Marketing automation and campaign management
Asked as “marketing automation platform”, and as “marketing automation and campaign management tool”, on behalf of a mid-market B2B company. 49 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Gane, the publisher, sells software in this category. Every product here is measured by the same method as in every other category. How the conflict is handled.
Standing · first-choice share
65%
Consensus
65HubSpot Marketing Hub22Brevo04Mailchimp08others
65% of first choices, consensus.
Since October 2026▲+2Since October 2026: 63% → 65%, +2 points. Inside the 11-point floor: within noise.HubSpot Marketing Hub held the lead, +2 points on 63%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
HubSpot Marketing Hub37%Contested↗new leaderNew leader since October 2026: HubSpot Marketing Hub (37%) replaces ActiveCampaign (39% then, 35% now), 2 points clear, inside the 11-point floor.Standing →Mid-marketHubSpot Marketing Hub65%Consensus▲+2Since October 2026: 63% → 65%, +2 points. Inside the 11-point floor: within noise.This pageEnterprise
Adobe Marketo Engage69%Clear leader▲+16Since October 2026: 53% → 69%, +16 points. Past the 11-point floor: movement.Standing →
HubSpot Marketing Hub37%Contested↗new leaderNew leader since October 2026: HubSpot Marketing Hub (37%) replaces ActiveCampaign (39% then, 35% now), 2 points clear, inside the 11-point floor.Standing →Mid-marketHubSpot Marketing Hub65%Consensus▲+2Since October 2026: 63% → 65%, +2 points. Inside the 11-point floor: within noise.This pageEnterpriseAdobe Marketo Engage69%Clear leader▲+16Since October 2026: 53% → 69%, +16 points. Past the 11-point floor: movement.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01HubSpot Marketing Hub65%18%72endorsed leader▲+2Since October 2026: 63% → 65%, +2 points. Inside the 11-point floor: within noise.63% → 65%
HubSpot Marketing Hub65%18%72endorsed leader▲+2Since October 2026: 63% → 65%, +2 points. Inside the 11-point floor: within noise.63% → 65%02
Brevo22%7%29accepted challenger▲+1Since October 2026: 21% → 22%, +1 point. Inside the 11-point floor: within noise.21% → 22%
Brevo22%7%29accepted challenger▲+1Since October 2026: 21% → 22%, +1 point. Inside the 11-point floor: within noise.21% → 22%03
Mailchimp4%34%32criticized challenger▲+2Since October 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise.2% → 4%
Mailchimp4%34%32criticized challenger▲+2Since October 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise.2% → 4%04
ActiveCampaign2%8%59accepted challenger▼−4Since October 2026: 6% → 2%, −4 points. Inside the 11-point floor: within noise.6% → 2%
ActiveCampaign2%8%59accepted challenger▼−4Since October 2026: 6% → 2%, −4 points. Inside the 11-point floor: within noise.6% → 2%Show the eight products at 0%, ordered by negative rate
12
Oracle Eloqua0%55%22criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Oracle Eloqua0%55%22criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%11
Salesforce Marketing Cloud0%52%21criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Salesforce Marketing Cloud0%52%21criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%07Adobe Marketo Engage0%33%60criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Adobe Marketo Engage0%33%60criticized challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%05
Salesforce Marketing Cloud Account Engagement0%18%51accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Salesforce Marketing Cloud Account Engagement0%18%51accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%06
Klaviyo0%14%29accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Klaviyo0%14%29accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%10
Braze0%8%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Braze0%8%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%08
Customer.io0%0%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Customer.io0%0%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%09
Omnisend0%0%10accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Omnisend0%0%10accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
For buyers
Head to head
All six head-to-head pages: the top four products, each against each
One product takes 65% of first choices here, so the chart would put eleven markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. Four products carry a negative rate above 25% in this category.
