November 2026 Edition · The permanent record of this edition. The unqualified address always carries the latest edition.
Index › GTM › Marketing › Mobile apps · November 2026 Edition

Mobile apps

Asked as “mobile app marketing platform”, and as “mobile app engagement and growth tool”, on behalf of a mid-market B2B company. 52 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
13%
Contested · Braze 12%
13Customer.io12Braze10Apple Search Ads65others

13% of first choices, contested.

Since October 2026▼−4Since October 2026: 17% → 13%, −4 points. Inside the 11-point floor: within noise.Customer.io held the lead, −4 points on 17%, inside the 11-point floor.
ShowinginAll 112 categories in the November 2026 Edition →

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01Customer.io13%0%17accepted challenger▼−4Since October 2026: 17% → 13%, −4 points. Inside the 11-point floor: within noise.17% → 13%
02Braze12%24%46accepted challenger▲+3Since October 2026: 9% → 12%, +3 points. Inside the 11-point floor: within noise.9% → 12%
03Apple Search Ads10%0%22accepted challenger▲+5Since October 2026: 5% → 10%, +5 points. Inside the 11-point floor: within noise.5% → 10%
04Meta Advantage+ App Campaigns10%12%24accepted challenger▲+5Since October 2026: 5% → 10%, +5 points. Inside the 11-point floor: within noise.5% → 10%
05CleverTap8%8%37accepted challenger▼−6Since October 2026: 14% → 8%, −6 points. Inside the 11-point floor: within noise.14% → 8%
06AppsFlyer8%14%43accepted challenger▲+6Since October 2026: 2% → 8%, +6 points. Inside the 11-point floor: within noise.2% → 8%
07OneSignal6%6%35accepted challenger▼−1Since October 2026: 7% → 6%, −1 point. Inside the 11-point floor: within noise.7% → 6%
08MoEngage4%12%16accepted challenger▲+1Since October 2026: 3% → 4%, +1 point. Inside the 11-point floor: within noise.3% → 4%
09Adjust2%9%33accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%
10Google Ads Lab in the set2%0%11accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
11Google App Campaigns Lab in the set2%17%12accepted challenger▼−5Since October 2026: 7% → 2%, −5 points. Inside the 11-point floor: within noise.7% → 2%
Show the eight products at 0%, ordered by negative rate
19Airship0%17%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
15Unity Ads0%12%16accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
14AppLovin0%11%19accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
18ironSource0%10%10accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
17AppTweak0%9%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
16TikTok Ads0%8%13accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
12Branch0%0%23accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
13Singular0%0%15accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured

Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.

Google Ads is made by Google, whose model Gemini 3.5 Flash is in the set. On the four share prompts that model made it the first choice zero times of 4; the other thirteen models one time of 52. Google App Campaigns is made by Google, whose model Gemini 3.5 Flash is in the set. On the four share prompts that model made it the first choice zero times of 4; the other thirteen models one time of 52. Lab treatment is defined on the method page; the row is marked, not excluded.

All twenty-eight head-to-head pages: the top eight products, each against each

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
A03
04
05
06
07
08
09
10
11
12
13
14
15
16
17
i18
19
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative30%
Key
01Customer.io13%
02Braze12%
03Apple Search Ads10%
04Meta Advantage+ App Campaigns10%
05CleverTap8%
06AppsFlyer8%
07OneSignal6%
08MoEngage4%
09Adjust2%
10Google Ads2%
11Google App Campaigns2%
12Branch0%
13Singular0%
14AppLovin0%
15Unity Ads0%
16TikTok Ads0%
17AppTweak0%
18ironSource0%
19Airship0%

What they warned about

One of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, Gemini 3.5 Flash, Perplexity Sonar, Grok 4.20, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5, GPT-6 Luna and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Braze
24%
11 of 46 labels negative · 8 of 14 models · 3 hard negative
“Avoid Braze unless you have a clear need for its advanced capabilities *and* a budget to match—it's often overkill and overpriced” Kimi K2, direct prompt
AppsFlyer
14%
6 of 43 labels negative · 5 of 14 models · 2 hard negative
“avoid purchasing enterprise-level Mobile Measurement Partners (MMPs) like AppsFlyer or Adjust immediately” Qwen 3.7 Flash, budget prompt
CleverTap
8%
3 of 37 labels negative · 3 of 14 models
“best for businesses with dedicated data integration expertise, as it can be complex for smaller operations” MiniMax M2.5, comparative prompt
Meta Advantage+ App Campaigns
12%
3 of 24 labels negative · 3 of 14 models
“Established ad platforms—including Google, Meta, TikTok, and others—when reporting is opaque or results look too good.” GPT-6 Luna, negative prompt

What they cite

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.

