Native and content advertising for enterprise buyers
Asked as “native advertising platform”, and as “content recommendation and native ads network”, on behalf of an enterprise B2B company. 49 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
29%
Contested · StackAdapt 29%
29LinkedIn Sponsored Content29StackAdapt16Taboola27others
29% of first choices, contested.
Since October 2026↗new leaderNew leader since October 2026: StackAdapt (29%) replaces LinkedIn Sponsored Content (20% then, 29% now), 0 points clear, inside the 11-point floor.StackAdapt leads at 29%, replacing LinkedIn Sponsored Content, which led at 20% and stands at 29% now: 0 points clear, inside the floor, so the swap reads as unsettled.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
LinkedIn Sponsored Content35%Contested↗new leaderNew leader since October 2026: LinkedIn Sponsored Content (35%) replaces MGID (29% then, 33% now), 2 points clear, inside the 11-point floor.Standing →Mid-market
StackAdapt29%Contested▼−12Since October 2026: 41% → 29%, −12 points. Past the 11-point floor: movement.Standing →EnterpriseStackAdapt29%Contested↗new leaderNew leader since October 2026: StackAdapt (29%) replaces LinkedIn Sponsored Content (20% then, 29% now), 0 points clear, inside the 11-point floor.This page
LinkedIn Sponsored Content35%Contested↗new leaderNew leader since October 2026: LinkedIn Sponsored Content (35%) replaces MGID (29% then, 33% now), 2 points clear, inside the 11-point floor.Standing →Mid-marketStackAdapt29%Contested▼−12Since October 2026: 41% → 29%, −12 points. Past the 11-point floor: movement.Standing →EnterpriseStackAdapt29%Contested↗new leaderNew leader since October 2026: StackAdapt (29%) replaces LinkedIn Sponsored Content (20% then, 29% now), 0 points clear, inside the 11-point floor.This pageThe standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01StackAdapt29%0%48accepted challenger▲+11Since October 2026: 18% → 29%, +11 points. Inside the 11-point floor: within noise.18% → 29%
StackAdapt29%0%48accepted challenger▲+11Since October 2026: 18% → 29%, +11 points. Inside the 11-point floor: within noise.18% → 29%02LinkedIn Sponsored Content29%0%25accepted challenger▲+9Since October 2026: 20% → 29%, +9 points. Inside the 11-point floor: within noise.20% → 29%
LinkedIn Sponsored Content29%0%25accepted challenger▲+9Since October 2026: 20% → 29%, +9 points. Inside the 11-point floor: within noise.20% → 29%03
Taboola16%29%66criticized challenger=heldSince October 2026: 16% → 16%, ±0 points. Inside the 11-point floor: within noise.16% → 16%
Taboola16%29%66criticized challenger=heldSince October 2026: 16% → 16%, ±0 points. Inside the 11-point floor: within noise.16% → 16%04
Teads6%26%70criticized challenger▼−2Since October 2026: 8% → 6%, −2 points. Inside the 11-point floor: within noise.8% → 6%
Teads6%26%70criticized challenger▼−2Since October 2026: 8% → 6%, −2 points. Inside the 11-point floor: within noise.8% → 6%05
Nativo2%11%38accepted challenger▼−10Since October 2026: 12% → 2%, −10 points. Inside the 11-point floor: within noise.12% → 2%
Nativo2%11%38accepted challenger▼−10Since October 2026: 12% → 2%, −10 points. Inside the 11-point floor: within noise.12% → 2%06Sharethrough2%0%23accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
07
The Trade Desk2%5%19accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%
The Trade Desk2%5%19accepted challenger=heldSince October 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise.2% → 2%Show the three products at 0%, ordered by negative rate
10
Revcontent0%48%25criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
Revcontent0%48%25criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%09
MGID0%48%23criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
MGID0%48%23criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%08
TripleLift0%5%21accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
TripleLift0%5%21accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not enterprise.
