Marketing resource management for small business buyers
Asked as “marketing resource management platform”, and as “marketing planning, budgeting and calendar tool”, on behalf of a small B2B company. 57 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each. Added to the November 2026 Edition.
Standing · first-choice share
39%
Contested · ClickUp 21%
39monday.com Work Management21ClickUp09Wrike for Marketing32others
39% of first choices, contested.
Since October 2026▲+12Since October 2026: 27% → 39%, +12 points. Past the 11-point floor: movement.monday.com Work Management held the lead, +12 points on 27%, past the floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
monday.com Work Management39%Contested▲+12Since October 2026: 27% → 39%, +12 points. Past the 11-point floor: movement.This pageMid-marketmonday.com Work Management19%Contested↗new leaderNew leader since October 2026: monday.com Work Management (19%) replaces Wrike for Marketing (24% then, 17% now), 2 points clear, inside the 11-point floor.Standing →Enterprise
Aprimo29%Contested▼−7Since October 2026: 36% → 29%, −7 points. Inside the 11-point floor: within noise.Standing →
monday.com Work Management39%Contested▲+12Since October 2026: 27% → 39%, +12 points. Past the 11-point floor: movement.This pageMid-marketmonday.com Work Management19%Contested↗new leaderNew leader since October 2026: monday.com Work Management (19%) replaces Wrike for Marketing (24% then, 17% now), 2 points clear, inside the 11-point floor.Standing →EnterpriseAprimo29%Contested▼−7Since October 2026: 36% → 29%, −7 points. Inside the 11-point floor: within noise.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01monday.com Work Management39%7%59endorsed leader▲+12Since October 2026: 27% → 39%, +12 points. Past the 11-point floor: movement.27% → 39%
monday.com Work Management39%7%59endorsed leader▲+12Since October 2026: 27% → 39%, +12 points. Past the 11-point floor: movement.27% → 39%02
ClickUp21%6%50accepted challenger=heldSince October 2026: 21% → 21%, ±0 points. Inside the 11-point floor: within noise.21% → 21%
ClickUp21%6%50accepted challenger=heldSince October 2026: 21% → 21%, ±0 points. Inside the 11-point floor: within noise.21% → 21%03
Wrike for Marketing9%22%41accepted challenger▲+7Since October 2026: 2% → 9%, +7 points. Inside the 11-point floor: within noise.2% → 9%
Wrike for Marketing9%22%41accepted challenger▲+7Since October 2026: 2% → 9%, +7 points. Inside the 11-point floor: within noise.2% → 9%04
Teamwork.com7%0%33accepted challenger▼−4Since October 2026: 11% → 7%, −4 points. Inside the 11-point floor: within noise.11% → 7%
Teamwork.com7%0%33accepted challenger▼−4Since October 2026: 11% → 7%, −4 points. Inside the 11-point floor: within noise.11% → 7%05
Asana5%0%41accepted challenger▼−4Since October 2026: 9% → 5%, −4 points. Inside the 11-point floor: within noise.9% → 5%
Asana5%0%41accepted challenger▼−4Since October 2026: 9% → 5%, −4 points. Inside the 11-point floor: within noise.9% → 5%06
CoSchedule Marketing Suite4%0%15accepted challenger=heldSince October 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise.4% → 4%
CoSchedule Marketing Suite4%0%15accepted challenger=heldSince October 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise.4% → 4%07Trello2%4%23accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%
08
Airtable2%0%19accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%
Airtable2%0%19accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%Show the five products at 0%, ordered by negative rate
12
Adobe Workfront0%95%20criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Adobe Workfront0%95%20criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%13Aprimo0%93%30criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Aprimo0%93%30criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%11
MediaValet0%80%10criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
MediaValet0%80%10criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%10
Smartsheet0%20%15accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
Smartsheet0%20%15accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%09
HubSpot Marketing Hub0%5%20accepted challenger▼−11Since October 2026: 11% → 0%, −11 points. Inside the 11-point floor: within noise.11% → 0%