Sites the answers cite

73 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 813 links across 293 sites, every framing counted. Ranked by the number of answers carrying the site or page. 46 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.

22 answers · 33 citations · 9 models
18 answers · 18 citations · 9 models
vendor site · Guideflow17 answers · 22 citations · 8 models
17 answers · 17 citations · 10 models
vendor site · AppsFlyer15 answers · 23 citations · 11 models
13 answers · 15 citations · 8 models
publisher (Gane)13 answers · 15 citations · 8 models
12 answers · 16 citations · 8 models
vendor site · GetApp11 answers · 16 citations · 7 models
vendor site · SmartyAds11 answers · 11 citations · 8 models
vendor site · SourceForge10 answers · 11 citations · 7 models
vendor site · SplitMetrics10 answers · 11 citations · 7 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best mobile app marketing platform”, “mobile app marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
Customer.io customer.io13%2182,90017415,750$6,920112
Braze braze.com12%54027,1006,39555,552$13,11259
Apple Search Ads10%2,90095
Meta parent site
Meta Advantage+ App Campaigns 10%
10%42
Google parent site
Firebase 4%, Google Ads 2%, Google App Campaigns 2%, Google AdMob 2%
10%201550,00015,818
CleverTap clevertap.com8%2141,0002420,153$12,75020
AppsFlyer appsflyer.com8%1739,900202107,974292
OneSignal onesignal.com6%3224,40013329,72638
MoEngage moengage.com4%1031,6005413,6696
Mixpanel mixpanel.com4%46712,10045820,284$45811