All twenty-one head-to-head pages: the top seven products, each against each
StackAdapt vs RevcontentStackAdapt vs TeadsStackAdapt vs DianomiLinkedIn Sponsored Content vs MGIDLinkedIn Sponsored Content vs TaboolaLinkedIn Sponsored Content vs RevcontentLinkedIn Sponsored Content vs TeadsLinkedIn Sponsored Content vs DianomiMGID vs TaboolaMGID vs RevcontentMGID vs TeadsMGID vs DianomiTaboola vs RevcontentTaboola vs TeadsTaboola vs DianomiRevcontent vs TeadsRevcontent vs DianomiTeads vs Dianomi
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
0102030405S06
07080910Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01StackAdapt29%
StackAdapt29%02LinkedIn Sponsored Content29%
LinkedIn Sponsored Content29%03Taboola16%
Taboola16%04Teads6%
Teads6%05Nativo2%
Nativo2%06Sharethrough2%
07The Trade Desk2%
The Trade Desk2%08TripleLift0%
TripleLift0%09MGID0%
MGID0%10Revcontent0%
Revcontent0%What they warned about
Three of fourteen models held their first choice under the paraphrase. GPT-5.4 mini, Gemini 3.5 Flash, Perplexity Sonar, Grok 4.20, Mistral Small, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5 and GPT-6 Luna changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Taboola29%
19 of 66 labels negative · 11 of 14 models · 8 hard negative
“Large enterprises should generally be cautious about—or outright avoid—open native advertising networks like Taboola, MGID, Revcontent” Grok 4.20, negative prompt
Teads26%
18 of 70 labels negative · 10 of 14 models · 9 hard negative
“Outbrain shares Taboola's legacy challenges... Use with heavy guardrails (or avoid): Taboola, Revcontent, and legacy Outbrain placements” Kimi K2, negative prompt
MGID48%
11 of 23 labels negative · 9 of 14 models · 8 hard negative
“Platforms Enterprise Brands Should Avoid ... MGID: Known for low cost-per-click (CPC) rates, but heavily reliance on low-tier publisher networks” Gemini 3.5 Flash, negative prompt
Revcontent48%
12 of 25 labels negative · 9 of 14 models · 8 hard negative
“Another platform with a high percentage of negative labels, associated with lower-quality placements and potential brand safety risks.” Mistral Small, negative prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
73 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 891 links across 272 sites, every framing counted. Ranked by the number of answers carrying the site or page. 62 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
36 answers · 61 citations · 11 models
publisher (Gane)29 answers · 31 citations · 9 models
vendor site · Guideflow26 answers · 26 citations · 8 models
21 answers · 22 citations · 9 models
vendor site · SmartyAds19 answers · 20 citations · 8 models
vendor site · Madgicx17 answers · 18 citations · 10 models
vendor site · StackAdapt14 answers · 29 citations · 6 models
vendor site · LinkedIn14 answers · 21 citations · 7 models
vendor site · RichAds14 answers · 16 citations · 9 models
vendor site · Epom13 answers · 14 citations · 8 models
12 answers · 30 citations · 7 models
12 answers · 13 citations · 9 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
25 answers · 7 models
24 answers · 7 models
17 answers · 8 models
16 answers · 9 models
15 answers · 6 models
15 answers · 10 models
13 answers · 8 models
12 answers · 9 models
12 answers · 7 models
12 answers · 8 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best native advertising platform”, “native advertising platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| StackAdapt stackadapt.com | 29% | 393 | 8,100 | 167 | 26,512 | $18,665 | 39 | |
| LinkedIn parent site LinkedIn Sponsored Content 29% | 29% | 58 | 11,100,000 | 77,031 | ||||
| Taboola taboola.com Taboola 16%, Taboola / Realize 0% | 16% | 182 | 12,100 | 501 | 11,072 | $336 | 8 | |
| Teads teads.com | 6% | 189 | 1,900 | 177 | 1,756 | 0 | ||
| Match2One match2one.com | 6% | 5 | ||||||
| Dianomi dianomi.com | 4% | 23 | ||||||
| Brax brax.io | 4% | 3 | ||||||
| Nativo nativo.com | 2% | 72 | 6,600 | 755 | 242 | |||
| Sharethrough sharethrough.com | 2% | 41 | 480 | 24 | 876 | |||
| The Trade Desk thetradedesk.com | 2% | 351 | 27,100 | 1,140 | 68,569 | $8,113 | 18 | 8 |