HubSpot Marketing Hub0%5%20accepted challenger▼−11Since October 2026: 11% → 0%, −11 points. Inside the 11-point floor: within noise.11% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
For buyers
Head to head
monday.com Work Management vs Wrike for Marketingmonday.com Work Management vs ClickUpmonday.com Work Management vs Asana
Head-to-head pages are published for mid-market buyers, so these open on mid-market figures, not small business.All twenty-eight head-to-head pages: the top eight products, each against each
monday.com Work Management vs Teamwork.commonday.com Work Management vs HubSpot Marketing Hubmonday.com Work Management vs Marmindmonday.com Work Management vs UptempoWrike for Marketing vs ClickUpWrike for Marketing vs AsanaWrike for Marketing vs Teamwork.comWrike for Marketing vs HubSpot Marketing HubWrike for Marketing vs MarmindWrike for Marketing vs UptempoClickUp vs AsanaClickUp vs Teamwork.comClickUp vs HubSpot Marketing HubClickUp vs MarmindClickUp vs UptempoAsana vs Teamwork.comAsana vs HubSpot Marketing HubAsana vs MarmindAsana vs UptempoTeamwork.com vs HubSpot Marketing HubTeamwork.com vs MarmindTeamwork.com vs UptempoHubSpot Marketing Hub vs MarmindHubSpot Marketing Hub vs UptempoMarmind vs Uptempo
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
010203040506T07
080910111213Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01monday.com Work Management39%
monday.com Work Management39%02ClickUp21%
ClickUp21%03Wrike for Marketing9%
Wrike for Marketing9%04Teamwork.com7%
Teamwork.com7%05Asana5%
Asana5%06CoSchedule Marketing Suite4%
CoSchedule Marketing Suite4%07Trello2%
08Airtable2%
Airtable2%09HubSpot Marketing Hub0%
HubSpot Marketing Hub0%10Smartsheet0%
Smartsheet0%11MediaValet0%
MediaValet0%12Adobe Workfront0%
Adobe Workfront0%13Aprimo0%
Aprimo0%What they warned about
Four of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Grok 4.20, Mistral Small, DeepSeek V4 Flash, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5 and GPT-6 Luna changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Aprimo93%
28 of 30 labels negative · 14 of 14 models · 12 hard negative
“Full-service MRM platforms (Aprimo, Adobe Campaign) cost $75,000-$300,000+ annually ... overkill for most marketing teams under 100 people” Claude Haiku 4.5, negative prompt
Adobe Workfront95%
19 of 20 labels negative · 11 of 14 models · 7 hard negative
“traditional enterprise Marketing Resource Management (MRM) platforms—like Adobe Workfront or Aprimo—are typically too expensive, overly complex, and bloated” Gemini 3.5 Flash, direct prompt
Adobe Campaign100%
9 of 9 labels negative · 9 of 14 models · 6 hard negative
“Full-service MRM platforms (Aprimo, Adobe Campaign) cost $75,000-$300,000+ annually ... overkill” Claude Haiku 4.5, negative prompt
Wrike for Marketing22%
9 of 41 labels negative · 8 of 14 models
“Wrike is flagged in SMB reviews: "Feature overload and complexity - Cluttered and unintuitive interface - Expensive for smaller teams."” Muse Glimmer 30B, negative prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
75 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 799 links across 179 sites, every framing counted. Ranked by the number of answers carrying the site or page. 34 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
47 answers · 77 citations · 12 models
vendor site · Teamwork.com36 answers · 44 citations · 13 models
vendor site · Software Advice28 answers · 46 citations · 11 models
24 answers · 27 citations · 12 models
vendor site · Capterra23 answers · 40 citations · 11 models
vendor site · GetApp22 answers · 32 citations · 8 models
vendor site · SourceForge19 answers · 19 citations · 9 models
vendor site · Guideflow16 answers · 16 citations · 8 models
publisher (Gane)15 answers · 18 citations · 8 models
vendor site · ClickUp14 answers · 28 citations · 9 models
14 answers · 14 citations · 8 models
vendor site · Monday.com12 answers · 16 citations · 9 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
33 answers · 12 models
21 answers · 12 models
20 answers · 10 models
18 answers · 12 models
15 answers · 8 models
15 answers · 8 models
14 answers · 6 models
13 answers · 7 models
13 answers · 8 models
