. Lab treatment is defined on the method page; the row is marked, not excluded.
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not small business.
All twenty-eight head-to-head pages: the top eight products, each against each
Customer.io vs CleverTapCustomer.io vs AppsFlyerCustomer.io vs OneSignalCustomer.io vs MoEngageBraze vs Apple Search AdsBraze vs Meta Advantage+ App CampaignsBraze vs CleverTapBraze vs AppsFlyerBraze vs OneSignalBraze vs MoEngageApple Search Ads vs Meta Advantage+ App CampaignsApple Search Ads vs CleverTapApple Search Ads vs AppsFlyerApple Search Ads vs OneSignalApple Search Ads vs MoEngageMeta Advantage+ App Campaigns vs CleverTapMeta Advantage+ App Campaigns vs AppsFlyerMeta Advantage+ App Campaigns vs OneSignalMeta Advantage+ App Campaigns vs MoEngageCleverTap vs AppsFlyerCleverTap vs OneSignalCleverTap vs MoEngageAppsFlyer vs OneSignalAppsFlyer vs MoEngageOneSignal vs MoEngage
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
01A02
0304050607080910111213141516Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01OneSignal25%
OneSignal25%02Apple Search Ads11%
03Google App Campaigns9%
Google App Campaigns9%04Meta Advantage+ App Campaigns7%
Meta Advantage+ App Campaigns7%05CleverTap7%
CleverTap7%06AppsFlyer5%
AppsFlyer5%07Braze4%
Braze4%08AppTweak2%
AppTweak2%09Customer.io2%
Customer.io2%10Mixpanel2%
Mixpanel2%11Adjust2%
Adjust2%12Firebase2%
Firebase2%13Branch0%
Branch0%14App Radar0%
App Radar0%15TikTok Ads0%
TikTok Ads0%16MoEngage0%
MoEngage0%What they warned about
Two of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Grok 4.20, Mistral Small, DeepSeek V4 Flash, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5, GPT-6 Luna and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Braze67%
22 of 33 labels negative · 11 of 14 models · 5 hard negative
“Why Avoid: It is one of the most robust cross-channel engagement engines in the world, but its pricing model is designed for massive scale.” Qwen 3.7 Flash, negative prompt
AppsFlyer27%
11 of 41 labels negative · 10 of 14 models · 2 hard negative
“Platforms to Avoid or Approach with Caution: AppsFlyer ... extremely expensive ... the cost often outweighs benefits” Grok 4.20, negative prompt
CleverTap43%
13 of 30 labels negative · 7 of 14 models · 2 hard negative
“Why Avoid: Similar to Braze, this platform focuses heavily on "AI-driven" automation for high-growth consumer apps.” Qwen 3.7 Flash, negative prompt
Adjust33%
9 of 27 labels negative · 7 of 14 models · 1 hard negative
“Don't overpay for enterprise platforms like AppsFlyer, Adjust, or Braze” DeepSeek V4 Flash, budget prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
73 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 865 links across 281 sites, every framing counted. Ranked by the number of answers carrying the site or page. 46 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
36 answers · 57 citations · 12 models
vendor site · Software Advice31 answers · 43 citations · 10 models
28 answers · 30 citations · 11 models
vendor site · GetApp16 answers · 22 citations · 7 models
vendor site · AppsFlyer15 answers · 19 citations · 10 models
vendor site · Moburst15 answers · 16 citations · 8 models
vendor site · Guideflow14 answers · 17 citations · 5 models
vendor site · OneSignal13 answers · 20 citations · 5 models
12 answers · 12 citations · 8 models
vendor site · Capterra11 answers · 13 citations · 7 models
11 answers · 11 citations · 9 models
vendor site · Reddit10 answers · 16 citations · 7 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
28 answers · 11 models
15 answers · 8 models
12 answers · 8 models
11 answers · 7 models
10 answers · 7 models
10 answers · 6 models
10 answers · 6 models
10 answers · 7 models
10 answers · 8 models
9 answers · 5 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best mobile app marketing platform”, “mobile app marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| OneSignal onesignal.com | 25% | 322 | 4,400 | 133 | 29,726 | 38 | ||