Google's top ten for the two searches hold 14 sites; 2 of them are among the sites the models cited here (g2.com, linkedin.com). The first result for “best native advertising platform” is g2.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best native advertising platform for an enterprise B2B company?”Paraphrase“Which content recommendation and native ads network would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade native advertising platforms and how do they differ?”Budget-constrained“What is the best native advertising platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a native advertising platform. What should we look at?”Negative“Which native advertising platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5StackAdaptStackAdaptHeldno first choiceTaboolano first choicenothing named
Two alternatives
MGID, TeadsSix alternatives
6sense, Demandbase, MGID, Paved, Taboola, TeadsSix alternatives
Criteo, MGID, Nativo, StackAdapt, Taboola, TripleLiftOne alternative
RevcontentGPT-5.4 miniLinkedIn Sponsored ContentTaboolaChangedTaboolaTaboolano first choicenothing named
Two alternatives
MGID, TaboolaOne alternative
TeadsFour alternatives
Microsoft Monetize / Microsoft Advertising native, Revcontent, Teads, Yahoo Native via TaboolaOne alternative
TeadsGemini 3.5 FlashLinkedIn Sponsored Contentagainst: Taboola, TeadsStackAdaptChangedTaboola, TeadsStackAdaptno first choiceagainst: AdsKeeper, Adsterra, Content.ad, Evadav, MGID, Revcontent, Taboola, Teads
Two alternatives
Demandbase, StackAdaptFour alternatives
LinkedIn Sponsored Content, Nativo, Taboola, TeadsFour alternatives
Nativo, Sharethrough, StackAdapt, TripleLiftThree alternatives
Nativo, Taboola, TeadsPerplexity SonarLinkedIn Sponsored ContentDianomiChangedTaboolaagainst: MGID, RevcontentStackAdaptno first choiceagainst: Adsterra, Content.ad, Evadav, MGID, PopAds, Revcontent, Taboola
Four alternatives
6sense, Demandbase, Dianomi, StackAdaptFive alternatives
Life360 Ads, LinkedIn Sponsored Content, Nativo, Taboola, TeadsEight alternatives
Dianomi, Life360 Ads, Nativo, Sharethrough, StackAdapt, Teads, The Trade Desk, TripleLiftOne alternative
TaboolaGrok 4.20LinkedIn Sponsored Contentagainst: Nativo, PressboardStackAdaptChangedTaboolaagainst: Nativo, Yahoo DSPTaboolano first choiceagainst: MGID, Revcontent, Taboola, Teads
Three alternatives
StackAdapt, Taboola, TeadsThree alternatives
LinkedIn Sponsored Content, Taboola, TeadsFive alternatives
Sharethrough, StackAdapt, Teads, The Trade Desk, TripleLiftThree alternatives
Nativo, StackAdapt, TeadsMistral SmallStackAdapt, The Trade DeskLinkedIn Sponsored ContentChangedStackAdaptTaboola, Teadsno first choiceagainst: MGID, Revcontent, Taboola, Teads
Two alternatives
Sharethrough, TeadsThree alternatives
StackAdapt, Taboola, TeadsNine alternatives
Equativ, PropellerAds, Quantcast Platform, Revcontent, Sharethrough, Taboola, Teads, The Trade Desk, Viant TechnologyOne alternative
StackAdaptDeepSeek V4 FlashLinkedIn Sponsored ContentLinkedIn Sponsored ContentHeldagainst: MGID, Revcontent, Taboola, Teadsno first choiceMatch2Oneagainst: Nativo, Teadsno first choiceagainst: Taboola, Teadsagainst: MGID, Plista, Revcontent, Taboola, Teads
Five alternatives
Nativo, Sharethrough, StackAdapt, Taboola, TeadsThree alternatives
Nativo, StackAdapt, The Trade DeskEight alternatives
Dianomi, Nativo, Sharethrough, StackAdapt, Taboola, Teads, The Trade Desk, Viant TechnologyTwo alternatives
StackAdapt, TaboolaLlama 4 MaverickStackAdaptLinkedIn Sponsored ContentChangedno first choiceno first choiceno first choiceagainst: Taboola, Teads
Four alternatives
Nativo, StackAdapt, Taboola, TeadsQwen 3.7 FlashNativo, StackAdaptStackAdapt, Taboola, TeadsChangedno first choiceTaboola, Teadsno first choiceagainst: MGID, Taboola, Teads
Two alternatives
Taboola, TeadsOne alternative
RevcontentSix alternatives
Nativo, Sharethrough, StackAdapt, Taboola, Teads, The Trade DeskThree alternatives
Google Display & Video 360, LinkedIn Sponsored Content, The Trade DeskKimi K2LinkedIn Sponsored Contentagainst: Taboola, TeadsStackAdaptChangedagainst: Taboola, TeadsTaboola / Realize, TeadsMatch2Oneagainst: Nativo, Revcontent, Taboola, Teads, TripleLiftno first choiceagainst: MGID, Revcontent, Taboola, Teads
Two alternatives
Nativo, StackAdaptOne alternative
LinkedIn Sponsored ContentThree alternatives