What they warned about
Fourteen of fourteen models held their first choice under the paraphrase. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Adobe Marketo Engage33%
20 of 60 labels negative · 12 of 14 models · 3 hard negative
“Why cautious/avoid: Frequently cited as overly complex... Avoid if: You're a smaller team, non-technical, or on a budget.” Grok 4.20, negative prompt
HubSpot Marketing Hub18%
13 of 72 labels negative · 12 of 14 models
“HubSpot Marketing Hub — if your contact list is large or growing quickly. Marketing contacts affect your bill; exceeding a tier can trigger an immediate charge” GPT-6 Luna, negative prompt
Mailchimp34%
11 of 32 labels negative · 10 of 14 models · 3 hard negative
“Mailchimp, Constant Contact, Sendinblue (Brevo), and AWeber are platforms that enterprises should generally avoid” Llama 4 Maverick, negative prompt
Oracle Eloqua55%
12 of 22 labels negative · 10 of 14 models · 3 hard negative
“needs a team of specialists ("not a marketer self-service system"), dev-heavy, complex workflows, dated interface, and expensive to maintain” Grok 4.20, negative prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
66 of 84 answers in this category came back with a source list, from 13 of 14 models: citations where the model returns them, or the search results it consulted. 634 links across 225 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 1 model searched through a gateway that returned no source list on this edition. 26 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
16 answers · 22 citations · 8 models
15 answers · 19 citations · 8 models
15 answers · 15 citations · 9 models
vendor site · Zapier14 answers · 14 citations · 8 models
vendor site · Capterra13 answers · 26 citations · 8 models
vendor site · MarketBetter13 answers · 14 citations · 8 models
vendor site · Improvado13 answers · 13 citations · 8 models
13 answers · 13 citations · 9 models
12 answers · 12 citations · 9 models
vendor site · Software Advice10 answers · 14 citations · 7 models
9 answers · 10 citations · 6 models
8 answers · 8 citations · 5 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
15 answers · 9 models
13 answers · 8 models
13 answers · 9 models
12 answers · 9 models
10 answers · 6 models
9 answers · 5 models
8 answers · 6 models
7 answers · 6 models
7 answers · 5 models
7 answers · 5 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best marketing automation platform”, “marketing automation platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| HubSpot parent site HubSpot Marketing Hub 65%, HubSpot Sales Hub 2% | 67% | 991 | 368,000 | 9,776 | ||||
| Brevo brevo.com | 22% | 440 | 40,500 | 327 | 81,741 | $17,847 | 106 | |
| Intuit mailchimp.com Mailchimp 4% | 4% | 328 | 368,000 | 6,862 | 1,931,402 | $1,214 | 107 | |
| MailerLite mailerlite.com | 4% | 150 | 49,500 | 311 | 59,716 | $85 | 115 | |
| ActiveCampaign activecampaign.com | 2% | 437 | 18,100 | 307 | 235,709 | $1,424 | 32 | |
| Salesforce parent site Salesforce Marketing Cloud Account Engagement 0% | 0% | 127 | 550,000 | 60,632 | ||||
| Klaviyo klaviyo.com | 0% | 365 | 90,500 | 1,560 | 200,057 | $572 | 20 | 5 |
| Adobe parent site Adobe Marketo Engage 0% | 0% | 311 | 1,220,000 | 117,563 | ||||
| Customer.io customer.io | 0% | 218 | 2,900 | 174 | 15,750 | $6,920 | 112 | |
| Omnisend omnisend.com | 0% | 199 | 9,900 | 108 | 51,545 | $113 | 66 |
Google's top ten for the two searches hold 14 sites; 0 of them are among the sites the models cited here. The first result for “best marketing automation platform” is pipeline.zoominfo.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best marketing automation platform for a mid-market B2B company?”Paraphrase“Which marketing automation and campaign management tool would you recommend to a mid-sized B2B company?”Comparative“What are the top marketing automation platforms and how do they differ?”Budget-constrained“What is the best marketing automation platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a marketing automation platform. What should we look at?”Negative“Which marketing automation platforms should I avoid or be cautious about?”