| Google parent site Google App Campaigns 9%, Firebase 2%, Google Ads 2%, Google Play Console 2% | 14% | 201 | 550,000 | 15,818 | ||||
| Apple Search Ads | 11% | 2,900 | 95 | |||||
| Meta parent site Meta Advantage+ App Campaigns 7% | 7% | 42 | ||||||
| CleverTap clevertap.com | 7% | 214 | 1,000 | 24 | 20,153 | $12,750 | 20 | |
| AppsFlyer appsflyer.com | 5% | 173 | 9,900 | 202 | 107,974 | 29 | 2 | |
| HubSpot parent site HubSpot Marketing Hub 5% | 5% | 991 | 368,000 | 9,776 | ||||
| Braze braze.com | 4% | 540 | 27,100 | 6,395 | 55,552 | $13,112 | 59 | |
| AppTweak apptweak.com | 2% | 211 | 1,600 | 29 | 9,585 | 7 | ||
| Customer.io customer.io | 2% | 218 | 2,900 | 174 | 15,750 | $6,920 | 112 |
Google's top ten for the two searches hold 16 sites; 2 of them are among the sites the models cited here (appsflyer.com, reddit.com). The first result for “best mobile app marketing platform” is reddit.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best mobile app marketing platform for a small B2B company?”Paraphrase“Which mobile app engagement and growth tool would you recommend to a small business that sells to other businesses?”Comparative“What are the top mobile app marketing platforms for a small team and how do they differ?”Budget-constrained“What is the best mobile app marketing platform for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a mobile app marketing platform. What should we look at?”Negative“Which mobile app marketing platforms should a small business avoid or be cautious about?”
Claude Haiku 4.5CleverTapagainst: Adobe Marketo EngageOneSignalChangedOneSignalOneSignalno first choiceagainst: Google, Meta Advantage+ App Campaigns, TikTok Ads
Two alternatives
Netcore Customer Engagement Platform, OneSignalTwo alternatives
Mixpanel, PushwooshFive alternatives
CleverTap, Pushwoosh, SendPulse, Textla, WebEngageFive alternatives
Google App Campaigns, Meta Advantage+ App Campaigns, Optimove, Textedly, TextlaGPT-5.4 miniBraze, CleverTapOneSignalChangedagainst: AirshipAdjust, AppsFlyeragainst: Braze, CleverTapOneSignalagainst: Adjust, Braze, CleverTapno first choicenothing named
Two alternatives
Adjust, AppsFlyerOne alternative
Customer.ioTwo alternatives
Customer.io, OneSignalOne alternative
AppsFlyerGemini 3.5 FlashAppsFlyer, OneSignalagainst: Adobe Experience Cloud, BrazeMixpanelChangedOneSignalagainst: Sensor TowerFirebaseagainst: Adjust, Braze, Sensor Towerno first choiceagainst: Fiverr sellers offering "10,000 app installs for $50", Liftoff, Meta Advantage+ App Campaigns, Mistplay, Moloco, Sensor Tower, Smadex, Tapjoy, The Trade Desk, TikTok Ads, adjoe, data.ai
Five alternatives
Branch, Customer.io, LinkedIn Campaign Manager, Mixpanel, PostHogFour alternatives
Customer.io, OneSignal, Pendo, PostHogEight alternatives
AppTweak, Apple Search Ads, AppsFlyer, Branch, Customer.io, Google Firebase Analytics, Mixpanel, MoEngageFour alternatives
App Radar, AppsFlyer, Mixpanel, OneSignalPerplexity SonarOneSignalagainst: Attentive, Braze, CleverTap, InsiderOneSignalHeldagainst: Braze, CleverTapApple Search Ads, Google App Campaigns, OneSignalagainst: Braze, CleverTapApple Search Ads, Google App Campaignsagainst: Braze, CleverTapno first choiceagainst: Adjust, Airship, AppLovin, AppsFlyer, Branch, Braze, CleverTap, Iterable, Liftoff, MoEngage, Singular, Textedly
Two alternatives
AppsFlyer, Customer.ioOne alternative
AppsFlyerThree alternatives
AppsFlyer, Branch, Customer.ioTwo alternatives
Meta Advantage+ App Campaigns, OneSignalGrok 4.20AppsFlyeragainst: Adobe Marketo EngageOneSignalChangedagainst: Braze, Firebase, IterableAppsFlyerGoogle Adsno first choiceagainst: Adobe Experience Cloud, Salesforce Marketing Cloudagainst: Adjust, AppsFlyer, Branch, Google Ads, Google Display & Video 360, Marketing 360, Noise/GetNoise, The Trade Desk, Yelp
Eight alternatives
