2 categories · RankedTripleLift
TripleLift is a creative supply-side platform (SSP) for programmatic native and display advertising · triplelift.com ↗
Why models recommend it
“Choose TripleLift when creative integration and custom formats matter more than simple self-service buying.”Perplexity Sonar · Comparative question · alternative
“programmatic native platforms that allow precise B2B audience targeting when accessed through enterprise DSPs”Llama 4 Maverick · Paraphrase question · alternative
“For Automated Programmatic Campaigns: Choose TripleLift via your existing Demand-Side Platform (DSP).”Gemini 3.5 Flash · Comparative question · alternative
“More premium/enterprise focus, better for brand-safe, high-quality inventory and programmatic native.”Grok 4.20 · Scale-constrained question · alternative
What gives them pause
“Primarily programmatic and brand-safe, but still a DSP/SSP ecosystem.”GLM 4.7 FlashX · Negative question · warning
Also on the shortlist
The products named in the same answers as TripleLift, over the 46 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 44 | 11 | View → | |
| 42 | 15 | View → | |
| 37 | 1 | View → | |
| 37 | 1 | View → | |
| 31 | 1 | View → | |
| 30 | 0 | View → | |
| 28 | 3 | View → | |
| 8 | 0 | View → | |
| 8 | 0 | View → | |
| 8 | 0 | View → |
What the models named instead of TripleLift →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on TripleLift's own site, not checked by Gane.
- For
- advertisers, publishers, and partners
- Hosting
- US, Canada, UK, North America
- Customers named
- Adelaide, DIRECTV Advertising, EMARKETER, MediaScience
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 42 of the 46 answers that named TripleLift and are not a share of its labels.
Domains cited
118 of the 128 domain citations in answers naming TripleLift came from a third party's page. Ten were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 2 | 0 | 0 | 2 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 2 | 0 | 0 | 2 |
| Mistral Small | 0 | 1 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 1 | 2 | 0 | 3 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 1 | 1 | 0 | 2 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 1 | 2 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 1 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 278 | undated | Video ads, Direct mail | ||
| News or press | 215 | undated | |||
| Case study | 73 | undated | |||
| Report or ebook | 34 | undated | |||
| Conference or event | 32 | undated | |||
| Podcast or video | 17 | undated | |||
| Comparison | 2 | undated |
How it is countedHide how it is counted
Every page triplelift.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.