Mobile marketing and push for small business buyers
Asked as “mobile push notification and SMS marketing platform”, and as “push and SMS messaging tool”, on behalf of a small B2B company. 53 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
51%
Clear leader
51OneSignal09Brevo08SimpleTexting32others
51% of first choices, clear leader.
Since October 2026▼−16Since October 2026: 67% → 51%, −16 points. Past the 11-point floor: movement.OneSignal held the lead, −16 points on 67%, past the floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
OneSignal51%Clear leader▼−16Since October 2026: 67% → 51%, −16 points. Past the 11-point floor: movement.This pageMid-marketOneSignal44%Clear leader▼−1Since October 2026: 45% → 44%, −1 point. Inside the 11-point floor: within noise.Standing →Enterprise
Braze55%Clear leader▲+6Since October 2026: 49% → 55%, +6 points. Inside the 11-point floor: within noise.Standing →
OneSignal51%Clear leader▼−16Since October 2026: 67% → 51%, −16 points. Past the 11-point floor: movement.This pageMid-marketOneSignal44%Clear leader▼−1Since October 2026: 45% → 44%, −1 point. Inside the 11-point floor: within noise.Standing →EnterpriseBraze55%Clear leader▲+6Since October 2026: 49% → 55%, +6 points. Inside the 11-point floor: within noise.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01OneSignal51%5%63endorsed leader▼−16Since October 2026: 67% → 51%, −16 points. Past the 11-point floor: movement.67% → 51%
OneSignal51%5%63endorsed leader▼−16Since October 2026: 67% → 51%, −16 points. Past the 11-point floor: movement.67% → 51%02
Brevo9%0%22accepted challenger▲+2Since October 2026: 7% → 9%, +2 points. Inside the 11-point floor: within noise.7% → 9%
Brevo9%0%22accepted challenger▲+2Since October 2026: 7% → 9%, +2 points. Inside the 11-point floor: within noise.7% → 9%03
SimpleTexting8%5%41accepted challenger▲+6Since October 2026: 2% → 8%, +6 points. Inside the 11-point floor: within noise.2% → 8%
SimpleTexting8%5%41accepted challenger▲+6Since October 2026: 2% → 8%, +6 points. Inside the 11-point floor: within noise.2% → 8%04
Omnisend6%3%30accepted challenger▲+1Since October 2026: 5% → 6%, +1 point. Inside the 11-point floor: within noise.5% → 6%
Omnisend6%3%30accepted challenger▲+1Since October 2026: 5% → 6%, +1 point. Inside the 11-point floor: within noise.5% → 6%05
Twilio Programmable Messaging6%42%31criticized challenger▲+4Since October 2026: 2% → 6%, +4 points. Inside the 11-point floor: within noise.2% → 6%
Twilio Programmable Messaging6%42%31criticized challenger▲+4Since October 2026: 2% → 6%, +4 points. Inside the 11-point floor: within noise.2% → 6%06
ActiveCampaign4%0%11accepted challenger▲+2Since October 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise.2% → 4%
ActiveCampaign4%0%11accepted challenger▲+2Since October 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise.2% → 4%07
Customer.io2%6%17accepted challenger▼−2Since October 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise.4% → 2%
Customer.io2%6%17accepted challenger▼−2Since October 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise.4% → 2%08
Klaviyo2%24%37accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%
Klaviyo2%24%37accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%09
TextMagic2%5%19accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
TextMagic2%5%19accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%10
SlickText2%11%19accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
SlickText2%11%19accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%11Braze2%67%36criticized challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%
Braze2%67%36criticized challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%Show the seven products at 0%, ordered by negative rate
17
Airship0%77%13criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Airship0%77%13criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%18
Attentive0%73%22criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Attentive0%73%22criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%16
Postscript0%47%15criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Postscript0%47%15criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%12
EZ Texting0%9%22accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
EZ Texting0%9%22accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%13
PushEngage0%0%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
PushEngage0%0%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%14Firebase Cloud Messaging0%0%11accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
15
Sender0%0%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Sender0%0%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
For buyers
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not small business.
