Index › GTM › Products › Asana · November 2026 Edition
6 categories · Ranked

Asana

Asana is a project and task management product for teams, positioned as an operating system for human-agent teams · asana.com ↗

#4Best rank (mid-market)
14/14Models named it
8First choices
52Warnings
November 2026 Edition · all company sizes counted.
Ranked inMarketing resource management #4 mid-marketClient onboarding platforms #132Content marketing platforms #18Workflow automation and iPaaS #39Customer support and helpdesk #57Digital asset management #66

Gane, the publisher, sells software in Content marketing, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.

What AI models recommend in marketing resource mgt

Read the same way at every company size.

The standing depends on who is buying. Every model is asked the same questions for each company size.

Why models recommend it

“I'd recommend Asana as the best overall starting point for marketing planning, budgeting coordination, and calendar management”GPT-5.4 mini · Paraphrase question · first choice
“with Asana often being the safer pick if you want the simplest low-cost starting point”GPT-5.4 mini · Budget-constrained question · first choice
“if you want the strongest default pick, I'd start with Asana”GPT-5.4 mini · Direct question · first choice
“Platforms like Wrike, monday.com, and Asana often win here over heavy enterprise suites like Aprimo for mid-market adoption.”Kimi K2 · Scale-constrained question · alternative

What gives them pause

“Tools like Trello, Asana, or ClickUp are excellent for tasks, but they are terrible at the legal/compliance side of onboarding”Qwen 3.7 Flash · Negative question · warning
“internal tools like Monday.com, Asana or Linear break down the moment customers need to participate”Muse Glimmer 30B · Negative question · warning
“These tools are repeatedly flagged as not being built for enterprise external client onboarding.”Mistral Small · Negative question · warning
“trying to force these to function as your MRM leads to "tool sprawl."”Kimi K2 · Negative question · warning

Also on the shortlist

The products named in the same answers as Asana, over the 183 answers that named it, and how often each was the first choice instead.

What the models named instead of Asana →

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on Asana's own site, not checked by Gane.

For
teams
Price stated
Personal, Starter, Advanced, Enterprise plans
Starting price
0
Free plan or trial
Free forever
Integrations
100
Certifications
SOC 2 Type II, SOC 3, GDPR, ISO 27001, ISO 27017, ISO 27018
Hosting
Europe, Australia, Japan
Customers named
COS, Morningstar, The Weather Company, REWE, Indeed, Uber, Pinterest, Airbnb
Headquarters
San Francisco, United States
Founded
2008
Visit asana.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Asana came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 165 of the 183 answers that named Asana and are not a share of its labels.

Domains cited

g2.com80
softwareadvice.com53
teamwork.com40
capterra.com39
getapp.com27
thedigitalprojectmanager.com26
workwithopal.com24
ones.com23
clickup.com22
guideflow.com22

356 of the 356 domain citations in answers naming Asana came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Asana across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.501214
GPT-5.4 mini32005
Gemini 3.5 Flash032611
Perplexity Sonar04127
Grok 4.2004026
Mistral Small01113
DeepSeek V4 Flash02417
Llama 4 Maverick02002
Qwen 3.7 Flash02136
Kimi K202114
GLM 4.7 FlashX03126
MiniMax M2.501102
GPT-6 Luna01001
Muse Glimmer 30B00314

What it publishes

Addresses on asana.com
15,590
subdomains included
Content
1,869
counted in the table below
Documentation
1
Product · Integration
39 · 579
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,18912026-08-20
Template or tool27122026-07-24
Case study225undated
Glossary or explainer9632026-09-29
Comparison3422026-09-12
Webinar or virtual event19undated
Report or ebook17undated
Conference or event1202026-01-16
News or press402026-01-28
Podcast or video202026-01-12

Most recent

How it is countedHide how it is counted

Every page asana.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.