App Radar, AppTweak, Braze, CleverTap, Google Ads, Google Analytics 4, HubSpot Marketing Hub, RemergeThree alternatives
Adjust, AppsFlyer, MixpanelFive alternatives
Adjust, Braze, CleverTap, Google Ads, OneSignalThree alternatives
Apple Search Ads, CleverTap, Meta Advantage+ App CampaignsMistral SmallCustomer.io, Google App Campaignsno first choiceChangedFirebaseagainst: BrazeApple Search Ads, Meta Advantage+ App Campaignsno first choiceagainst: Firebase, Google Analytics 4against: CleverTap, Firebase
Two alternatives
App Radar, BranchFive alternatives
Adjust, AppsFlyer, Facebook for Business, Google AdMob, TikTok AdsTwo alternatives
Google App Campaigns, TikTok AdsDeepSeek V4 FlashOneSignalagainst: Airship, Braze, MoEngagePushwooshChangedagainst: CleverTap, OneSignalBranch, OneSignalagainst: Adjust, App Radar, CleverTap, Firebase Cloud Messaging, Kochava, MoEngageApple Search Ads, Google App Campaigns, WarpLinkagainst: Adjust, AppsFlyer, BrazeAdjust, AppsFlyeragainst: Brazeagainst: Yelp Ads
Three alternatives
App Radar, CleverTap, Google Analytics 4One alternative
Customer.ioSix alternatives
ASOdesk, AppTweak, Appfigures, Apple Search Ads, AppsFlyer, Google App CampaignsSix alternatives
AppTweak, Meta Advantage+ App Campaigns, MobileAction, OneSignal, PostHog, RevenueCatTwo alternatives
Branch, SingularLlama 4 Maverickno first choiceno first choiceHeldno first choiceApple Search Ads, Meta Advantage+ App Campaignsno first choiceagainst: Adobe Marketo Engage, AppsFlyer, Attentive, Braze, CleverTap
Qwen 3.7 FlashHubSpot Marketing Hubagainst: Customer.ioOneSignal, UserpilotChangedagainst: Braze, Salesforce Marketing CloudFirebase, RevenueCat, WarpLinkagainst: Adjust, AppsFlyerApple Search Ads, Google Analytics 4against: Adjustno first choiceagainst: Airship, Braze, MoEngageagainst: AspireIQ, Braze, CleverTap, CreatorIQ, EZ Texting, MAGICPIN, MoEngage, Sensor Tower, Whatso
Four alternatives
AppTweak, LinkedIn Campaign Manager, MobileAction, OneSignalTwo alternatives
PostHog, WebEngageThree alternatives
Kochava, OneSignal, PostHogFour alternatives
AppArk, Meta Advantage+ App Campaigns, OneSignal, TikTok AdsFive alternatives
Adjust, AppsFlyer, Firebase, Kochava, TenjinKimi K2Attribution Appagainst: Braze, InsiderOneSignalChangedBranch, Tenjin, WarpLinkagainst: AppLovin, Appgain, AppsFlyer, Liftoff, MolocoGoogle App Campaignsno first choiceagainst: Perspective.co
Six alternatives
Adjust Core, AppGoblin, EZ Texting, FoxData, SplitMetrics, TextedlyTwo alternatives
ActiveCampaign, HubSpot Marketing HubFour alternatives
Apple Search Ads, Google App Campaigns, OneSignal, RevenueCatFour alternatives
App Radar, AppGoblin, Apple Search Ads, Google Analytics 4Six alternatives
Adjust, Airbridge, AppsFlyer, Branch, Singular, TenjinGLM 4.7 FlashXBrazeCleverTapChangedAdjust, Branchagainst: Amplitude, AppsFlyer, Braze, MixpanelAppTweak, MobileActionno first choiceagainst: AppsFlyer, Branch
Four alternatives
AppsFlyer, Firebase, Insider, PushwooshTwo alternatives
Firebase, OneSignalSeven alternatives
Airbridge, AppFollow, AppTweak, Appfigures, CleverTap, Google Analytics 4, OneSignalFive alternatives
Adjust, Apple Search Ads, AppsFlyer, Firebase, Google App CampaignsMiniMax M2.5Google App Campaigns, LinkedIn Campaign ManagerOneSignalChangedagainst: Airship, BrazeAppTweakagainst: Sensor TowerMeta Advantage+ App Campaignsno first choiceagainst: AiSensy, AppsFlyer, Braze, CleverTap, Google AdMob, Swrve
One alternative
HubSpot Mobile MarketingOne alternative
MoEngageFive alternatives
AppsFlyer, Branch, Firebase, Mixpanel, OneSignalThree alternatives
App Store Optimization (ASO) Tools, Google App Campaigns, TikTok AdsGPT-6 LunaHubSpot Marketing HubOneSignalChangedAppsFlyer, SingularApple App Store Connect, Google Play Consoleno first choiceagainst: AppsFlyer
Two alternatives
AppsFlyer, OneSignalFour alternatives
AppFollow, AppTweak, Branch, OneSignalOne alternative