12 answers · 7 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best marketing resource management platform”, “marketing resource management platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| monday.com Work Management monday.com monday.com Work Management 39%, monday.com AI Work Platform 2% | 40% | 127 | 320 | 2 | 691,961 | $164 | 119 | 4 |
| ClickUp clickup.com | 21% | 159 | 201,000 | 1,733 | 322,021 | $1,470 | 120 | |
| Wrike for Marketing wrike.com | 9% | 127 | 20 | 0 | 703,499 | $21,691 | 50 | |
| Teamwork.com teamwork.com | 7% | 48 | 1,900 | 23 | 467,278 | 16 | ||
| Asana asana.com | 5% | 165 | 301,000 | 6,012 | 1,486,362 | $110,925 | 113 | |
| CoSchedule Marketing Suite coschedule.com | 4% | 100 | 20 | 0 | 38,502 | 1 | 6 | |
| Trello | 2% | 246,000 | 4,827 | |||||
| Airtable airtable.com | 2% | 94 | 165,000 | 2,461 | 143,237 | 118 | 6 | |
| Enji enji.co | 2% | 7 | 2,400 | 682 | 1,066 | 4 | ||
| Hive hiverhq.com | 2% | 7 | 46,412 | 29 |
Google's top ten for the two searches hold 18 sites; 4 of them are among the sites the models cited here (g2.com, getapp.com, monday.com, thedigitalprojectmanager.com). The first result for “best marketing resource management platform” is growthmethod.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best marketing resource management platform for a small B2B company?”Paraphrase“Which marketing planning, budgeting and calendar tool would you recommend to a small business that sells to other businesses?”Comparative“What are the top marketing resource management platforms for a small team and how do they differ?”Budget-constrained“What is the best marketing resource management platform for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a marketing resource management platform. What should we look at?”Negative“Which marketing resource management platforms should a small business avoid or be cautious about?”
Claude Haiku 4.5Wrike for MarketingEnjiChangedAsana Marketing, Wrike for MarketingAsana, ResourceSpace, Trellono first choiceagainst: Adobe Campaign, Adobe Workfront, Aprimo, Wrike for Marketing, monday.com Work Management
Five alternatives
Airtable, Asana, Canto, Trello, Zoho Marketing+Three alternatives
ClickUp, CoSchedule Marketing Suite, HubSpot Marketing HubFive alternatives
ClickUp, Hive, Teamwork.com, Trello, monday.com Work ManagementTwo alternatives
Hive, monday.com Work ManagementGPT-5.4 miniHiveagainst: Uptempo, Wrike for Marketingmonday.com Work ManagementChangedAsanaagainst: Adobe Workfront, Aprimomonday.com Work Managementagainst: Adobe Campaign, Aprimono first choiceagainst: Adobe Workfront, BrandMuscle, Marmind, Sprinklr Marketing, The Ansira Platform, Uptempo, Zoho Marketing+
One alternative
HubSpot Marketing HubThree alternatives
ClickUp, Husky Marketing Planner, Wrike for MarketingFour alternatives
Smartsheet, Teamwork.com, Wrike for Marketing, monday.com Work ManagementTwo alternatives
Asana, Proof MRMGemini 3.5 Flashmonday.com Work Managementagainst: Adobe Workfront, Aprimo, HubSpot Marketing Hubmonday.com Work ManagementHeldmonday.com Work Managementagainst: Allocadia, AprimoClickUpagainst: Adobe Workfront, Allocadia, AprimoWrike for Marketersagainst: Adobe Workfront, Aprimoagainst: Adobe Workfront, Aprimo, SAP, Salesforce Marketing Cloud, Upland BrandMaker
Three alternatives
Airtable, Asana, ClickUpFour alternatives
Airtable, ClickUp, CoSchedule Marketing Suite, HubSpot Marketing HubFour alternatives
Airtable, Asana, ClickUp, Wrike for MarketingFive alternatives
Asana, Float, Notion, Resource Guru, monday.com Work ManagementFour alternatives
Brandfolder, Canto, ClickUp, monday.com Work ManagementPerplexity Sonarmonday.com Work Managementagainst: Allocadia, Aprimo, Kantata, Wrike for Marketingmonday.com Work ManagementHeldAsanaagainst: Aprimo, KantataClickUpagainst: Adobe Workfront, Aprimono first choiceagainst: Adobe Campaign, Adobe Workfront, Aprimo, Image Relay, Infor, Kantata, MediaValet, Planview, Screendragon, Widen
Four alternatives
Asana, ClickUp, HubSpot Marketing Hub, TrelloThree alternatives
CoSchedule Marketing Suite, HubSpot Marketing Hub, NotionSeven alternatives
Airtable, ClickUp, Float, Resource Guru, Teamwork.com, Wrike for Marketing, monday.com Work ManagementThree alternatives
