Social media management for enterprise buyers
Asked as “social media management platform”, and as “social media scheduling and monitoring tool”, on behalf of an enterprise B2B company. 51 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
27%
Contested · Sprinklr Social 20%
27Oktopost20Sprinklr Social18Sprout Social35others
27% of first choices, contested.
Since October 2026↗new leaderNew leader since October 2026: Oktopost (27%) replaces Sprout Social (26% then, 18% now), 9 points clear, inside the 11-point floor.Oktopost leads at 27%, replacing Sprout Social, which led at 26% and stands at 18% now: 9 points clear, inside the floor, so the swap reads as unsettled.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
Buffer46%Clear leader▼−5Since October 2026: 51% → 46%, −5 points. Inside the 11-point floor: within noise.Standing →Mid-market
Sprout Social47%Clear leader▲+17Since October 2026: 30% → 47%, +17 points. Past the 11-point floor: movement.Standing →Enterprise
Oktopost27%Contested↗new leaderNew leader since October 2026: Oktopost (27%) replaces Sprout Social (26% then, 18% now), 9 points clear, inside the 11-point floor.This page
Buffer46%Clear leader▼−5Since October 2026: 51% → 46%, −5 points. Inside the 11-point floor: within noise.Standing →Mid-marketSprout Social47%Clear leader▲+17Since October 2026: 30% → 47%, +17 points. Past the 11-point floor: movement.Standing →EnterpriseOktopost27%Contested↗new leaderNew leader since October 2026: Oktopost (27%) replaces Sprout Social (26% then, 18% now), 9 points clear, inside the 11-point floor.This pageThe standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01Oktopost27%0%29accepted challenger▲+8Since October 2026: 19% → 27%, +8 points. Inside the 11-point floor: within noise.19% → 27%
Oktopost27%0%29accepted challenger▲+8Since October 2026: 19% → 27%, +8 points. Inside the 11-point floor: within noise.19% → 27%02
Sprinklr Social20%14%56accepted challenger=heldSince October 2026: 20% → 20%, ±0 points. Inside the 11-point floor: within noise.20% → 20%
Sprinklr Social20%14%56accepted challenger=heldSince October 2026: 20% → 20%, ±0 points. Inside the 11-point floor: within noise.20% → 20%03Sprout Social18%18%71accepted challenger▼−8Since October 2026: 26% → 18%, −8 points. Inside the 11-point floor: within noise.26% → 18%
Sprout Social18%18%71accepted challenger▼−8Since October 2026: 26% → 18%, −8 points. Inside the 11-point floor: within noise.26% → 18%04
Hootsuite10%29%70criticized challenger▼−7Since October 2026: 17% → 10%, −7 points. Inside the 11-point floor: within noise.17% → 10%
Hootsuite10%29%70criticized challenger▼−7Since October 2026: 17% → 10%, −7 points. Inside the 11-point floor: within noise.17% → 10%05
Sendible8%27%11criticized challenger▲+4Since October 2026: 4% → 8%, +4 points. Inside the 11-point floor: within noise.4% → 8%
Sendible8%27%11criticized challenger▲+4Since October 2026: 4% → 8%, +4 points. Inside the 11-point floor: within noise.4% → 8%06
Emplifi4%0%12accepted challenger▲+2Since October 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise.2% → 4%
Emplifi4%0%12accepted challenger▲+2Since October 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise.2% → 4%Show the five products at 0%, ordered by negative rate
10
Later0%100%11criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Later0%100%11criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%11Buffer0%89%18criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Buffer0%89%18criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%09
Agorapulse0%82%17criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Agorapulse0%82%17criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%08
Khoros0%5%19accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
Khoros0%5%19accepted challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%07
Brandwatch0%0%20accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Brandwatch0%0%20accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
For buyers
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not enterprise.