Google's top ten for the two searches hold 16 sites; 2 of them are among the sites the models cited here (appsflyer.com, businessofapps.com). The first result for “best mobile app marketing platform” is reddit.com.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHide
ModelDirect“What is the best mobile app marketing platform for a mid-market B2B company?”Paraphrase“Which mobile app engagement and growth tool would you recommend to a mid-sized B2B company?”Comparative“What are the top mobile app marketing platforms and how do they differ?”Budget-constrained“What is the best mobile app marketing platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a mobile app marketing platform. What should we look at?”Negative“Which mobile app marketing platforms should I avoid or be cautious about?”
Claude Haiku 4.5Insider
Two alternativesBraze, CleverTap
against: HubSpot Marketing Hub
HubSpot Marketing HubChanged
Three alternativesCleverTap, Customer.io, Intercom
Insider
Seven alternativesAppLovin, Braze, CleverTap, Iterable, Kumulos, Liftoff, OneSignal
Google App Campaigns, Meta Advantage+ App Campaigns
Three alternativesEZmob, OneSignal, Textla
no first choiceagainst: Google
GPT-5.4 miniBraze
Three alternativesAirship, CleverTap, Customer.io
BrazeHeld
Six alternativesAppcues, CleverTap, Intercom, Leanplum, MoEngage, Pendo
AppsFlyer
Six alternativesAdjust, Airbridge, Branch, Kochava, MoEngage, Singular
AppsFlyer
One alternativeAirbridge
no first choicenothing named
Gemini 3.5 FlashCustomer.io
Three alternativesAppsFlyer, Branch, Pendo Mobile
against: Braze
PendoChanged
Four alternativesAppcues Mobile, Customer.io, Mixpanel, OneSignal
against: Braze, CleverTap
Adjust, AppsFlyer
Thirteen alternativesAmplitude, AppTweak, Apple Search Ads, Branch, Braze, CleverTap, Google App Campaigns, Meta Advantage+ App Campaigns, Mixpanel, MoEngage, OneSignal, Sensor Tower, Singular
Firebase
Six alternativesApp Radar, Apple Search Ads, AppsFlyer "Zero", Kochava Free App Analytics, MobileAction, OneSignal
no first choiceagainst: Mistplay, Swagbucks, Tapjoy
Perplexity SonarCustomer.io
One alternativeHubSpot Marketing Hub
against: ActiveCampaign, Braze, OneSignal
UserpilotChanged
Two alternativesBraze, CleverTap
no first choice
Fifteen alternativesAdjust, AppLovin, Apple Ads, AppsFlyer, Branch, Braze, CleverTap, Google App Campaigns, Insider, Liftoff, Meta Advantage+ App Campaigns, Moloco, Singular, TikTok Ads, Unity Ads
Apple Search Ads
Three alternativesGoogle App Campaigns, Meta Advantage+ App Campaigns, OneSignal
against: Braze, CleverTap
no first choiceagainst: AdMob, Google Ads App, Smaato, Tapjoy
Grok 4.20CleverTap
Eight alternativesAppsFlyer, Braze, Customer.io, Google Display & Video 360, Liftoff, MoEngage, Moloco, Singular
BrazeChanged
Four alternativesAirship, CleverTap, MoEngage, OneSignal
Apple Search Ads, Google Ads
Six alternativesAdjust, AppsFlyer, Braze, CleverTap, Meta Advantage+ App Campaigns, TikTok Ads
against: Adobe Experience Cloud, Salesforce Marketing Cloud
Google AdMob
Four alternativesAppLovin, Meta Audience Network, PreApps, SEM Nexus
against: Braze, Insider
no first choiceagainst: ASOeShop, AppLovin, AppsFlyer, CPI Droid, Google TrueView
Mistral SmallCustomer.io
Two alternativesBraze, CleverTap
Braze, MoEngageChanged
Two alternativesCleverTap, OneSignal
no first choiceApple Search Ads, Meta Advantage+ App Campaignsno first choiceagainst: AppFollow, AppTweak, Appfigures, AppsFlyer, Braze, Firebase, MobileAction, data.ai
DeepSeek V4 FlashCleverTap
Five alternativesAdjust, Branch, Braze, Insider, MoEngage
OneSignalChanged
One alternativeIntercom
against: Braze, MoEngage
AppsFlyer
Twelve alternativesAdjust, Apple Search Ads, Branch, Braze, CleverTap, Google Ads, Kochava, Meta Advantage+ App Campaigns, OneSignal, Sensor Tower, Singular, TikTok Ads
Google Ads
Four alternativesApp Radar, Apple Search Ads, Google Analytics 4, OneSignal
AppsFlyer
Seven alternativesAdjust, Airship, Braze, CleverTap, Leanplum, Salesforce Marketing Cloud, Singular
against: AppLovin, Apptimizer.net, Offerwall, Rakuten app promotion, Unity Ads
Llama 4 MaverickCustomer.io
Three alternativesActiveCampaign, HubSpot Marketing Hub, Meta Advantage+ App Campaigns
MixpanelChanged
Three alternativesCustomer.io, MoEngage, UXCam
no first choiceApple Search Ads, Meta Advantage+ App Campaigns
Two alternativesAppMetrica, SEM Nexus
no first choiceagainst: Google Analytics 4
Qwen 3.7 FlashOneSignal
Two alternativesAppsFlyer, Braze
MixpanelChanged
Four alternativesAdjust, AppsFlyer, Aritic Pinpoint, OneSignal
against: Airship, Braze
AppsFlyer
Thirteen alternativesAdjust, AppLovin, AppTweak, Branch, Braze, CleverTap, Google Ads, Meta Advantage+ App Campaigns, Mobile Action, OneSignal, Sensor Tower, Unity Ads, ironSource
OneSignal
Four alternativesActiveCampaign, Apple Search Ads, Customer.io, Meta Advantage+ App Campaigns
against: Adjust, AppsFlyer
no first choiceagainst: Adjust, AppsFlyer, Kochava, OpenX
Kimi K2Customer.io
One alternativeCleverTap
against: Braze, OneSignal
PushwooshChanged
One alternativeOneSignal
against: Airship, Braze, MoEngage
no first choiceFirebase
Seven alternativesASOMobile, AppFollow, Apple Search Ads, Apple Search Ads Console, AppsFlyer, Google Analytics 4, Google App Campaigns
AppsFlyer
Four alternativesAdjust, Branch, Braze, CleverTap
against: ClickAdilla, Google App Campaigns, LevelPlay, Meta Advantage+ App Campaigns, Unity Ads, ironSource
GLM 4.7 FlashXAppsFlyer, Braze
Three alternativesCleverTap, Customer.io, MobileAction
CleverTapChanged
Three alternativesAmplitude, AppsFlyer, OneSignal
AppTweak
Seven alternativesApp Radar, Apple Search Ads, AppsFlyer, Braze, CleverTap, Google Ads, OneSignal
no first choice
Nine alternativesAdMob, Adjust, AppFollow, Buffer, Google Analytics 4, Mailchimp, Omnisend, Start.io, Tenjin
no first choiceagainst: ASOLeap's Chrome extension, AppsFlyer
MiniMax M2.5Braze
Two alternativesInsider, MoEngage
IterableChanged
One alternativeOneSignal
against: Braze
no first choiceagainst: Adjust, CleverTapApple Search Ads, Meta Advantage+ App Campaigns
Three alternativesAppsFlyer, Google AdMob, Meta Audience Network
no first choicenothing named
GPT-6 LunaCustomer.io
Two alternativesBraze, OneSignal
PendoChanged
One alternativeOneSignal
no first choiceApple Adsagainst: Google App Campaignsno first choiceagainst: Google, Meta Advantage+ App Campaigns, TikTok Ads
Muse Glimmer 30BAdjust, CleverTap, MoEngage
Six alternativesBranch, Braze, Insider, OneSignal, Vero, WebEngage
against: AppsFlyer
Customer.ioChanged
Four alternativesBraze, Iterable, OneSignal, Userpilot
against: Meta Advantage+ App Campaigns
AppLovin, AppLovin Ads, AppsFlyer
Seven alternativesAdjust, Branch, Braze, CleverTap, OneSignal, Unity Ads, Unity LevelPlay
