For content teams
Drafts that start from your plan and your proof.
Your calendar comes from the programs your plan calls for and the work Gane finds each morning. When a piece is due, Gane writes the brief and the first draft from facts and proof your team has confirmed, in your voice. A named person approves each piece.
Your first actions in minutes. Then 30 days of Team, free, with no card.
Sample workspace · Gane’s own demo data
// The calendar
A calendar built from your plan, with a reason beside every piece.
Most of the calendar is your program mix: the articles, reports, newsletters and case studies your plan counts on, at the pace you run them. The rest is work Gane found that morning. That might be a page slipping in Google, a competitor’s new comparison page, a buying question on Reddit or a question AI answers don’t name you for.
So when someone asks why a piece is on the list, the answer is written next to it. And when a request comes in that isn’t, you can say what it would push out.
- Brief
Usage pricing benchmark 2027
Benchmark report · From your mix
Your one research report of the year. The plan expects about 400 responses from it.
- Asset
How to invoice usage in several currencies
Article · From your mix
One of the two articles a month your mix calls for.
- Planned
Newsletter, November
Newsletter · From your mix
One a month, as you run it today.
- Page copy approval
Ostrow Billing vs Ledgerly
Comparison page · From an action
Ledgerly published a page comparing itself with you, and you don’t have one of your own.
- Changes
Usage pricing page
Page refresh · From an action
It slipped from fourth to ninth in Google for “usage based pricing software”.
- Not started
Choosing billing software at seed stage
Article · From an action
A buying question on Reddit this week asks which billing tool suits a seed-stage company. No page of yours answers it.
This month’s work comes to more than the team’s hours for it. Gane says so, and leaves the choice of what moves to you.
Sample workspace · Ostrow Billing and Ledgerly are fictional
// What Gane knows about you
Your facts and your proof, confirmed by your team.
Gane reads your site and drafts a company profile: your positioning, messaging, voice, products and personas. Your team edits it and confirms it, and every draft reads from that version. More on the company profile
Beside it sits the proof library. Gane collects the proof you already have: case studies and quotes from your site, and the facts in documents you upload or text you paste. Every item keeps the passage it came from, and nothing reaches a draft until someone on your team confirms it.
Each item says how it can be used. Public proof can be cited freely. Limited proof needs someone to approve each use, and internal proof is never cited at all.
If a proof item expires or changes while a live page cites it, Gane raises an action to fix the page.
Case study
Halden Metrics bills in four currencies from one price list
Your customers page
PublicConfirmedQuote
Head of finance, Quillon Data, on closing the month
Customer interviews.pdf, page 4
LimitedConfirmedProduct fact
Exchange rate set when usage is recorded
Product overview.pdf, page 6
PublicConfirmedFigure
Invoices sent through Ostrow last year
Board update.pdf, page 2
InternalConfirmedCustomer
Brannock Analytics, named on your home page
Your home page
PublicProposed
Sample workspace · companies are fictional
// From brief to published
Follow one article from the calendar to the readout.
This is the multi-currency article from November’s calendar, one of the two a month your mix calls for. Gane does the drafting and the checking, and your team makes every call.
It starts from what’s true about you.
When the article is due, someone on your team starts the program and asks Gane for the brief. Gane drafts from what your team has confirmed: the company profile, the proof library and your writing rules. A piece opened from an action also gets the evidence behind it.
The program
An article from your mix, due in November, on invoicing usage in several currencies.
Company profile
Your positioning, three messaging pillars, the Ostrow product card and two personas. Alex confirmed the latest version.
Proof library
The confirmed case studies, quotes and product facts a draft may cite, each with its source.
Writing rules
American spelling, no dashes, six words to avoid and two phrases written exactly.
Search terms on the subject
The searches you already rank for on multi-currency billing, and where.
Sample workspace · companies are fictional
// Beyond the new pieces
Your house style is written down, and old pages get their turn.
Writing rules
Your voice, followed in every draft.
You set the spelling, whether dashes are allowed, the words to avoid and the phrases that must be written exactly. You can add up to 20 rules of your own in plain words.
Every brief, draft, post and ad line Gane writes follows them, and the checks flag anything that slips through. When a draft needs changing, you can ask for it in a comment by mentioning @Gane.
Refreshes
The pages you already have, kept working.
Gane finds the pages worth refreshing: the ones slipping in Google, the ones clicked less often than their position should earn and two pages competing for the same search.
It drafts the changes section by section, and you accept, edit or reject each one. Then the page is measured for 28 days against the 28 before, beside the whole site.
Sample workspace · Gane’s own demo data
// Where to look next
The parts of Gane a content team lives in.
| What you get | Growth | Team | Scale |
|---|---|---|---|
| Publishing to WordPress, Webflow or HubSpot | Copy and paste | Yes | Yes |
| Drafts a month | About 50 | About 300 | About 800 |
| Programs at a time | 2 | 10 | No limit |
| Reviewers who comment before approval | No | Yes | Yes |
| Your own questions in AI answers | 25 | 100 | 250 |
// The plan that fits
Team, $499 a month.
Team is where content gets shipped. Approved work publishes straight to your site, reviewers can comment before anything goes out, and there’s room for about 300 drafts a month.
Growth suits a team of one who’s happy to paste approved drafts into the site by hand.
Every workspace starts with 30 days of Team, free, with no card.
Compare plans// FAQ
Questions from content teams.
Where does the calendar come from?
Most of it is your program mix: the kinds of programs your plan counts on, at the pace your site shows you run them, and you can change it. The rest comes from actions Gane raises each morning, like a page slipping in Google, a competitor’s new comparison page or a buying question on Reddit. Each piece says why it’s there.
Will the drafts sound like us?
Gane drafts from your company profile, your brand voice and your writing rules: spelling, dashes, words to avoid, phrases to keep and up to 20 rules of your own. Your team can edit anything, and you can ask Gane for a change by mentioning @Gane in a comment.
How do we know Gane hasn’t made something up?
Gane never invents customers, figures or quotes. Every claim cites an item from your proof library that a person confirmed, or it’s marked for someone to fill in, and a draft with a mark left in it can’t be sent for approval. The checks then flag any figure without its proof.
Does every piece have to target AI answers?
No. A brief can name up to five buyer questions the piece should win in AI answers, and Gane then asks them every week, but that’s optional. Without them, the draft is still checked against your proof and your writing rules, and the readout still shows the visits and citations it earns.
See what’s worth writing first.
Enter your website, and within minutes Gane shows you the programs and fixes worth starting first, each with the reason behind it.