Retail, proximity and IoT marketing
Asked as “proximity marketing platform”, and as “location-based and in-store marketing tool”, on behalf of a mid-market B2B company. 47 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing · first-choice share
19%
Contested · Foursquare Proximity 9%
19Radar09Foursquare Proximity09GroundTruth64others
19% of first choices, contested.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
Show the one product at 0%, ordered by negative rate
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All twenty-one head-to-head pages: the top seven products, each against each
Radar vs Kontakt.ioRadar vs EstimoteRadar vs InMarketFoursquare Proximity vs GroundTruthFoursquare Proximity vs PlotProjectsFoursquare Proximity vs Kontakt.ioFoursquare Proximity vs EstimoteFoursquare Proximity vs InMarketGroundTruth vs PlotProjectsGroundTruth vs Kontakt.ioGroundTruth vs EstimoteGroundTruth vs InMarketPlotProjects vs Kontakt.ioPlotProjects vs EstimotePlotProjects vs InMarketKontakt.io vs EstimoteKontakt.io vs InMarketEstimote vs InMarket
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
01
02
03P04
05
06
07
08Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative30%
Key
01Radar19%
Radar19%02Foursquare Proximity9%
Foursquare Proximity9%03GroundTruth9%
GroundTruth9%04PlotProjects6%
05Kontakt.io2%
Kontakt.io2%06Estimote2%
Estimote2%07InMarket2%
InMarket2%08Bluedot0%
Bluedot0%What they warned about
One of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Perplexity Sonar, Grok 4.20, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, GLM 4.7 FlashX and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Simpli.fi43%
3 of 7 labels negative · 3 of 12 models
“Most major geofencing ad networks (like Simpli.fi) require minimum monthly spends of $10,000+” Gemini 3.5 Flash, budget prompt
Gravy Analytics / Venntel
100%
2 of 2 labels negative · 2 of 12 models · 2 hard negative
“(2025: prohibited from sensitive location sales, e.g., near health facilities or worship sites)” Grok 4.20, negative prompt
InMarket Media100%
2 of 2 labels negative · 2 of 12 models · 2 hard negative
“FTC injunctive orders (January 2024) - prohibited from selling precise location data” Kimi K2, negative prompt
Kochava / Collective Data Solutions100%
2 of 2 labels negative · 2 of 12 models · 2 hard negative
“Banned from selling sensitive location data without affirmative express consent (FTC settlement, May 2026)” Kimi K2, negative prompt
What they cite
Four of the twelve models returned a source list in this edition: four return the pages they cited.
Sites the answers cite
22 of 72 answers in this category came back with a source list, from 4 of 12 models: citations where the model returns them, or the search results it consulted. 328 links across 171 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 8 models searched through a gateway that returned no source list on this edition.
10 answers · 14 citations · 4 models
8 answers · 10 citations · 3 models
vendor site · Gartner6 answers · 8 citations · 3 models
vendor site · CleverTap5 answers · 7 citations · 2 models
5 answers · 7 citations · 1 model
5 answers · 5 citations · 3 models
5 answers · 5 citations · 3 models
vendor site · Reddit4 answers · 6 citations · 2 models
4 answers · 6 citations · 1 model
4 answers · 5 citations · 3 models
4 answers · 4 citations · 2 models
4 answers · 4 citations · 2 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
8 answers · 3 models
6 answers · 3 models
5 answers · 3 models
5 answers · 3 models
4 answers · 2 models
4 answers · 1 model
4 answers · 3 models
4 answers · 2 models
4 answers · 2 models
3 answers · 3 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best proximity marketing platform”, “proximity marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days |
|---|---|---|---|---|---|---|---|
| Radar radar.com | 19% | 115 | 673,000 | 59,526 | 11,371 | 29 | |
| Foursquare Proximity foursquare.com | 9% | 95 | 0 | 1,147,419 | |||
| GroundTruth groundtruth.com | 9% | 54 | 5,400 | 56 | 9,909 | 6 | |
| PlotProjects | 6% | 40 | 0 | ||||
| Uniqode uniqode.com | 6% | 24 | 3,600 | 13 | 79,223 | 31 | |
| CleverTap clevertap.com | 6% | 214 | 1,000 | 24 | 20,153 | $12,750 | 20 |
| AdRoll ABM adroll.com | 4% | 204 | 110 | 0 | 52,273 | 18 | |
| Propulso propulso.io | 4% | 40 | 0 | 0 | 4 | ||
| Propensity propensity.com | 4% | 9 | 40,500 | 1,015 | 4,134 | $1,093 | 24 |
| Kontakt.io kontakt.io | 2% | 32 | 720 | 17 | 9,706 | 16 |
Google's top ten for the two searches hold 12 sites; 3 of them are among the sites the models cited here (gartner.com, mobilozophy.com, thecmo.com). The first result for “best proximity marketing platform” is thecmo.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best proximity marketing platform for a mid-market B2B company?”Paraphrase“Which location-based and in-store marketing tool would you recommend to a mid-sized B2B company?”Comparative“What are the top proximity marketing platforms and how do they differ?”Budget-constrained“What is the best proximity marketing platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a proximity marketing platform. What should we look at?”Negative“Which proximity marketing platforms should I avoid or be cautious about?”