All twenty-eight head-to-head pages: the top eight products, each against each
OneSignal vs BrevoOneSignal vs Firebase Cloud MessagingOneSignal vs Twilio Programmable MessagingOneSignal vs SimpleTextingCustomer.io vs BrazeCustomer.io vs OmnisendCustomer.io vs BrevoCustomer.io vs Firebase Cloud MessagingCustomer.io vs Twilio Programmable MessagingCustomer.io vs SimpleTextingBraze vs OmnisendBraze vs BrevoBraze vs Firebase Cloud MessagingBraze vs Twilio Programmable MessagingBraze vs SimpleTextingOmnisend vs BrevoOmnisend vs Firebase Cloud MessagingOmnisend vs Twilio Programmable MessagingOmnisend vs SimpleTextingBrevo vs Firebase Cloud MessagingBrevo vs Twilio Programmable MessagingBrevo vs SimpleTextingFirebase Cloud Messaging vs Twilio Programmable MessagingFirebase Cloud Messaging vs SimpleTextingTwilio Programmable Messaging vs SimpleTexting
One product takes 51% of first choices here, so the chart would put seventeen markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. Five products carry a negative rate above 25% in this category.
What they warned about
Two of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Perplexity Sonar, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5 and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Braze67%
24 of 36 labels negative · 12 of 14 models · 4 hard negative
“expensive, with a steep learning curve and potential for high bills on volume... small businesses risk overpaying” Grok 4.20, negative prompt
Twilio Programmable Messaging42%
13 of 31 labels negative · 10 of 14 models · 2 hard negative
“Avoid Twilio if your marketer cannot ship a campaign without an engineer, as it may require significant technical expertise.” Llama 4 Maverick, negative prompt
Attentive73%
16 of 22 labels negative · 9 of 14 models · 5 hard negative
“If you're under ~5k sends/mo, avoid starting on enterprise-grade platforms like Attentive, Braze or Postscript” Muse Glimmer 30B, negative prompt
Airship77%
10 of 13 labels negative · 8 of 14 models · 2 hard negative
“it's overkill for small businesses; better alternatives exist for basic use” Grok 4.20, negative prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
72 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 917 links across 207 sites, every framing counted. Ranked by the number of answers carrying the site or page. 50 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
vendor site · OneSignal38 answers · 90 citations · 11 models
vendor site · Software Advice38 answers · 55 citations · 10 models
33 answers · 54 citations · 11 models
vendor site · Braze31 answers · 37 citations · 11 models
vendor site · Capterra24 answers · 36 citations · 9 models
vendor site · Sender22 answers · 22 citations · 11 models
21 answers · 21 citations · 10 models
vendor site · GetApp19 answers · 29 citations · 9 models
17 answers · 21 citations · 11 models
vendor site · Guideflow17 answers · 18 citations · 9 models
vendor site · SourceForge15 answers · 16 citations · 9 models
vendor site · Vibes15 answers · 15 citations · 8 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
26 answers · 10 models
26 answers · 9 models
25 answers · 8 models
22 answers · 11 models
21 answers · 10 models
17 answers · 6 models
15 answers · 9 models
15 answers · 8 models
12 answers · 9 models
12 answers · 8 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best mobile push notification and sms marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| OneSignal onesignal.com | 51% | 322 | 4,400 | 133 | 29,726 | 38 | ||
| Brevo brevo.com | 9% | 440 | 40,500 | 327 | 81,741 | $17,847 | 106 | 3 |
| SimpleTexting simpletexting.com | 8% | 138 | 18,100 | 66 | 110,549 | $1,355 | 76 | |
| Omnisend omnisend.com | 6% | 199 | 9,900 | 108 | 51,545 | $113 | 66 | |
| Twilio parent site Twilio Programmable Messaging 6% | 6% | 215 | 135,000 | 4,343 | ||||
| ActiveCampaign activecampaign.com | 4% | 437 | 18,100 | 307 | 235,709 | $1,424 | 32 | |
| Customer.io customer.io | 2% | 218 | 2,900 | 174 | 15,750 | $6,920 | 112 | |
| Klaviyo klaviyo.com | 2% | 365 | 90,500 | 1,560 | 200,057 | $572 | 20 | 7 |
| TextMagic textmagic.com | 2% | 62 | 8,100 | 29 | 99,415 | 29 | ||
| SlickText slicktext.com | 2% | 102 | 5,400 | 49 | 168,404 | $20 | 34 |
Google's top ten for the one searches hold 9 sites; 1 of them are among the sites the models cited here (sender.net). The first result for “best mobile push notification and sms marketing platform” is courier.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best mobile push notification and SMS marketing platform for a small B2B company?”Paraphrase“Which push and SMS messaging tool would you recommend to a small business that sells to other businesses?”Comparative“What are the top mobile push and SMS marketing platforms for a small team and how do they differ?”Budget-constrained“What is the best mobile push notification and SMS marketing platform for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a mobile push notification and SMS marketing platform. What should we look at?”Negative“Which mobile push and SMS marketing platforms should a small business avoid or be cautious about?”
