Gane, the publisher, sells software in this category. Every product here is measured by the same method as in every other category. How the conflict is handled.
43% of first choices, clear leader.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
“you should avoid 'usage-based' or 'pay-per-conversation' models (such as Salesforce Agentforce or HubSpot's newer outcome-based pricing)” Muse Glimmer 30B, negative prompt
“such as Salesforce Agentforce or HubSpot's newer outcome-based pricing, should be avoided” Llama 4 Maverick, negative prompt
“Basic or standalone generative tools (like early versions of Jasper, ChatSpot/HubSpot AI, or Writer without enterprise customizations) often lack the depth, autonomy, and integration needed” Mistral Small, negative prompt
“HubSpot Breeze agents should be skipped if you need predictable agent costs, as consumption-based pricing makes budgeting for thousands of users challenging.” Claude Haiku 4.5, budget prompt
80 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 948 links across 381 sites, every framing counted. Ranked by the number of answers carrying the site or page. 69 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days |
|---|---|---|---|---|---|---|---|
| Salesforce parent site Salesforce Agentforce Marketing 43%, Salesforce Marketing Cloud 2% | 45% | 317 | 550,000 | 60,632 | |||
| Jasper jasper.ai | 19% | 173 | 165,000 | 46,711 | 115,679 | 12 | |
| Writer writer.com | 10% | 26 | |||||
| HubSpot parent site HubSpot Marketing Hub 5%, HubSpot Breeze 2%, HubSpot Agent Hub 0% | 7% | 991 | 368,000 | 9,776 | |||
| Typeface typeface.ai | 5% | 12 | |||||
| Adobe Experience Cloud adobe.com Adobe CX Enterprise / Adobe GenStudio 2%, Adobe Journey Optimizer B2B Edition 2%, Adobe Experience Cloud 0% | 5% | 58 | 242,010,966 | $9,855 | 119 | ||
| Tofu tofuhq.com | 2% | 20 | |||||
| Adobe Marketo Engage with its native "CX Enterprise Coworker" | 2% | ||||||
| Demandbase Mojo | 2% | ||||||
| Pencil trypencil.com | 2% | 8 |
Google's top ten for the two searches hold 14 sites; 3 of them are among the sites the models cited here (g2.com, linkedin.com, salesforce.com). The first result for “ai marketing agent” is salesforce.com.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 17:14 | yes | 10 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 11:11 | yes | 3 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 16:08 | yes | 11 | 21 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 13:07 | yes | 10 | 3 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:48 | yes | 5 | 8 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:01 | yes | 5 | 4 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 09:48 | yes | 24 | 23 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 10:18 | yes | 5 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 13:31 | yes | 5 | 31 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 12:06 | yes | 10 | 31 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 17:10 | yes | 25 | 149 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:08 | yes | 5 | 22 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 10:51 | yes | 4 | 14 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 15:47 | yes | 15 | 20 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 12:47 | yes | 10 | 8 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 16:57 | yes | 4 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:29 | yes | 12 | 28 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 17:14 | yes | 10 | 4 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:16 | yes | 5 | 7 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 10:06 | yes | 5 | 5 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 09:44 | yes | 24 | 22 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:04 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 13:06 | yes | 5 | 19 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 16:27 | yes | 20 | 69 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 10:26 | yes | 22 | 123 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:38 | yes | 10 | 24 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 12:00 | yes | 3 | 13 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 15:32 | yes | 13 | 18 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 15:40 | yes | 9 | 8 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 17:27 | yes | 5 | 15 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 17:12 | yes | 8 | 26 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 14:14 | yes | 10 | 8 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:47 | yes | 10 | 16 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 15:00 | yes | 5 | 9 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:49 | yes | 22 | 34 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 17:02 | yes | 5 | 3 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:54 | yes | 10 | 54 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 13:25 | yes | 19 | 28 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 16:51 | yes | 23 | 128 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 15:36 | yes | 25 | 102 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 17:16 | yes | 7 | 22 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 08:58 | yes | 14 | 34 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:47 | yes | 19 | 10 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 11:00 | yes | 3 | 12 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:17 | yes | 8 | 24 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 16:36 | yes | 10 | 4 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:19 | yes | 25 | 17 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 16:37 | yes | 5 | 4 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 14:09 | yes | 24 | 45 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 17:36 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 11:02 | yes | 10 | 36 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:46 | yes | 24 | 34 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 08:50 | yes | 24 | 64 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 15:31 | yes | 25 | 57 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:47 | yes | 3 | 22 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 08:51 | yes | 15 | 24 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 12:02 | yes | 19 | 17 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 12:57 | no | 0 | 9 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 16:42 | no | 0 | 15 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 11:48 | yes | 10 | 8 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:23 | yes | 5 | 14 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 16:19 | no | 0 | 8 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:17 | yes | 9 | 30 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 08:35 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 14:21 | no | 0 | 28 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 16:17 | yes | 20 | 40 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 16:33 | yes | 13 | 21 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 13:06 | yes | 20 | 42 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 08:54 | yes | 4 | 27 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 16:01 | yes | 15 | 22 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:36 | yes | 18 | 10 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 08:48 | yes | 7 | 5 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 08:46 | yes | 9 | 21 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 09:15 | yes | 10 | 4 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 17:36 | yes | 14 | 14 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 16:19 | yes | 5 | 6 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 16:37 | yes | 23 | 46 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:22 | yes | 5 | 4 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 11:40 | yes | 14 | 53 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 11:10 | yes | 18 | 69 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 14:56 | yes | 14 | 24 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 09:54 | yes | 16 | 53 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:38 | yes | 3 | 20 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 08:57 | yes | 15 | 24 s |
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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