Claude Haiku 4.5HubSpot Marketing HubHubSpot Marketing HubHeldHubSpot Marketing HubHubSpot Sales Hubno first choiceagainst: ActiveCampaign, Adobe Marketo Engage, IBM Marketing Cloud, Mailchimp
Three alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementFour alternatives
ActiveCampaign, Adobe Marketo Engage, Klaviyo, Salesforce Marketing Cloud Account EngagementSeven alternatives
ActiveCampaign, Adobe Marketo Engage, Braze, Brevo, Klaviyo, Mailchimp, Salesforce Marketing Cloud Account EngagementEight alternatives
ActiveCampaign, Brevo, Drip, GetResponse, Kit, Klaviyo, Mailchimp, OmnisendGPT-5.4 miniHubSpot Marketing HubHubSpot Marketing HubHeldHubSpot Marketing HubBrevoagainst: HubSpot Marketing Hubno first choiceagainst: ActiveCampaign, Adobe Marketo Engage, Agentforce Marketing, Brevo, Salesforce Marketing Cloud
Three alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementOne alternative
Adobe Marketo EngageFive alternatives
ActiveCampaign, Klaviyo, Mailchimp, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, Zoho Marketing AutomationGemini 3.5 FlashHubSpot Marketing Hubagainst: ActiveCampaignHubSpot Marketing HubHeldHubSpot Marketing HubBrevono first choiceagainst: Adobe Marketo Engage, Salesforce Marketing Cloudagainst: Adobe Marketo Engage, Constant Contact, HubSpot Marketing Hub, Keap, Mailchimp, Oracle Eloqua, Salesforce Marketing Cloud
Two alternatives
Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementThree alternatives
ActiveCampaign for B2B, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementSeven alternatives
ActiveCampaign, Adobe Marketo Engage, Brevo, Klaviyo, Mailchimp, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account EngagementFour alternatives
ActiveCampaign, HubSpot Marketing Hub, MailerLite, OmnisendPerplexity SonarHubSpot Marketing HubHubSpot Marketing HubHeldagainst: Adobe Marketo Engage, Oracle EloquaHubSpot Marketing HubBrevoagainst: Klaviyono first choiceagainst: Adobe Marketo Engage, HubSpot Marketing Hub, Klaviyo, Oracle Eloqua, Salesforce Marketing Cloud
Three alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementFour alternatives
ActiveCampaign, Adobe Marketo Engage, Customer.io, Salesforce Marketing Cloud Account EngagementTen alternatives
ActiveCampaign, Adobe Marketo Engage, Brevo, Customer.io, Iterable, Klaviyo, Mailchimp, Omnisend, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, HubSpot Marketing HubGrok 4.20HubSpot Marketing HubHubSpot Marketing HubHeldagainst: 6sense, Adobe Marketo Engage, Demandbase, Oracle EloquaActiveCampaign, HubSpot Marketing HubBrevoHubSpot Marketing Hubagainst: Adobe Experience Cloud, Mailchimpagainst: ActiveCampaign, Adobe Marketo Engage, Braze, GetResponse, HubSpot Marketing Hub, Iterable, Oracle Eloqua, Salesforce Marketing Cloud, SendGrid
Three alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, Salesforce Marketing Cloud Account EngagementFive alternatives
Adobe Marketo Engage, Klaviyo, Oracle Eloqua, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account EngagementFive alternatives
HubSpot Marketing Hub, Klaviyo, Mailchimp, MailerLite, OmnisendFour alternatives
ActiveCampaign, Adobe Marketo Engage, Klaviyo, Salesforce Marketing Cloud Account EngagementMistral SmallHubSpot Marketing HubHubSpot Marketing HubHeldagainst: Adobe Marketo Engageno first choiceBrevo, Mailchimpagainst: HubSpot Marketing Hubno first choiceagainst: HubSpot Marketing Hub, Oracle Eloqua, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement
Two alternatives
Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementThree alternatives
ActiveCampaign, Creatio, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, MailerLiteDeepSeek V4 FlashHubSpot Marketing Hubagainst: Salesforce Marketing Cloud Account EngagementHubSpot Marketing HubHeldagainst: Salesforce Marketing Cloud Account Engagementno first choiceBrevo, HubSpot Marketing Hubagainst: Mailchimpno first choiceagainst: Adobe Marketo Engage, Oracle Eloquaagainst: Adobe Marketo Engage, HubSpot Marketing Hub, Mailchimp, Perspective.co, Salesforce Marketing Cloud Account Engagement, SendGrid
Four alternatives
6sense, ActiveCampaign, Adobe Marketo Engage, DemandbaseOne alternative
Adobe Marketo EngageEight alternatives
ActiveCampaign, Adobe Marketo Engage, HubSpot Marketing Hub, Klaviyo, Mailchimp, Oracle Eloqua, Salesforce Marketing Cloud, Zoho Marketing AutomationThree alternatives
ActiveCampaign, Moosend, OmnisendOne alternative
HubSpot Marketing HubLlama 4 MaverickHubSpot Marketing HubHubSpot Marketing HubHeldno first choiceBrevono first choiceagainst: AWeber, Agentforce Marketing, Constant Contact, HubSpot Marketing Hub, Mailchimp, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement, Sendinblue, Zoho Marketing Automation
Three alternatives
ActiveCampaign, Kit, MailchimpQwen 3.7 FlashHubSpot Marketing HubHubSpot Marketing HubHeldagainst: Adobe Marketo EngageHubSpot Marketing HubBrevo, HubSpot Marketing Hubno first choiceagainst: Adobe Marketo Engage, HubSpot Marketing Hub, Klaviyo, Mailchimp, Oracle Eloqua, Salesforce Marketing Cloud
Two alternatives
Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, Salesforce Marketing Cloud Account EngagementSix alternatives
ActiveCampaign, Adobe Marketo Engage, Customer.io, Klaviyo, Salesforce Marketing Cloud, VeroTwo alternatives
ActiveCampaign, MailchimpKimi K2HubSpot Marketing HubHubSpot Marketing HubHeldHubSpot Marketing HubBrevo, MailerLiteActiveCampaign, HubSpot Marketing Hubagainst: Adobe Marketo Engage, SAP Emarsys, Salesforce Marketing Cloudagainst: 7Sheep, Adobe Marketo Engage, HubSpot Marketing Hub, Klaviyo, Marin Software, MarketingPilot, Microsoft Dynamics Marketing, Oracle Eloqua, SAP Marketing Cloud, Salesforce Advertising Studio, Salesforce Marketing Cloud Account Engagement, Salesforce Social Studio, SharpSpring
Five alternatives
Act-On, ActiveCampaign, Adobe Marketo Engage, Brevo, Salesforce Marketing Cloud Account EngagementThree alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementSeven alternatives
ActiveCampaign, Adobe Marketo Engage, Iterable, Klaviyo, Omnisend, Oracle Eloqua, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, HubSpot Marketing HubFour alternatives
Braze, Customer.io, Klaviyo, Salesforce Marketing Cloud Account EngagementGLM 4.7 FlashXHubSpot Marketing Hubagainst: Adobe Marketo EngageHubSpot Marketing HubHeldHubSpot Marketing HubBrevono first choiceagainst: Adobe Marketo Engage, Advertising Studio, Brevo, Chiirp, Mailchimp, Marketing 360, Microsoft Dynamics Marketing, Oracle Eloqua, Salesforce Marketing Cloud Account Engagement, Silverpop, Social Studio, Unica
Three alternatives
ActiveCampaign, Customer.io, Salesforce Marketing Cloud Account EngagementThree alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementEight alternatives
ActiveCampaign, Adobe Marketo Engage, Brevo, Klaviyo, Mailchimp, Oracle Eloqua, Salesforce Marketing Cloud, Zoho Marketing AutomationTwo alternatives
Mailchimp, MoosendMiniMax M2.5HubSpot Marketing HubHubSpot Marketing HubHeldagainst: Oracle EloquaHubSpot Marketing HubMailchimpno first choiceagainst: Adobe Marketo Engage, HubSpot Marketing Hub, Mailchimp, Salesforce Marketing Cloud Account Engagement
Four alternatives
6sense, ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementFour alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account Engagement, SharpSpringEight alternatives
Adobe Marketo Engage, Creatio, Mailchimp, Microsoft Dynamics Marketing, Oracle Eloqua, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement, Zoho Marketing AutomationFour alternatives
ActiveCampaign, HubSpot CRM, Kit, MoosendGPT-6 LunaHubSpot Marketing HubHubSpot Marketing HubHeldHubSpot Marketing HubMailerLiteno first choiceagainst: ActiveCampaign, HubSpot Marketing Hub, Mailchimp, Salesforce Marketing Cloud
Two alternatives
Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementTwo alternatives
Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementSeven alternatives
ActiveCampaign, Adobe Marketo Engage, Braze, Iterable, Klaviyo, Oracle Eloqua, Salesforce Marketing Cloud Account EngagementTwo alternatives
Brevo, HubSpot Marketing HubMuse Glimmer 30BHubSpot Marketing HubHubSpot Marketing HubHeldHubSpot Marketing HubBrevono first choiceagainst: Adobe Marketo Engage, HubSpot Marketing Hub, Mailchimp, Oracle Eloqua, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement
Two alternatives
Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementThree alternatives
ActiveCampaign, Adobe Marketo Engage, Salesforce Marketing Cloud Account EngagementSix alternatives
ActiveCampaign, Adobe Marketing Cloud, Adobe Marketo Engage, Klaviyo, Mailchimp, Salesforce Marketing Cloud Account EngagementTwo alternatives
ActiveCampaign, MailerLiteBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 13:28 | yes | 10 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:14 | yes | 2 | 5 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 12:08 | no | 0 | 14 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 11:13 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:50 | yes | 5 | 9 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:52 | yes | 5 | 5 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 14:00 | yes | 15 | 27 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 13:46 | yes | 5 | 3 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 15:44 | no | 0 | 24 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 16:26 | yes | 9 | 29 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 12:21 | yes | 13 | 25 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 16:27 | yes | 5 | 16 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 11:49 | yes | 1 | 9 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:38 | yes | 15 | 26 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 12:35 | no | 0 | 5 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 14:56 | yes | 1 | 4 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 11:25 | no | 0 | 15 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 10:36 | yes | 10 | 4 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:44 | yes | 5 | 9 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:18 | yes | 5 | 5 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:23 | yes | 10 | 15 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:21 | yes | 5 | 2 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:37 | yes | 5 | 14 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 17:05 | yes | 10 | 39 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:17 | yes | 10 | 27 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 09:51 | no | 0 | 59 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 12:13 | yes | 3 | 13 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 12:56 | yes | 14 | 20 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 14:56 | yes | 9 | 8 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:01 | yes | 4 | 6 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 14:50 | no | 0 | 14 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 11:20 | yes | 10 | 6 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 15:12 | yes | 5 | 16 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 11:02 | yes | 5 | 7 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:47 | yes | 25 | 46 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 13:35 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:22 | yes | 5 | 26 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:28 | yes | 20 | 62 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:18 | yes | 10 | 45 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 15:45 | yes | 10 | 23 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 09:35 | yes | 9 | 23 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:51 | yes | 15 | 22 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 10:13 | no | 0 | 4 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 11:18 | yes | 4 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 15:23 | no | 0 | 13 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 16:24 | yes | 10 | 3 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:26 | yes | 5 | 8 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 13:38 | yes | 5 | 5 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 13:47 | yes | 14 | 28 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 11:04 | yes | 5 | 2 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 09:18 | yes | 5 | 20 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:12 | yes | 10 | 30 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 13:20 | yes | 14 | 17 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 15:46 | no | 0 | 8 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 13:18 | yes | 3 | 6 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:57 | yes | 14 | 22 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 10:47 | no | 0 | 7 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 13:02 | no | 0 | 7 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 08:56 | no | 0 | 18 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 11:25 | yes | 10 | 8 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:40 | yes | 5 | 11 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:33 | no | 0 | 5 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 12:31 | yes | 25 | 36 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 13:47 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 15:12 | no | 0 | 28 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 13:37 | yes | 15 | 53 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 14:53 | yes | 15 | 60 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 11:49 | no | 0 | 28 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 16:41 | yes | 2 | 18 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 08:51 | yes | 13 | 28 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:49 | yes | 17 | 9 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 14:33 | yes | 5 | 7 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 16:13 | no | 0 | 18 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 13:24 | yes | 10 | 4 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:53 | yes | 8 | 13 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 13:25 | yes | 5 | 7 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 15:31 | yes | 24 | 35 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 17:30 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:39 | no | 0 | 27 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 15:58 | yes | 25 | 51 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:50 | yes | 24 | 28 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 16:55 | no | 0 | 15 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 09:53 | yes | 4 | 13 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 09:27 | yes | 23 | 32 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
ShowHide
Category-scoped readings
HubSpot read as HubSpot Marketing Hub
HubSpot (Free & Starter Tiers) read as HubSpot Marketing Hub
Oracle read as Oracle Eloqua
Zoho read as Zoho Marketing Automation
Unresolved, counted raw
7Sheep
ActiveCampaign for B2B
Advertising Studio
Chiirp
IBM Marketing Cloud
MarketingPilot
Ometria
Salesforce Advertising Studio
Silverpop
Social Studio
Discontinued, still offered
No shut-down product was recommended here.