MobileActionMuse Glimmer 30BCleverTap, HubSpot Marketing Hub, InsiderOneSignalChangedAppFollow, AppTweakagainst: Adjust, AppsFlyer, Sensor Tower, formerly data.aiApple Search Ads, Meta Advantage+ App Campaignsno first choicenothing named
Five alternatives
ActiveCampaign, Adjust, AppsFlyer, Braze, Customer.ioTwo alternatives
Pushwoosh, UserpilotFour alternatives
Airbridge Core, Branch Intro, OneSignal, TenjinFive alternatives
Adjust, AppsFlyer, Braze, OneSignal, WarpLinkBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:53 | yes | 10 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:50 | yes | 3 | 6 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 16:58 | yes | 10 | 21 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 17:25 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 15:01 | yes | 15 | 20 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 10:38 | yes | 5 | 4 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 11:13 | yes | 25 | 18 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 15:15 | yes | 5 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:55 | yes | 15 | 66 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:12 | yes | 15 | 58 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 13:01 | yes | 25 | 30 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:21 | yes | 5 | 19 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 13:53 | yes | 3 | 10 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 14:41 | yes | 14 | 20 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:04 | yes | 9 | 7 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 14:57 | yes | 3 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:57 | no | 0 | 16 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 10:59 | yes | 10 | 3 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:49 | yes | 5 | 7 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 16:00 | no | 0 | 1 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 09:48 | yes | 24 | 23 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:57 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 09:07 | yes | 5 | 33 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:20 | yes | 20 | 66 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 12:29 | yes | 25 | 41 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 11:31 | yes | 5 | 35 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 10:21 | yes | 1 | 7 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 09:10 | yes | 13 | 22 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 15:43 | yes | 9 | 9 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 09:24 | yes | 5 | 8 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 10:20 | no | 0 | 16 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 15:56 | yes | 10 | 6 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:07 | yes | 5 | 16 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 13:39 | yes | 5 | 7 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 11:16 | yes | 25 | 35 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 10:31 | yes | 5 | 3 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:02 | yes | 20 | 49 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 14:31 | yes | 18 | 71 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 16:15 | yes | 24 | 133 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:44 | yes | 15 | 27 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 12:46 | yes | 7 | 22 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:23 | yes | 15 | 26 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 11:22 | yes | 19 | 9 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:07 | yes | 3 | 5 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 15:52 | no | 0 | 13 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 16:12 | yes | 10 | 3 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:11 | yes | 5 | 7 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 16:06 | yes | 5 | 5 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 