All fifteen head-to-head pages: the top six products, each against each
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
0102030405060708091011Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01Oktopost27%
Oktopost27%02Sprinklr Social20%
Sprinklr Social20%03Sprout Social18%
Sprout Social18%04Hootsuite10%
Hootsuite10%05Sendible8%
Sendible8%06Emplifi4%
Emplifi4%07Brandwatch0%
Brandwatch0%08Khoros0%
Khoros0%09Agorapulse0%
Agorapulse0%10Later0%
Later0%11Buffer0%
Buffer0%What they warned about
Three of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, Perplexity Sonar, Grok 4.20, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, GPT-6 Luna and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Hootsuite29%
20 of 70 labels negative · 13 of 14 models · 5 hard negative
“Similar per-seat scaling; requires "Enterprise" quotes for massive deployments which can run into six figures annually.” Qwen 3.7 Flash, budget prompt
Buffer89%
16 of 18 labels negative · 11 of 14 models · 11 hard negative
“large enterprises should avoid or exercise extreme caution when considering the following categories and specific platforms” Gemini 3.5 Flash, negative prompt
Agorapulse82%
14 of 17 labels negative · 11 of 14 models · 3 hard negative
“Agorapulse is described as "Best for businesses that are growing and looking to fight with their competitors to establish brands like SMBs, and Agencies."” Muse Glimmer 30B, negative prompt
Later100%
11 of 11 labels negative · 10 of 14 models · 8 hard negative
“Later's capabilities and enterprise-grade support are limited compared to platforms built for large-scale, multi-channel social management” Mistral Small, negative prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
73 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 817 links across 215 sites, every framing counted. Ranked by the number of answers carrying the site or page. 15 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
vendor site · HubSpot41 answers · 42 citations · 10 models
vendor site · Hootsuite39 answers · 52 citations · 13 models
vendor site · Buffer29 answers · 37 citations · 10 models
vendor site · Sprout Social19 answers · 25 citations · 7 models
vendor site · LinkedIn19 answers · 20 citations · 11 models
vendor site · NapoleonCat18 answers · 18 citations · 8 models
vendor site · Sprinklr16 answers · 23 citations · 10 models
vendor site · MarketBeam16 answers · 17 citations · 9 models
vendor site · SocialRails16 answers · 16 citations · 5 models
vendor site · Hootsuite15 answers · 20 citations · 10 models
vendor site · PostPlanify15 answers · 16 citations · 8 models
vendor site · Vista Social14 answers · 16 citations · 7 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
41 answers · 10 models
36 answers · 13 models
21 answers · 10 models
17 answers · 8 models
15 answers · 5 models
14 answers · 9 models
14 answers · 8 models
11 answers · 6 models
11 answers · 8 models
11 answers · 6 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best social media management platform”, “social media management platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|
| Oktopost oktopost.com | 27% | 167 | 1,000 | 11 | 7,471 | 6 | |
| Sprinklr Social sprinklr.com | 20% | 74 | 140 | 40 | 331,213 | 4 | |
| Sprout Social sproutsocial.com | 18% | 247 | 49,500 | 719 | 932,473 | 120 | 8 |
| Hootsuite hootsuite.com Hootsuite 10%, Hootsuite Social OS 0% | 10% | 220 | 49,500 | 1,036 | 748,222 | 119 | |
| Sendible sendible.com | 8% | 33 | 2,400 | 29 | 74,061 | 21 | |
| Vista Social vistasocial.com | 6% | 38 | 4,400 | 1,410 | 38,709 | 12 | |
| Emplifi emplifi.io | 4% | 17 | 2,400 | 215 | 24,667 | 9 | |
| PostPlanify postplanify.com | 2% | 16 | |||||
| Sociality.io sociality.io | 2% | 5 | |||||
| SOCi meetsoci.com | 2% | 129 | 14,800 | 168 | 249,940 |
Google's top ten for the two searches hold 15 sites; 2 of them are among the sites the models cited here (linkedin.com, sproutsocial.com). The first result for “best social media management platform” is zapier.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best social media management platform for an enterprise B2B company?”Paraphrase“Which social media scheduling and monitoring tool would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade social media management platforms and how do they differ?”Budget-constrained“What is the best social media management platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a social media management platform. What should we look at?”Negative“Which social media management platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5OktopostHootsuite, Sprout SocialChangedEmplifi, Sprinklr SocialSendibleagainst: Agorapulse, Hootsuite, Sprout Socialno first choicenothing named