Nativo, StackAdapt, The Trade DeskTwo alternatives
Brax, StackAdaptGLM 4.7 FlashXLinkedIn Sponsored Contentagainst: Google Display & Video 360, Taboola, Teads, The Trade DeskLinkedIn Sponsored Content, StackAdaptChangedTaboolaBrax, Match2Oneno first choiceagainst: MGID, Revcontent, Taboola, Teads
Three alternatives
Demandbase, Sharethrough, StackAdaptTwo alternatives
Taboola, TeadsNine alternatives
Kevel, MGID, Nativo, Revcontent, Sharethrough, StackAdapt, Teads, The Trade Desk, TripleLiftTwo alternatives
StackAdapt, TaboolaMiniMax M2.5LinkedIn Sponsored ContentDianomiChangedTaboola, TeadsSharethroughno first choicenothing named
Four alternatives
6sense, Taboola, Teads, The Trade DeskTwo alternatives
Taboola, TeadsThree alternatives
StackAdapt, TripleLift, Yahoo GeminiFour alternatives
Google Display & Video 360, Nativo, Taboola, TeadsGPT-6 LunaStackAdaptTaboolaChangedTaboola / Realize, TeadsBraxno first choiceagainst: Content.ad, Newsbreak, Revcontent, Taboola, Teads, Zergnet
One alternative
LinkedIn Sponsored ContentOne alternative
NativoSix alternatives
Dianomi, Equativ, Life360 Ads, Nativo, StackAdapt, TripleLiftMuse Glimmer 30BLinkedIn Sponsored ContentLinkedIn Sponsored ContentHeldTaboola / RealizeStackAdaptagainst: Taboolano first choiceagainst: MGID, Revcontent, Taboola, Teads
Six alternatives
Sharethrough, StackAdapt, Taboola, Teads, The Trade Desk, TripleLiftThree alternatives
StackAdapt, Taboola, TeadsTwo alternatives
Teads, TripleLiftBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 08:54 | yes | 10 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:16 | yes | 3 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:43 | no | 0 | 16 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 17:16 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:10 | yes | 10 | 11 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:26 | yes | 5 | 5 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 10:11 | yes | 22 | 29 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:25 | yes | 5 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 17:24 | yes | 5 | 39 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:08 | yes | 14 | 51 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:42 | yes | 23 | 33 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:05 | no | 0 | 25 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 10:07 | yes | 2 | 25 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 14:10 | yes | 14 | 25 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 13:51 | yes | 16 | 10 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:43 | yes | 6 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 15:46 | no | 0 | 17 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 12:30 | yes | 10 | 4 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:22 | yes | 14 | 12 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 15:52 | yes | 5 | 5 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 16:49 | yes | 25 | 36 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 17:05 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 13:31 | yes | 5 | 33 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 14:23 | yes | 20 | 24 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:10 | yes | 23 | 30 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:03 | yes | 10 | 52 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 09:09 | yes | 3 | 21 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 12:50 | yes | 14 | 26 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 10:58 | yes | 9 | 8 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 11:25 | yes | 5 | 7 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 14:37 | yes | 11 | 30 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 13:45 | yes | 10 | 8 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:24 | yes | 9 | 14 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:20 | yes | 5 | 8 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:32 | yes | 23 | 55 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:04 | yes | 5 | 3 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:30 | yes | 14 | 31 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 10:35 | yes | 14 | 60 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 