Apple Search Ads, Meta Advantage+ App Campaigns
Five alternativesAdjust, Airbridge Core, AppsFlyer, Google App Campaigns, OneSignal
no first choiceagainst: Airpush, Appodeal, BidVertiser, Leadbolt, OpenAI Advertising GPT, RevMob, Startapp, Submit Your App Idea / Mobile App Fund
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-11-01 11:40yes98 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-11-01 10:55yes44 s
Direct recommendationGemini 3.5 Flashgemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version)2026-11-01 12:34no015 s
Direct recommendationPerplexity Sonarsonar2026-11-01 10:32yes104 s
Direct recommendationGrok 4.20spacexai/grok-4.20-non-reasoning via xai2026-11-01 15:33yes1412 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-11-01 11:48yes53 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-11-01 12:48yes2220 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-11-01 14:51yes53 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-11-01 09:53yes531 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-11-01 13:30yes2055 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-11-01 15:21yes20181 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-11-01 14:20yes528 s
Direct recommendationGPT-6 Lunagpt-6-luna2026-11-01 10:17yes316 s
Direct recommendationMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-11-01 11:22yes2231 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-11-01 11:14yes178 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-11-01 16:29no03 s
ParaphraseGemini 3.5 Flashgemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version)2026-11-01 10:05no015 s
ParaphrasePerplexity Sonarsonar2026-11-01 11:18yes103 s
ParaphraseGrok 4.20spacexai/grok-4.20-non-reasoning via xai2026-11-01 16:34yes58 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-11-01 15:16yes54 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-11-01 11:06yes2429 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-11-01 16:16yes53 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-11-01 11:03yes555 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-11-01 09:04yes1533 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-11-01 15:32yes1424 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-11-01 13:44yes1033 s
ParaphraseGPT-6 Lunagpt-6-luna2026-11-01 13:46yes220 s
ParaphraseMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-11-01 13:13yes1318 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-11-01 12:00yes98 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-11-01 11:29yes38 s
ComparativeGemini 3.5 Flashgemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version)2026-11-01 10:23yes419 s
ComparativePerplexity Sonarsonar2026-11-01 14:15yes105 s
ComparativeGrok 4.20spacexai/grok-4.20-non-reasoning via xai2026-11-01 15:41yes519 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-11-01 11:33yes57 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-11-01 09:24yes2536 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-11-01 12:02yes52 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-11-01 12:39yes520 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-11-01 12:11yes1537 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-11-01 09:56yes1033 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-11-01 15:56yes1546 s
ComparativeGPT-6 Lunagpt-6-luna2026-11-01 10:27yes715 s
ComparativeMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-11-01 17:13yes1523 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-11-01 14:45yes107 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-11-01 15:54yes35 s
Budget constrainedGemini 3.5 Flashgemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version)2026-11-01 09:01yes1418 s
Budget constrainedPerplexity Sonarsonar2026-11-01 12:35yes103 s
Budget constrainedGrok 4.20spacexai/grok-4.20-non-reasoning via xai2026-11-01 14:06yes511 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-11-01 11:41yes54 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-11-01 17:06yes2449 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-11-01 12:53yes53 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-11-01 11:25yes535 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-11-01 16:21yes2063 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-11-01 14:02yes1724 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-11-01 15:54yes926 s
Budget constrainedGPT-6 Lunagpt-6-luna2026-11-01 09:36yes212 s
Budget constrainedMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-11-01 09:38yes1522 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-11-01 15:12no06 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-11-01 16:24no08 s
Scale constrainedGemini 3.5 Flashgemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version)2026-11-01 11:20no016 s
Scale constrainedPerplexity Sonarsonar2026-11-01 11:27yes107 s
Scale constrainedGrok 4.20spacexai/grok-4.20-non-reasoning via xai2026-11-01 17:13yes513 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-11-01 09:22no06 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-11-01 16:10yes1935 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-11-01 16:54yes53 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-11-01 14:55no035 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-11-01 15:49yes2530 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-11-01 08:49yes18130 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-11-01 09:23yes521 s
Scale constrainedGPT-6 Lunagpt-6-luna2026-11-01 17:28yes113 s
Scale constrainedMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-11-01 13:30yes1422 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-11-01 11:41yes3314 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-11-01 10:59yes58 s
Negative framingGemini 3.5 Flashgemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version)2026-11-01 10:16no019 s
Negative framingPerplexity Sonarsonar2026-11-01 12:10yes104 s
Negative framingGrok 4.20spacexai/grok-4.20-non-reasoning via xai2026-11-01 13:55yes109 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-11-01 15:55yes55 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-11-01 14:59yes2526 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-11-01 11:35yes94 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-11-01 12:56no034 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-11-01 10:34yes2549 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-11-01 14:33yes2084 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-11-01 16:02no019 s
Negative framingGPT-6 Lunagpt-6-luna2026-11-01 16:05yes425 s
Negative framingMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-11-01 15:05yes1931 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