Claude Haiku 4.5Gimbal, GroundTruth, Simpli.fiAdRoll ABMChangedno first choiceGroundTruthno first choicenothing named
One alternative
SourcewizGPT-5.4 miniFoursquare ProximityFoursquare AudienceChangedGimbalHyperTrackagainst: Kontakt.iono first choicenothing named
Two alternatives
6sense, DemandbaseTwo alternatives
Bullseye Store Locator, StoremapperTwo alternatives
IndoorAtlas, UniqodeGemini 3.5 FlashUniqodeRadarChangedRadarBeambox, Purpleagainst: Simpli.fiBraze, CleverTap, Xtremepushagainst: Asirvia, Beacons.ai, Royaltie Gem
Two alternatives
Purple, RadarFour alternatives
Bullseye Locations, Gimbal, GroundTruth, Kontakt.ioFive alternatives
CleverTap, Estimote, Kontakt.io, Optimove, UniqodeFive alternatives
Flowcode, GroundTruth, QR Tiger, Radar, UniqodeTwo alternatives
Coupontools, WoosmapPerplexity SonarPropensityagainst: PromoInCloudMoEngageChangedno first choicePropulsono first choicenothing named
Two alternatives
Estimote, InMarketFour alternatives
CIENCE, Dashmote, Geolid, SingleInterfaceTwo alternatives
NearBee, YOOSEGrok 4.20CleverTapRadarChangedagainst: Simpli.fino first choicePlotProjectsagainst: AdLib, Kontakt.io, RadarFoursquare Proximityagainst: Gravy Analytics / Venntel, InMarket
Two alternatives
PlotProjects, Simpli.fiFive alternatives
Bluedot, Kontakt.io, Perenso, Uniqode, WizCommerceSeven alternatives
Foursquare Proximity, GroundTruth, Kontakt.io, PlotProjects, Radar, Simpli.fi, YOOSEThree alternatives
Estimote, Foursquare Proximity, NearBeeSix alternatives
Bluedot, Estimote, InMarket, Kontakt.io, PlotProjects, RadarMistral SmallFoursquare Proximity, Radarno first choiceChangedFoursquare ProximityProxiCallno first choiceagainst: Gimbal, Inc., RetailNext / Euclid Analytics, Walkbase
Five alternatives
CleverTap, Insider, Kontakt.io, Kumulos, PlotProjectsSeven alternatives
Bluedot, Estimote, Gimbal, Kontakt.io, PlotProjects, Purple, RadarFour alternatives
BrightLocal, Foursquare Proximity, Google Business Profile, Kontakt.ioDeepSeek V4 FlashGroundTruth, StackAdaptagainst: Estimote, Simpli.fi, The Trade DeskAdRoll ABMChangedagainst: Foursquare ProximityBluedotUniqodeagainst: CleverTapno first choiceagainst: Beacon Platform Inc., Beacons.ai, Gravy Analytics / Venntel, InMarket Media, Kochava / Collective Data Solutions, Mobilewalla, X-Mode Social / Outlogic
Three alternatives
Hey Sid, InZynk, RadarFour alternatives
HubSpot Marketing Hub, MediaFlow / Pygmalios, Rockbot, TerminusEight alternatives
Airship, Braze, CleverTap, Estimote, Foursquare Proximity, Kontakt.io, PlotProjects, RadarTwo alternatives
Estimote, QRForeverLlama 4 MaverickInMarketFoursquare ProximityChangedKontakt.ioRadarno first choiceagainst: Friender, Yubo
Two alternatives
Apollo.io, Foursquare ProximityFour alternatives
Foursquare Proximity, Google Ads, Meta Ads, SynupQwen 3.7 FlashRadarPropensityChangedInMarketPropulsono first choiceagainst: Bluedot
Two alternatives
Foursquare Proximity, Kontakt.ioTwo alternatives
LastMile Retail, VusionFive alternatives
BlueBite, Estimote, Foursquare Proximity, Kontakt.io, RadarTwo alternatives
Social Media Advertising, YOOSEKimi K2Radaragainst: 6sense, DemandbaseRadarHeldagainst: 6sense, Demandbase, The Trade DeskFoursquare ProximityPlotProjects, Uniqodeagainst: Radarno first choiceagainst: Gravy Analytics, InMarket Media, Kochava / Collective Data Solutions, Mobilewalla
Three alternatives
AdRoll ABM, Phunware, PlotProjectsFour alternatives
Blinq, BoothIQ, Hey Sid, InZynkThree alternatives
Estimote, Kontakt.io, RadarTwo alternatives
NearBee, PulseGLM 4.7 FlashXRadarAdentroChangedKontakt.ioPlotProjectsno first choicenothing named
One alternative
InMarketThree alternatives
Foursquare Proximity, HPE Aruba Networking, Interact RetailSix alternatives
Airship, Blis, Foursquare Proximity, GroundTruth, PlotProjects, RadarSix alternatives
Foursquare Proximity, IjasApp, OK Located, PromoInCloud, Radar, WrebbyMiniMax M2.5RadarCleverTapChangedFoursquare Proximity, Kontakt.ioEstimote, GroundTruthKontakt.ionothing named
Three alternatives
Airship, GroundTruth, RadarFour alternatives
Bluedot, PlotProjects, Purple, RadarThree alternatives
Foursquare Proximity, Kontakt.io, Surefire LocalThree alternatives
Blueshift, Foursquare Proximity, PlotProjectsBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Seventy-two rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 03:06 | yes | 26 | 13 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 04:22 | yes | 2 | 6 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 04:17 | yes | 17 | 25 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-09-15 00:51 | yes | 20 | 6 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version) | 2026-09-15 02:11 | yes | 0 | 8 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 01:57 | yes | 0 | 10 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 02:08 | yes | 0 | 24 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 00:10 | yes | 0 | 1 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 03:05 | yes | 0 | 47 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 04:50 | yes | 0 | 36 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 00:22 | yes | 0 | 19 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-14 23:44 | yes | 0 | 16 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-14 23:16 | yes | 23 | 15 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 