Index › GTM › Products › GroundTruth · November 2026 Edition
Retail, proximity and IoT marketing · Ranked

GroundTruth

GroundTruth is a location-based advertising platform for launching performance ads across channels, used to buy geofenced and foot-traffic media and to measure whether ads drove store visits · groundtruth.com ↗

#3Best rank (small business)
13/14Models named it
4First choices
7Warnings
November 2026 Edition · all company sizes counted.
Ranked inRetail, proximity and IoT marketing #3 small business
What AI models recommend

Read the same way at every company size.

The standing depends on who is buying. Every model is asked the same questions for each company size.

Why models recommend it

“GroundTruth is a good choice for limited budgets, offering mobile/desktop campaign budgets as low as $500”Claude Haiku 4.5 · Budget-constrained question · first choice
“Foursquare and GroundTruth are the top recommendations due to their comprehensive features”Mistral Small · Direct question · first choice
“Axiobench runner-up 8.9/10: “Proximity-to-footfall measurement that combines on-site behavior with exposure-driven campaign reporting in one workflow.””Muse Glimmer 30B · Direct question · alternative
“Honorable Mention: GroundTruth ... Combines proximity-to-footfall measurement with exposure-driven campaign reporting”DeepSeek V4 Flash · Direct question · alternative

What gives them pause

“GroundTruth as contested among small-business recommendations; that is a signal to run stronger procurement checks”Perplexity Sonar · Negative question · warning

Also on the shortlist

The products named in the same answers as GroundTruth, over the 55 answers that named it, and how often each was the first choice instead.

What the models named instead of GroundTruth →

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on GroundTruth's own site, not checked by Gane.

For
leaders across every major industry
Price stated
GroundTruth offers flexible purchase models including Cost Per Visit, GROAS, and cost per additional product sale.
Customers named
GroundTruth is now part of ZeroToOne.AI., Dave’s Hot Chicken, belvita, garys quicksteak, Toyota, Targeted Tourism Southeast South Dakota Tourism Association, Coach, HeadCount
Visit groundtruth.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named GroundTruth came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 54 of the 55 answers that named GroundTruth and are not a share of its labels.

Domains cited

axiobench.com37
g2.com29
thecmo.com26
gane.ai/indexpublisher (Gane)25
verifiedmarketresearch.com22
f6s.com19
sourceforge.net17
revenuebase.ai16
guideflow.com11
radar.com11

188 of the 213 domain citations in answers naming GroundTruth came from a third party's page. Twenty-five were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on GroundTruth across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.510001
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar02013
Grok 4.2000000
Mistral Small11002
DeepSeek V4 Flash02002
Llama 4 Maverick01102
Qwen 3.7 Flash01001
Kimi K200000
GLM 4.7 FlashX01001
MiniMax M2.500000
GPT-6 Luna01001
Muse Glimmer 30B02002

What it publishes

Addresses on groundtruth.com
983
subdomains included
Content
872
counted in the table below
Documentation
9
Product · Integration
35 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog646112026-09-25Video ads
Conference or event117122026-09-22
Glossary or explainer8902026-05-20
Comparison702026-03-19
Webinar or virtual event502025-02-28
Podcast or video302024-11-19
Case study202025-05-13
Template or tool202023-09-23
News or press102022-08-22

Most recent

Events in person

Announced as of September 28, 2026
The twelve months before September 28, 2026

As the event pages on groundtruth.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page groundtruth.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.