16:43 | yes | 18 | 23 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 10:11 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:20 | yes | 10 | 39 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 12:02 | yes | 12 | 26 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 10:51 | yes | 15 | 19 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 15:18 | yes | 10 | 50 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 17:00 | yes | 2 | 18 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:57 | yes | 14 | 15 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 12:25 | no | 0 | 6 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 16:05 | no | 0 | 7 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 13:22 | no | 0 | 17 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 13:24 | yes | 10 | 7 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:01 | yes | 5 | 17 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 15:52 | no | 0 | 7 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:33 | yes | 25 | 40 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 10:40 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 09:11 | no | 0 | 29 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 14:17 | yes | 25 | 27 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 16:48 | yes | 15 | 69 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 17:32 | no | 0 | 25 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 14:37 | yes | 1 | 14 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:07 | yes | 14 | 22 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 11:06 | yes | 19 | 9 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 12:29 | yes | 4 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:14 | no | 0 | 15 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 17:30 | yes | 10 | 4 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:30 | yes | 15 | 16 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 14:31 | yes | 5 | 5 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 12:20 | yes | 24 | 25 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 09:44 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 15:13 | yes | 10 | 42 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 17:30 | yes | 23 | 25 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 09:12 | yes | 24 | 149 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:07 | yes | 20 | 47 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:57 | yes | 5 | 18 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:20 | yes | 25 | 28 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
Adobe read as Adobe Experience Cloud
Facebook read as Meta Advantage+ App Campaigns
Firebase Analytics read as Firebase
Google UAC read as Google App Campaigns
HubSpot read as HubSpot Marketing Hub
Instagram read as Meta Advantage+ App Campaigns
Meta read as Meta Advantage+ App Campaigns
Meta (Facebook/Instagram) Ads read as Meta Advantage+ App Campaigns
Meta Ads read as Meta Advantage+ App Campaigns
Meta Ads (Facebook/Instagram) read as Meta Advantage+ App Campaigns
Meta Advantage+ read as Meta Advantage+ App Campaigns
Meta App Campaigns read as Meta Advantage+ App Campaigns
Meta App Campaigns (Facebook & Instagram Ads) read as Meta Advantage+ App Campaigns
Meta App Campaigns (Facebook & Instagram) read as Meta Advantage+ App Campaigns
TikTok read as TikTok Ads
Unresolved, counted raw
Adjust Core
App Store Optimization (ASO) Tools
AppArk
Appgain
Bizness Apps
Branch Intro
Fiverr sellers offering "10,000 app installs for $50"
Google
Google Firebase Analytics
HubSpot Mobile Marketing
Iterate
Linkrunner
MAGICPIN
Meta Advantage+ for Apps
Meta App Install Ads
Noise/GetNoise
Organic ASO (App Store Optimization)
Push notification tools (e.g., OneSignal)
Qonversion
Sensor Tower, formerly data.ai
Sortment
Superwall
Twilio
Discontinued, still offered
No shut-down product was recommended here.