Claude Haiku 4.5no first choiceTwilio Programmable MessagingChangedOneSignalSimpleTextingno first choiceagainst: Attentive, Mailchimp, SimpleTexting, Textedly, Twilio Programmable Messaging
Two alternatives
Firebase Cloud Messaging, OneSignalFive alternatives
Omnisend, Salesmsg, SimpleTexting, SlickText, TextedlyOne alternative
OmnisendGPT-5.4 miniOneSignalTwilio Programmable MessagingChangedOneSignalagainst: BrazeOneSignalagainst: Airship, Brazeno first choicenothing named
Four alternatives
Brevo, Salesmsg, SendPulse, TextlineOne alternative
OneSignalThree alternatives
Airship, CleverTap, KlaviyoTwo alternatives
Customer.io, KlaviyoGemini 3.5 FlashCustomer.ioOneSignal, SalesmsgChangedagainst: Attentive, Klaviyo, PostscriptOneSignalOneSignalOneSignalagainst: Brazeagainst: Adobe Journey Optimizer, Attentive, Bandwidth, Braze, HubSpot SMS add-ons, Klaviyo, Plivo, Salesforce Marketing Cloud, Twilio Programmable Messaging
Three alternatives
ActiveCampaign, Brevo, OneSignalTwo alternatives
Brevo, SimpleTextingFour alternatives
Klaviyo, Omnisend, Postscript, SimpleTextingFour alternatives
Brevo, Firebase Cloud Messaging, Omnisend, Twilio Programmable MessagingFour alternatives
CleverTap, Customer.io, Klaviyo, MoEngagePerplexity SonarOneSignalagainst: Braze, IterableOmnisendChangedagainst: Twilio Programmable MessagingOneSignalagainst: Attentive, BrazeOneSignalagainst: Twilio Programmable Messagingno first choiceagainst: Airship, Attentive, Braze, Klaviyo, Omnisend, Twilio Programmable Messaging
Three alternatives
ActiveCampaign, Courier, Customer.ioOne alternative
SalesmsgFive alternatives
Customer.io, Klaviyo, SimpleTexting, SlickText, Twilio Programmable MessagingThree alternatives
Firebase Cloud Messaging, Omnisend, SimpleTextingGrok 4.20OneSignalagainst: KlaviyoOneSignalHeldagainst: Attentive, EZ Texting, SimpleTextingOmnisend, OneSignal, SimpleTextingagainst: Airship, Attentive, Braze, CleverTap, Klaviyo, Postscript, Twilio Programmable MessagingOneSignalno first choiceagainst: Airship, Attentive, Brazeagainst: Airship, Attentive, Braze, Klaviyo SMS, OneSignal, Postscript, SMSLocal
One alternative
BrazeFive alternatives
ActiveCampaign, Braze, Courier, Customer.io, Twilio Programmable MessagingFour alternatives
Firebase Cloud Messaging, Pushwoosh, SlickText, SuprSendFour alternatives
Brevo, Klaviyo, Truepush, WonderPushMistral SmallOneSignalMobile Text Alerts, SimpleTextingChangedEZ Texting, Mobile Text Alerts, SimpleTextingagainst: Twilio Programmable MessagingSimpleTexting, TextMagicno first choiceagainst: Amazon Pinpoint, Braze, Emotive, Laaffic Bulk SMS, Pushwoosh, easysendsms.app
Three alternatives
Braze, Customer.io, VeroThree alternatives
Kangaroo, Klaviyo, Project BroadcastThree alternatives
Klaviyo, Postscript, WonderPushDeepSeek V4 FlashBrevoagainst: Attentive, Customer.io, Klaviyo, Twilio Programmable MessagingOneSignalChangedOneSignalOneSignalagainst: KlaviyoOneSignalagainst: Braze, MoEngageagainst: Adobe Journey Optimizer, Airship, Braze, CleverTap, EZ Texting, MoEngage, OneSignal, SlickText
Two alternatives
ActiveCampaign, OneSignalTwo alternatives
PushEngage, SimpleTextingFive alternatives
Firebase Cloud Messaging, Klaviyo, Omnisend, PushEngage, SimpleTextingTwo alternatives
Omnisend, SenderFour alternatives
Brevo, Customer.io, Klaviyo, SimpleTextingLlama 4 MaverickOneSignalno first choiceChangedEZ TextingOmnisendno first choiceagainst: Airship, Braze, Postscript, Twilio Programmable Messaging
Two alternatives
Kangaroo, Project BroadcastTwo alternatives
EZ Texting, SenderQwen 3.7 FlashOneSignalActiveCampaignChangedOneSignalagainst: BrazeSendPulseagainst: Twilio Programmable MessagingSimpleTexting, SlickTextagainst: Braze, Klaviyo, Mobile Text Alerts, Salesforce Marketing Cloud, Twilio Programmable Messaging
Two alternatives
Brevo, Twilio Programmable MessagingThree alternatives
Apollo.io, OneSignal, Twilio Programmable MessagingSix alternatives
Customer.io, EZ Texting, Klaviyo, Mobile Text Alerts, SimpleTexting, SlickTextTwo alternatives
Brevo, OneSignalFour alternatives
ActiveCampaign, Klaviyo, Mailchimp, OmnisendKimi K2Brevo, OneSignalOneSignalChangedOneSignalOneSignalKlaviyo, OneSignalagainst: Airship, Attentive, Braze, MoEngageagainst: Attentive, Braze, Klaviyo, Postscript
Two alternatives
ActiveCampaign, Twilio Programmable MessagingFour alternatives
