Index › GTM › Products › AppLovin · November 2026 Edition
Mobile apps · Ranked

AppLovin

AppLovin is a mobile advertising platform that combines user acquisition and monetization in one stack, with programmatic buying through its demand-side platform · applovin.com ↗

#24Best rank (mid-market)
10/14Models named it
0First choices
8Warnings
November 2026 Edition · all company sizes counted.
Ranked inMobile apps #24 mid-market

Why models recommend it

“One of the most sophisticated machine-learning UA platforms in mobile... Need iOS LTV optimization and algorithmic buying at scale: AppLovin MAX.”Muse Glimmer 30B · Comparative question · first choice
“AppLovin provides end-to-end mobile app marketing technology combining user acquisition, monetization, and analytics”Claude Haiku 4.5 · Comparative question · alternative
“Use a reliable Mediation layer (like AppLovin MAX or IronSource LevelPlay)”Qwen 3.7 Flash · Negative question · alternative
“Stick to major premium publishers (Meta, TikTok, Unity, AppLovin)”Qwen 3.7 Flash · Negative question · alternative

What gives them pause

“Mixed-to-negative feedback on Trustpilot (low average ratings). Issues cited: sudden account suspensions over alleged fraud”Grok 4.20 · Negative question · warning
“AppLovin sued Unity over data collection practices — there's ongoing skepticism about both companies' data integrity”DeepSeek V4 Flash · Negative question · warning

Also on the shortlist

The products named in the same answers as AppLovin, over the 26 answers that named it, and how often each was the first choice instead.

What the models named instead of AppLovin →

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on AppLovin's own site, not checked by Gane.

For
consumer brands and gaming apps
Certifications
ISO 27001
Hosting
USA
Headquarters
Palo Alto, United States
Founded
2012
Visit applovin.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named AppLovin came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 23 of the 26 answers that named AppLovin and are not a share of its labels.

Domains cited

businessofapps.com7
g2.com6
learn.g2.com6
mobileappdaily.com6
wuzzon.com6
guideflow.com5
linkedin.com5
aboutmartech.com4
admiral.media4
airbridge.io4

Fifty-three of the fifty-three domain citations in answers naming AppLovin came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on AppLovin across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.501102
GPT-5.4 mini00000
Gemini 3.5 Flash01102
Perplexity Sonar01001
Grok 4.2001113
Mistral Small00101
DeepSeek V4 Flash00112
Llama 4 Maverick00000
Qwen 3.7 Flash03003
Kimi K200101
GLM 4.7 FlashX00000
MiniMax M2.500202
GPT-6 Luna00000
Muse Glimmer 30B10102

What it publishes

Addresses on applovin.com
1,775
subdomains included
Content
45
counted in the table below
Documentation
310
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog3212026-09-16
Report or ebook8undated
Case study3undated
Template or tool1undated
Glossary or explainer1undated

Most recent

How it is countedHide how it is counted

Every page applovin.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.