Three alternatives
Hootsuite, Sprinklr Social, Sprout SocialThree alternatives
Hootsuite, Khoros, Sprout SocialOne alternative
MeltwaterGPT-5.4 miniSprinklr Socialagainst: HootsuiteSprinklr SocialHeldSprinklr SocialHootsuiteno first choiceagainst: Salesforce Social Studio
Two alternatives
Oktopost, Sprout SocialTwo alternatives
Hootsuite, Sprout SocialFive alternatives
Brandwatch, Emplifi, Hootsuite, Khoros, Sprout SocialOne alternative
Sprout SocialGemini 3.5 FlashOktopostOktopostHeldSprinklr SocialSOCiagainst: Hootsuite, Sprout SocialSprinklr Socialagainst: Hootsuiteagainst: Agorapulse, Buffer, CoSchedule, Later, LinkedIn Page Manager, Loomly, MeetEdgar, Meta Business Suite, Planoly, Publer Professional, Salesforce Social Studio, SocialPilot, TikTok Studio, X
Three alternatives
Hootsuite, Sprinklr Social, Sprout SocialThree alternatives
Hootsuite, Sprinklr Social, Sprout SocialFive alternatives
Brandwatch, Emplifi, Hootsuite, Khoros, Sprout SocialThree alternatives
Dash Social, Khoros, OktopostThree alternatives
Brandwatch, Khoros, Sprout SocialPerplexity SonarOktopostSprout SocialChangedHootsuite, Sprinklr Social, Sprout SocialVista Socialagainst: Hootsuite, Sprinklr Social, Sprout Socialno first choiceagainst: Agorapulse, Buffer, Hootsuite, Khoros, Meltwater, Sprinklr Social, Sprout Social
Three alternatives
Hootsuite, Sprinklr Social, Sprout SocialTwo alternatives
Hootsuite, OktopostFour alternatives
Brandwatch, Emplifi, Khoros, OktopostOne alternative
Sociality.ioGrok 4.20OktopostHootsuiteChangedHootsuiteagainst: Agorapulse, Buffer, SendibleSendibleagainst: AgorapulseSprinklr Socialagainst: Bufferagainst: Agorapulse, Buffer, Eclincher, Hootsuite, Later, Meltwater, Metricool
Four alternatives
Hootsuite, HubSpot Social, Sprinklr Social, Sprout SocialThree alternatives
HubSpot Social, Sprout Social, Zoho SocialFive alternatives
Brandwatch, Khoros, Sprinklr Social, Sprout Social, Vista SocialFive alternatives
ContentBridge, Hootsuite, PostPlanify, Sprinklr Social, Sprout SocialTwo alternatives
Hootsuite, Sprout SocialMistral SmallOktopostOktopost, Sprout SocialChangedHootsuite, Sprout SocialSociality.ioagainst: Hootsuite, Sprout Socialno first choiceagainst: Agorapulse, Buffer, Hootsuite, Later
Two alternatives
Hootsuite, Sprout SocialTwo alternatives
HubSpot Social, Sprinklr SocialFour alternatives
Buffer, HubSpot Social, Sprinklr Social, StatusbrewDeepSeek V4 FlashOktopostagainst: Sprinklr SocialSprout SocialChangedSprinklr Social, Sprout SocialVista Socialagainst: Buffer, Hootsuite, Sprinklr Social, Sprout SocialSprinklr Socialagainst: Agorapulse, Sked Social, SocialRails, Sprout Socialagainst: Buffer, CoSchedule, Hootsuite, Later, Sendible, Trello-based schedulers
Two alternatives
Hootsuite, Sprout SocialTwo alternatives
Hootsuite, Sprinklr SocialSix alternatives
Brandwatch, Emplifi, Hootsuite, Khoros, Meltwater, OktopostOne alternative
SendibleTwo alternatives
Hootsuite, KhorosLlama 4 Maverickno first choiceOktopost, Sprout SocialChangedno first choiceSprinklr Socialno first choiceagainst: Agorapulse, Buffer, Hootsuite, Later, Sprinklr Social
Three alternatives
Brandwatch, Hootsuite, KhorosQwen 3.7 FlashSprout SocialSprinklr SocialChangedSprinklr SocialSendibleagainst: Agorapulse, Hootsuite, Sprout Social, Zoho Socialno first choiceagainst: Buffer, Hootsuite, Later, SocialPilot
Four alternatives
Hootsuite, HubSpot Marketing Hub, Oktopost, Sprinklr SocialTwo alternatives
Hootsuite, Sprout SocialFour alternatives
Brandwatch, Hootsuite, Salesforce, Sprout SocialOne alternative
PostPlanifyKimi K2Sprout Socialagainst: Sprinklr SocialOktopostChangedSprout SocialEmplifiagainst: Agorapulse, Hootsuite, Sprout Socialno first choiceagainst: Buffer, Dash Hudson, Later, Planableagainst: Buffer, Hootsuite, Later, Planoly, Sprinklr Social, Sprout Social
One alternative