04:52 | yes | 2 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 04:56 | yes | 12 | 28 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-09-14 23:02 | yes | 18 | 6 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version) | 2026-09-15 02:17 | yes | 0 | 10 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 01:52 | no | 0 | 2 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-09-15 01:18 | yes | 0 | 161 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 04:26 | yes | 0 | 2 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 04:22 | yes | 0 | 66 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 04:48 | yes | 0 | 49 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 05:10 | yes | 0 | 17 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 03:50 | yes | 0 | 55 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 04:16 | yes | 10 | 7 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 03:04 | yes | 4 | 11 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 03:32 | yes | 28 | 28 s |
| Comparative | Perplexity Sonar | sonar | 2026-09-15 02:31 | yes | 20 | 7 s |
| Comparative | Grok 4.20 | spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version) | 2026-09-14 23:08 | yes | 0 | 10 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 04:35 | yes | 0 | 11 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 03:06 | yes | 0 | 19 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 02:56 | yes | 0 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 00:01 | yes | 0 | 24 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 03:07 | yes | 0 | 43 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 01:04 | yes | 0 | 239 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 02:23 | yes | 0 | 15 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 04:50 | yes | 8 | 7 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-14 23:27 | yes | 3 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-14 23:42 | yes | 21 | 26 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-09-15 02:16 | yes | 20 | 5 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version) | 2026-09-15 01:34 | yes | 0 | 10 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-09-14 23:36 | yes | 0 | 7 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-14 23:04 | yes | 0 | 23 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 02:22 | yes | 0 | 1 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 02:29 | yes | 0 | 77 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 04:16 | yes | 0 | 36 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 02:10 | yes | 0 | 192 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 01:35 | yes | 0 | 19 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 00:47 | no | 0 | 5 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-14 23:43 | no | 0 | 9 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 02:40 | yes | 11 | 26 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-09-15 01:24 | yes | 18 | 10 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version) | 2026-09-15 00:49 | yes | 0 | 9 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 04:25 | yes | 0 | 8 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-09-15 02:32 | yes | 0 | 46 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-14 22:56 | yes | 0 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 04:33 | yes | 0 | 29 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 04:52 | yes | 0 | 35 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 00:25 | yes | 0 | 103 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-14 22:58 | yes | 0 | 15 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-14 23:19 | yes | 19 | 10 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-14 23:08 | yes | 3 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-14 23:56 | yes | 23 | 27 s |
| Negative framing | Perplexity Sonar | sonar | 2026-09-15 03:15 | yes | 20 | 6 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version) | 2026-09-14 23:04 | yes | 0 | 8 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 00:21 | yes | 0 | 13 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-09-14 23:07 | yes | 0 | 61 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 01:28 | yes | 0 | 2 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-14 23:47 | yes | 0 | 45 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-14 23:20 | yes | 0 | 56 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 02:35 | yes | 0 | 19 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-14 23:21 | yes | 0 | 22 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
ShowHide
Category-scoped readings
Foursquare read as Foursquare Proximity
Radar.io read as Radar
Unresolved, counted raw
AirDroid Business
Aruba Networks (HPE)
Beacon Platform Inc.
Blippar
Bullseye Store Locator
Coupontools
Dashmote
Flowcode
Foursquare Audience
Geolid
Gimbal, Inc.
HPE Aruba Networking
HyperTrack
Interact Retail
LastMile Retail
MediaFlow / Pygmalios
Niantic
OK Located
Phunware
PlaceIQ
ProxiCall
Pulse
QR Tiger
RetailNext / Euclid Analytics
Royaltie Gem (rebranded as Nowsite)
Social Media Advertising (Meta/Facebook)
Sourcewiz
SphereScout
Store360
Storemapper
Vusion
Walkbase (now part of Scandit)
Discontinued, still offered
No shut-down product was recommended here.