Airtable, Teamwork.com, TrelloGrok 4.20monday.com Work ManagementClickUpChangedClickUp, monday.com Work Managementagainst: Adobe Workfront, Aprimo, Trello, Uptempo, WorkfrontTeamhood, monday.com Work Managementagainst: Aprimo, Celoxis, Screendragon, Uptempo, Workamajigno first choiceagainst: Aprimo, Workfrontagainst: Adobe Experience Manager (AEM) or Adobe Workfront, Aprimo, Smartsheet, monday.com Work Management
Three alternatives
IntelligenceBank, Smartsheet, Wrike for MarketingFour alternatives
Asana, HubSpot Marketing Hub, Trello, monday.com Work ManagementThree alternatives
Asana, Smartsheet, Wrike for MarketingTwo alternatives
Asana, TrelloSix alternatives
Adobe Experience Manager, Allocadia, HubSpot Marketing Hub, Kapost, Wrike for Marketing, monday.com Work ManagementMistral SmallWrike for Marketing, monday AI Work PlatformClickUp, monday.com Work ManagementChangedClickUp, monday.com Work ManagementClickUp, Teamwork.comno first choiceagainst: Adobe Campaign, Aprimo, ClickUp, Smartsheet, Wrike for Marketing
Three alternatives
Airtable, Opal, ScoroTwo alternatives
CoSchedule Marketing Suite, StoryflowTwo alternatives
Teamwork.com, Wrike for MarketingTwo alternatives
Asana, monday.com Work ManagementDeepSeek V4 Flashmonday.com AI Work Platformagainst: Adobe Workfront, IntelligenceBankCoSchedule Marketing SuiteChangedClickUp, monday.com Work ManagementClickUpagainst: Adobe Campaign, Aprimo, Brandfolder, Bynder, Marmind, Widen CollectiveWrike for Marketing, monday.com Work Managementagainst: Aprimo, Marmind, MediaValet, Widenagainst: Adobe Workfront, Aprimo, Image Relay, Kantata, Marketing 360, MediaValet, Planview, Screendragon, Widen
Two alternatives
ClickUp, Wrike for MarketingTwo alternatives
ClickUp, HubSpot Marketing HubFour alternatives
Asana, Productive, Scoro, Wrike for MarketingFive alternatives
Enji, Teamhood, Teamwork.com, Trello, monday.com Work ManagementTwo alternatives
Asana, ClickUpLlama 4 Maverickno first choiceno first choiceHeldno first choiceTeamwork.comno first choiceagainst: Adobe Campaign, Adobe Marketing Cloud, Aprimo, Image Relay, Infor, Kantata, MediaValet, Oracle Eloqua, Planview, Salesforce Marketing Cloud, Screendragon, Widen
Four alternatives
ClickUp, CoSchedule Marketing Suite, Enji, TrelloQwen 3.7 FlashAsana, monday.com Work Managementmonday.com Work ManagementChangedClickUp, monday.com Work Managementmonday.com Work Managementagainst: Adobe Experience Manager, Widen CollectiveClickUp, monday.com Work Managementagainst: Adobe Workfront, SAP Agileagainst: Adobe Workfront, Aprimo, ClickUp, IBM Sterling, Marketing 360, Nucleus, Scoro
Three alternatives
Airtable, ClickUp, Wrike for MarketingFour alternatives
Asana, ClickUp, CoSchedule Marketing Suite, HubSpot Marketing HubThree alternatives
Frontify, Rock.so, Teamwork.comThree alternatives
Asana, Teamwork.com, TrelloFive alternatives
Airtable, Asana, Mavenlink, SmartSuite, SmartsheetKimi K2monday.com Work ManagementCoSchedule Marketing SuiteChangedmonday.com Work ManagementClickUp, Teamwork.comTeamwork.com, Wrike for Marketing, monday.com Work Managementagainst: Adobe Workfront, Aprimo, Widenagainst: Adobe Campaign, Adobe Workfront, Aprimo, Image Relay, Infor, Kantata, MediaValet, Optimizely CMS, Planview, Screendragon, Widen, Wrike for Marketing, monday.com Work Management
Three alternatives
ClickUp, HubSpot Marketing Hub, Wrike for MarketingThree alternatives
Enji, HubSpot Marketing Hub, monday.com Work ManagementFour alternatives
Asana, IntelligenceBank, Smartsheet, Wrike for MarketingThree alternatives
HubSpot Marketing Hub, Teamhood, TrelloThree alternatives
Asana, ClickUp, ScoroGLM 4.7 FlashXClickUpmonday.com Work ManagementChangedFilecampagainst: ClickUp, Wrike for Marketingmonday.com Work Managementno first choiceagainst: Ansira platform, Aprimo, Marketing 360, Smartsheet, Widen Collective, Wrike for Marketing, monday.com Work Management
Three alternatives
Asana, Wrike for Marketing, monday.com Work ManagementFive alternatives
Airtable, ClickUp, CoSchedule Marketing Suite, Stackby, TrelloFour alternatives
Asana, Smartsheet, Zoho Sprints, monday.com Work ManagementFour alternatives
Asana, Basecamp, ClickUp, Teamwork.comMiniMax M2.5monday.com Work ManagementClickUpChangedTeamwork.com, monday.com Work ManagementWrike for Marketing, monday.com Work Managementagainst: Canto, MediaValetno first choiceagainst: Adobe Campaign, Adobe Workfront, Aprimo, Image Relay / Canto, Infor, Kantata, MediaValet, Planview, Screendragon, Widen