HootsuiteTwo alternatives
Sprinklr Social, Sprout SocialSeven alternatives
Brandwatch, Dash Social, Emplifi, Hootsuite, Khoros, Meltwater, Sprinklr SocialThree alternatives
Sendible, Sociality.io, Sprinklr SocialGLM 4.7 FlashXSprinklr SocialOktopostChangedSprout SocialEmplifiagainst: Buffer, Hootsuite, Sprout Socialno first choiceagainst: Agorapulse, Buffer, Hootsuite, Later
Four alternatives
Hootsuite, HubSpot Marketing Hub, Oktopost, Sprout SocialFour alternatives
Brandwatch, Hootsuite, Sprinklr Social, Sprout SocialFive alternatives
Agorapulse, Brandwatch, Hootsuite, Sendible, Sprinklr SocialThree alternatives
HubSpot Social, Postiz, Vista SocialMiniMax M2.5OktopostOktopostHeldSprinklr SocialVista Socialagainst: Hootsuite, Sprinklr Social, Sprout SocialHootsuite, Sprout Social, Statusbrewnothing named
Four alternatives
Agorapulse, Hootsuite, PostPlanify, Sprout SocialOne alternative
HootsuiteThree alternatives
Brandwatch, Hootsuite, Sprout SocialTwo alternatives
PostPlanify, SendibleOne alternative
Sked SocialGPT-6 LunaOktopostSprinklr SocialChangedno first choiceHootsuiteno first choiceagainst: Buffer, Later
Two alternatives
Sprinklr Social, Sprout SocialTwo alternatives
Hootsuite, Sprout SocialOne alternative
EmplifiMuse Glimmer 30BSprinklr SocialSprout SocialChangedSprinklr SocialPostPlanify, Sendibleagainst: Agorapulse, Hootsuite, Sprout Socialno first choiceagainst: Agorapulse, Buffer, Later, Loomly, Metricool, Publer Professional, Sendible, SocialBee, Vista Social
Three alternatives
HubSpot Marketing Hub, Oktopost, Sprout SocialTwo alternatives
Oktopost, Sprinklr SocialEight alternatives
Brandwatch, Hootsuite, Hootsuite Social OS, Khoros Iris AI, Meltwater, Oktopost, Salesforce Marketing Cloud, Sprout SocialBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 12:29 | yes | 10 | 8 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:02 | yes | 5 | 5 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 13:20 | no | 0 | 13 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 12:33 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:09 | yes | 14 | 14 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:45 | yes | 5 | 5 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 16:16 | yes | 23 | 28 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 12:45 | yes | 5 | 4 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:01 | yes | 5 | 26 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 10:02 | yes | 10 | 33 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 12:12 | yes | 9 | 63 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:31 | yes | 5 | 28 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 15:03 | yes | 3 | 12 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:39 | yes | 12 | 26 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 17:33 | yes | 10 | 8 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 11:39 | yes | 3 | 4 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:17 | no | 0 | 12 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 11:15 | yes | 10 | 4 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:28 | yes | 5 | 8 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 17:19 | yes | 5 | 5 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:41 | yes | 25 | 32 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 09:48 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:33 | yes | 15 | 29 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 12:06 | yes | 10 | 28 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:23 | yes | 20 | 21 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 15:30 | yes | 10 | 27 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 16:56 | yes | 2 | 13 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 14:37 | yes | 20 | 26 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:17 | yes | 17 | 11 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 10:33 | yes | 4 | 8 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 10:46 | no | 0 | 17 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 08:54 | yes | 10 | 6 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:41 | yes | 5 | 14 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 14:42 | yes | 5 | 6 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:04 | yes | 22 | 37 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 15:22 | yes | 5 | 3 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 16:34 | yes | 15 | 56 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:13 | yes | 16 | 56 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 10:32 | yes | 23 | 87 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 10:29 | yes | 20 | 42 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:19 | yes | 7 | 20 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:04 | yes | 23 | 48 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 17:30 | yes | 18 | 8 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:54 | yes | 2 | 5 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 13:48 | yes | 7 | 23 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 09:34 | yes | 10 | 3 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:55 | yes | 9 | 12 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 13:03 | yes | 5 | 25 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 09:51 | yes | 21 | 24 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:49 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 10:56 | yes | 5 | 39 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 14:51 | yes | 10 | 42 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 12:11 | yes | 21 | 78 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:04 | yes | 24 | 97 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 08:47 | yes | 2 | 18 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 15:18 | yes | 14 | 21 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 12:43 | no | 0 | 6 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 14:41 | yes | 7 | 11 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 15:26 | no | 0 | 22 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 08:54 | yes | 10 | 8 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:35 | yes | 14 | 15 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:43 | no | 0 | 7 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:41 | yes | 18 | 28 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 13:04 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 15:06 | no | 0 | 29 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 08:36 | no | 0 | 58 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:11 | yes | 14 | 33 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:46 | yes | 10 | 37 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 16:03 | yes | 2 | 19 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:53 | yes | 13 | 28 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 17:22 | yes | 15 | 8 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 15:46 | yes | 5 | 7 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:26 | no | 0 | 20 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 14:12 | yes | 10 | 5 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:55 | yes | 23 | 18 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:20 | yes | 5 | 5 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 11:03 | yes | 24 | 36 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:11 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 10:57 | no | 0 | 35 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:20 | yes | 25 | 31 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 09:14 | yes | 5 | 41 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 10:16 | no | 0 | 24 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 09:20 | yes | 2 | 17 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:58 | yes | 24 | 40 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
HubSpot read as HubSpot Social
HubSpot Social Media Tools read as HubSpot Social
SEMrush read as SEMrush Social
Semrush read as SEMrush Social
Sprinklr read as Sprinklr Social
Sprinklr (Sprinklr Social) read as Sprinklr Social
Sprinklr (Unified CXM) read as Sprinklr Social
Unresolved, counted raw
Buffer for Agencies
ContentBridge
ContentStudio Agency Unlimited
Dash Hudson
Echobox
Khoros Iris AI
LinkedIn Page Manager
Postiz
SAP Social Studio
Salesforce (Native Data Cloud Solution)
Salesforce (via Partners)
Social News Desk
SocialHub
TikTok Studio
Trello-based schedulers
Discontinued, still offered
No shut-down product was recommended here.