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Category-scoped readings
Adobe read as Adobe Experience Cloud
Facebook read as Meta Advantage+ App Campaigns
Google UAC read as Google App Campaigns
HubSpot read as HubSpot Marketing Hub
Meta read as Meta Advantage+ App Campaigns
Meta (Facebook/Instagram) read as Meta Advantage+ App Campaigns
Meta Ads read as Meta Advantage+ App Campaigns
Meta Ads (Facebook & Instagram) read as Meta Advantage+ App Campaigns
Meta Ads (Facebook/Instagram) read as Meta Advantage+ App Campaigns
Meta Ads Manager (Facebook/Instagram) read as Meta Advantage+ App Campaigns
Meta Advantage+ read as Meta Advantage+ App Campaigns
Meta App Campaigns read as Meta Advantage+ App Campaigns
Meta App Campaigns (Facebook/Instagram) read as Meta Advantage+ App Campaigns
Snapchat read as Snapchat Ads
TikTok read as TikTok Ads
Unresolved, counted raw
ASA
ASOLeap's Chrome extension
Airpush
App Store Ads
Appcues Mobile
AppsFlyer "Zero"
Apptimizer.net
Belatist
CPI Droid
Digital Turbine
EZmob
Edge226
Edge226 DSP
Friendreferrals
Fyber
Goodfirm
Google
Google Ads App
IronSource LevelPlay
Kochava Free App Analytics
Kurve
Leadbolt
LevelPlay
Offerwall
OpenAI Advertising GPT
Phiture
Rakuten app promotion
Remarkably Different
RevMob
Salesforce
Scalarr
Startapp
Submit Your App Idea / Mobile App Fund
Telemetrik
Zoomd
Discontinued, still offered
No shut-down product was recommended here.
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