Three alternatives
ClickUp, HubSpot Marketing Hub, Teamwork.comThree alternatives
CoSchedule Marketing Suite, Trello, monday.com Work ManagementThree alternatives
Asana, Smartsheet, Wrike for MarketingTwo alternatives
Teamwork.com, Zoho SprintsGPT-6 LunaAsanaAirtableChangedTeamwork.comagainst: Wrike for MarketingClickUpno first choiceagainst: Adobe Workfront, Aprimo, Brandfolder, Bynder, Uptempo
Two alternatives
IntelligenceBank, Teamwork.comOne alternative
CoSchedule Marketing SuiteFour alternatives
Airtable, Asana, Productive, monday.com Work ManagementOne alternative
Wrike for MarketingMuse Glimmer 30Bmonday.com Work Managementmonday.com Work ManagementHeldmonday AI Work Platform, monday.com Work ManagementClickUpno first choiceagainst: Adobe Campaign, Adobe Workfront, Aprimo, Image Relay, Infor MRM, Kantata, MediaValet, Planview, Screendragon, Widen Collective, Wrike for Marketing
Three alternatives
ClickUp, HubSpot Marketing Hub, SmartsheetThree alternatives
ClickUp, CoSchedule Marketing Suite, TrueNorthFour alternatives
Asana, ClickUp, Teamwork.com, Wrike for MarketingFour alternatives
Hive, Teamwork.com, Wrike for Marketing, monday.com Work ManagementBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 11:22 | yes | 10 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 15:50 | yes | 3 | 5 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:29 | yes | 9 | 21 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 12:28 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 15:01 | yes | 15 | 18 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 17:35 | yes | 5 | 4 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 16:10 | yes | 22 | 32 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 14:18 | yes | 5 | 3 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 16:31 | no | 0 | 31 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 12:43 | yes | 15 | 39 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:13 | yes | 25 | 72 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:59 | yes | 5 | 21 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 08:55 | yes | 3 | 20 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 08:37 | yes | 14 | 22 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:07 | yes | 19 | 9 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 09:16 | yes | 4 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 10:43 | yes | 3 | 22 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 14:13 | yes | 10 | 4 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:27 | yes | 9 | 12 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 13:29 | yes | 5 | 4 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:14 | yes | 24 | 27 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:45 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:39 | yes | 5 | 29 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:55 | yes | 15 | 23 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 12:21 | yes | 14 | 41 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:04 | yes | 5 | 35 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 12:41 | yes | 3 | 11 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:08 | yes | 23 | 33 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 08:34 | yes | 9 | 8 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 09:31 | yes | 8 | 7 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:37 | yes | 6 | 22 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 08:46 | yes | 10 | 4 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:41 | yes | 10 | 18 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 15:50 | yes | 5 | 7 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 14:36 | yes | 24 | 43 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:21 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 15:17 | yes | 9 | 36 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:50 | yes | 19 | 34 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:17 | yes | 17 | 52 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 11:58 | yes | 14 | 31 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 17:29 | yes | 7 | 23 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 13:04 | yes | 13 | 20 