17:00 | yes | 25 | 78 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 16:12 | no | 0 | 28 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 14:43 | yes | 7 | 34 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:27 | yes | 22 | 46 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 17:33 | yes | 10 | 6 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 12:24 | yes | 2 | 5 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 17:01 | yes | 7 | 24 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 17:14 | yes | 10 | 3 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:16 | yes | 10 | 11 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:52 | yes | 5 | 4 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 11:40 | yes | 21 | 17 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 09:28 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 15:55 | no | 0 | 30 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:22 | yes | 24 | 24 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 13:15 | yes | 22 | 27 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:06 | yes | 25 | 114 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 09:21 | yes | 2 | 15 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 17:02 | yes | 21 | 30 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:36 | yes | 20 | 9 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:44 | yes | 4 | 12 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 14:30 | no | 0 | 18 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 10:37 | yes | 10 | 9 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:48 | yes | 15 | 16 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 14:37 | no | 0 | 6 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 08:53 | yes | 25 | 41 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 14:59 | yes | 5 | 4 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 13:18 | no | 0 | 27 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 17:20 | no | 0 | 48 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 10:02 | yes | 25 | 39 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 16:35 | no | 0 | 7 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 14:35 | yes | 3 | 22 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 16:23 | yes | 15 | 30 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:13 | yes | 18 | 12 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 10:14 | yes | 4 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 12:11 | yes | 6 | 25 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 12:27 | yes | 10 | 6 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:10 | yes | 14 | 14 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:35 | yes | 5 | 5 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 08:57 | yes | 24 | 21 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:32 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:03 | yes | 20 | 55 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 13:44 | yes | 20 | 60 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:35 | yes | 14 | 27 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:20 | no | 0 | 15 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:57 | yes | 4 | 22 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 12:55 | yes | 23 | 36 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
Amazon read as Amazon DSP
LinkedIn read as LinkedIn Sponsored Content
LinkedIn (Sponsored Content) read as LinkedIn Sponsored Content
LinkedIn Ads read as LinkedIn Sponsored Content
LinkedIn Ads (Sponsored Content) read as LinkedIn Sponsored Content
LinkedIn Ads (specifically LinkedIn Sponsored Content) read as LinkedIn Sponsored Content
LinkedIn Ads (via Microsoft Advertising) read as LinkedIn Sponsored Content
LinkedIn Marketing Solutions read as LinkedIn Sponsored Content
Meta read as Meta Audience Network
TikTok read as TikTok Ads
Yahoo read as Yahoo Gemini
Yahoo (Native + DSP) read as Yahoo Gemini
Unresolved, counted raw
Axios
Connatix
Microsoft Monetize / Microsoft Advertising native
Nativo Inc.
Quantcast Platform
The New York Times T Brand Studio
WSJ Custom Content
Yahoo Native via Taboola
brax.io
Discontinued, still offered
No shut-down product was recommended here.