HubSpot SMS Add-On, Salesmsg, SimpleTexting, Twilio Programmable MessagingNine alternatives
Brevo, EZ Texting, Klaviyo, Omnisend, Project Broadcast, PushEngage, SimpleTexting, TextMagic, Twilio Programmable MessagingThree alternatives
Brevo, Omnisend, TextMagicOne alternative
Customer.ioGLM 4.7 FlashXOneSignalagainst: Salesforce Marketing CloudBrevoChangedOneSignal, PushEngageagainst: Twilio Programmable MessagingOneSignalno first choiceagainst: Attentive, Infobip, JPush, Postscript
Six alternatives
Brevo, Courier, Customer.io, Message IQ, PushEngage, TextellentTwo alternatives
OneSignal, SimpleTextingEight alternatives
Brevo, EZ Texting, Klaviyo, Omnisend, Postscript, Sender, SimpleTexting, SuprSendThree alternatives
Brevo, Omnisend, SenderMiniMax M2.5HubSpot Marketing HubOmnisend, Twilio Programmable MessagingChangedSenderagainst: Airship, BrazeBrevo, OneSignalBrazenothing named
Six alternatives
Brevo, Klaviyo, OneSignal, PushEngage, Salesmsg, Twilio Programmable MessagingThree alternatives
ActiveCampaign, Customer.io, SimpleTextingEight alternatives
EZ Texting, Klaviyo, Omnisend, OneSignal, Postscript, Project Broadcast, SimpleTexting, Twilio Programmable MessagingTwo alternatives
Firebase Cloud Messaging, Twilio Programmable MessagingThree alternatives
Airship, Klaviyo, OneSignalGPT-6 LunaOneSignalOneSignalHeldOneSignalagainst: Attentive, BrazeBrevono first choiceagainst: Attentive, Braze, OneSignal, Twilio Programmable Messaging
One alternative
BrevoTwo alternatives
Klaviyo, OmnisendTwo alternatives
OneSignal, SimpleTextingMuse Glimmer 30BOneSignalagainst: Braze, IterableActiveCampaignChangedOneSignalagainst: Airship, Braze, MoEngageOneSignalno first choiceagainst: Attentive, Braze, Klaviyo SMS, Postscript, SlickText, TextMagic
Three alternatives
ActiveCampaign, Customer.io, VeroSix alternatives
Customer.io, EZ Texting, Omnisend, OneSignal, Sender, SimpleTextingSeven alternatives
Klaviyo, Mobile Text Alerts, Omnisend, Postscript, PushEngage, Sender, Twilio Programmable MessagingThree alternatives
EZ Texting, Project Broadcast, SendPulseBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:28 | no | 0 | 5 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 10:40 | yes | 3 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 16:26 | yes | 8 | 20 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 12:18 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:44 | yes | 5 | 12 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 08:45 | yes | 5 | 5 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 09:17 | yes | 24 | 25 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:22 | yes | 5 | 3 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 11:39 | yes | 10 | 44 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 10:45 | yes | 20 | 56 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 14:41 | yes | 20 | 41 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 11:50 | yes | 18 | 53 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:27 | yes | 3 | 15 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 13:26 | yes | 13 | 18 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 13:45 | no | 0 | 5 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 14:17 | yes | 3 | 7 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:54 | no | 0 | 15 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 11:34 | yes | 10 | 3 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:51 | yes | 10 | 10 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 17:33 | yes | 5 | 3 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 11:25 | yes | 25 | 19 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 10:22 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:54 | no | 0 | 29 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:05 | yes | 23 | 28 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 10:10 | yes | 23 | 135 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 17:02 | yes | 15 | 58 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:01 | yes | 1 | 14 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 14:23 | yes | 22 | 33 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 08:51 | yes | 18 | 12 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 11:36 | yes | 5 | 8 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:55 | no | 0 | 14 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 16:18 | yes | 10 | 6 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:48 | yes | 13 | 19 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 17:28 | yes | 5 | 7 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 11:53 | yes | 22 | 26 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 17:30 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 16:20 | yes | 10 | 34 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 15:13 | yes | 24 | 36 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 14:09 | yes | 15 | 33 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 09:36 | yes | 9 | 31 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 14:35 | yes | 6 | 22 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:23 | yes | 24 | 41 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 10:53 | yes | 10 | 7 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 16:01 | yes | 5 | 7 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:14 | yes | 15 | 21 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 13:30 | yes | 10 | 4 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:14 | yes | 15 | 14 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 14:49 | yes | 5 | 5 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:18 | yes | 24 | 23 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:02 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:36 | yes | 23 | 61 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:12 | yes | 17 | 26 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 09:27 | yes | 24 | 26 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 09:28 | no | 0 | 16 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 08:36 | yes | 3 | 11 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:45 | yes | 23 | 31 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:56 | no | 0 | 7 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:29 | yes | 7 | 10 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 10:27 | no | 0 | 16 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 12:15 | yes | 10 | 7 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 15:35 | yes | 5 | 14 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 14:04 | no | 0 | 6 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 10:24 | yes | 25 | 25 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 10:37 | yes | 5 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:00 | yes | 5 | 28 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 13:33 | yes | 10 | 68 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 13:02 | no | 0 | 11 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:53 | no | 0 | 10 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 08:35 | yes | 2 | 13 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 12:09 | yes | 14 | 28 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 13:59 | yes | 25 | 11 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 08:57 | yes | 4 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 10:08 | yes | 12 | 25 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 11:53 | yes | 10 | 4 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:44 | yes | 14 | 14 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 08:38 | yes | 15 | 8 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:36 | yes | 25 | 38 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 12:52 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 10:13 | yes | 17 | 64 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:10 | yes | 25 | 31 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 17:24 | yes | 23 | 94 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 11:05 | no | 0 | 36 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 12:07 | yes | 5 | 21 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 08:44 | yes | 23 | 38 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
Twilio read as Twilio Programmable Messaging
Twilio (direct) read as Twilio Programmable Messaging
Twilio (via API) read as Twilio Programmable Messaging
Unresolved, counted raw
CallLoop
HubSpot SMS Add-On
HubSpot SMS add-ons
Klaviyo SMS add-on
Laaffic Bulk SMS
PushNinja
SMSLocal
Truepush
easysendsms.app
Discontinued, still offered
No shut-down product was recommended here.