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 16:02 | yes | 9 | 8 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 17:09 | yes | 3 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 14:12 | yes | 7 | 20 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 10:53 | yes | 10 | 3 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:54 | yes | 5 | 22 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 10:44 | yes | 5 | 4 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 10:36 | yes | 17 | 19 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:17 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 16:20 | yes | 5 | 28 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:30 | yes | 14 | 28 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:22 | yes | 22 | 95 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:21 | yes | 5 | 23 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 13:24 | yes | 3 | 15 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 12:45 | yes | 13 | 21 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:24 | no | 0 | 5 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 15:45 | no | 0 | 5 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 12:59 | no | 0 | 15 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 09:45 | yes | 10 | 7 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:54 | yes | 5 | 14 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:39 | no | 0 | 7 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:51 | yes | 18 | 28 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 13:24 | yes | 5 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 09:25 | no | 0 | 32 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 15:25 | yes | 13 | 44 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 10:47 | no | 0 | 13 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 16:38 | no | 0 | 21 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 13:26 | yes | 3 | 19 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 16:00 | yes | 12 | 19 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:52 | yes | 17 | 10 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 16:31 | yes | 5 | 7 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:04 | no | 0 | 13 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 16:30 | yes | 10 | 4 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:23 | yes | 20 | 13 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 08:59 | yes | 5 | 4 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 10:49 | yes | 24 | 29 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:39 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:01 | yes | 10 | 40 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 13:05 | yes | 17 | 27 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 16:39 | yes | 22 | 33 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 17:10 | yes | 8 | 24 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 15:36 | yes | 4 | 16 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:03 | yes | 22 | 32 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
Adobe read as Adobe Workfront
CoSchedule read as CoSchedule Marketing Suite
CoSchedule (Marketing Suite) read as CoSchedule Marketing Suite
HubSpot read as HubSpot Marketing Hub
HubSpot (Marketing Hub + CRM) read as HubSpot Marketing Hub
HubSpot (Marketing Hub) read as HubSpot Marketing Hub
Monday.com read as monday.com Work Management
Monday.com (AI Work Platform) read as monday.com Work Management
Monday.com (Monday Marketers) read as monday.com Work Management
Monday.com (Monday Marketing OS) read as monday.com Work Management
Monday.com (with Media/DAM add-ons) read as monday.com Work Management
Wrike read as Wrike for Marketing
Wrike (Wrike for Marketers) read as Wrike for Marketing
monday.com read as monday.com Work Management
monday.com (AI Work Platform) read as monday.com Work Management
monday.com (monday marketing) read as monday.com Work Management
Unresolved, counted raw
ATOMIZED
Adobe Experience Manager (AEM) or Adobe Workfront
Ansira platform
Jasper Ops
Kainos
Nucleus
Paymo
Proof GTM Manager
Proof MRM
Rock.so
SAP
SAP Agile
Smartsheet-based resource management
Upland BrandMaker
Wrike for Marketers
Zoho
Discontinued, still offered
No shut-down product was recommended here.