September 2026 Edition, published · The permanent record of that edition, superseded since. The current standing is on the category page →
Index › GTM › Customer › Customer success › Enterprise · September 2026 Edition

Customer success platforms for enterprise buyers

Asked as “customer success platform”, and as “customer health and retention management tool”, on behalf of an enterprise B2B company. 42 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing · first-choice share
83Gainsight Customer Success05Planhat05Skalin07others

83% of first choices, consensus.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Gainsight Customer Success83%16%64endorsed leader
02Planhat5%18%45accepted challenger
03Totango2%18%56accepted challenger
Show the four products at 0%, ordered by negative rate
07ClientSuccess0%45%20criticized challenger
06Vitally0%28%32criticized challenger
05Catalyst0%24%17accepted challenger
04ChurnZero0%22%54accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not enterprise.
All twenty-eight head-to-head pages: the top eight products, each against each

One product takes 83% of first choices here, so the chart would put six markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. Two products carry a negative rate above 25% in this category.

What they warned about

Twelve of twelve models held their first choice under the paraphrase. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
ChurnZero
22%
12 of 54 labels negative · 9 of 12 models · 5 hard negative
“What to Avoid: ChurnZero | Better suited for mid-market; can hit scalability limitations” Kimi K2, paraphrase prompt
Gainsight Customer Success
16%
10 of 64 labels negative · 9 of 12 models · 2 hard negative
“What to Avoid (if predictability is critical) ... Gainsight: $150-300+ per user/month (reported), implementation fees $30-80K” GLM 4.7 FlashX, budget prompt
Totango
18%
10 of 56 labels negative · 8 of 12 models · 6 hard negative
“the one I'd call out as the closest to "avoid"... Support quality has plummeted since the Catalyst acquisition” DeepSeek V4 Flash, negative prompt
Vitally
28%
9 of 32 labels negative · 8 of 12 models · 5 hard negative
“narrower enterprise depth; better for SMB/lower mid-market; trails leaders in complex ops” Grok 4.20, negative prompt

What they cite

Four of the twelve models returned a source list in this edition: four return the pages they cited.

Sites the answers cite

23 of 72 answers in this category came back with a source list, from 4 of 12 models: citations where the model returns them, or the search results it consulted. 301 links across 107 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 8 models searched through a gateway that returned no source list on this edition.

vendor site · ClientSuccess10 answers · 14 citations · 4 models
10 answers · 13 citations · 3 models
10 answers · 11 citations · 2 models
vendor site · Customerscore.io10 answers · 10 citations · 2 models
vendor site · Userpilot10 answers · 10 citations · 3 models
vendor site · Oliv9 answers · 10 citations · 3 models
vendor site · Gartner7 answers · 8 citations · 3 models
vendor site · Velaris7 answers · 7 citations · 3 models
vendor site · Totango6 answers · 9 citations · 3 models
vendor site · Appcues6 answers · 6 citations · 2 models
vendor site · Reddit6 answers · 6 citations · 2 models
6 answers · 6 citations · 2 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best customer success platform”, “customer success platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
Gainsight CS gainsight.com
Gainsight Customer Success 83%, Gainsight CS 0%, Gainsight PX 0%
83%162260459,569584
Planhat planhat.com5%1782,900453,971$4,4926
Skalin skalin.io5%1120315
Totango totango.com2%1511,600201,8855
Customerscore customer.io2%115,750$6,920112
HubSpot parent site
HubSpot Service Hub 2%
2%285368,0009,776
ChurnZero churnzero.com0%2372,9003911,534$2,55819
Catalyst0%246,00021,098
Vitally vitally.io0%1634,40040,6413,154$138255
Pylon usepylon.com0%3640,5003,11829,726$166216

Google's top ten for the two searches hold 12 sites; 6 of them are among the sites the models cited here (clientsuccess.com, gartner.com, reddit.com, totango.com, usepylon.com, userpilot.com). The first result for “best customer success platform” is gartner.com.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHide
ModelDirect“What is the best customer success platform for an enterprise B2B company?”Paraphrase“Which customer health and retention management tool would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade customer success platforms and how do they differ?”Budget-constrained“What is the best customer success platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a customer success platform. What should we look at?”Negative“Which customer success platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5Gainsight Customer Success
One alternativeTotango with Catalyst
Gainsight Customer SuccessHeld
Three alternativesChurnZero, Totango, Vitally
Gainsight Customer Success
Four alternativesCatalyst, ChurnZero, Planhat, Totango
Gainsight Customer Success
One alternativeClientSuccess
no first choiceagainst: Gainsight Customer Success
GPT-5.4 miniGainsight Customer Success
Three alternativesCatalyst, Planhat, Totango
against: ChurnZero
Gainsight Customer SuccessHeld
Three alternativesChurnZero, Planhat, Totango
Gainsight Customer Success
Four alternativesChurnZero, ClientSuccess, Planhat, Totango
Totango
One alternativeGainsight Customer Success
no first choiceagainst: Catalyst, Gainsight Customer Success, HubSpot Service Hub, Planhat, Salesforce Customer Success, Vitally
Gemini 3.5 FlashGainsight Customer Success
Three alternativesChurnZero, Planhat, Totango
Gainsight Customer SuccessHeld
Three alternativesCatalyst, Planhat, Totango
Gainsight Customer Success
Four alternativesChurnZero, Planhat, Totango, Vitally
Planhat
Two alternativesCreatio, Vitally
Gainsight Customer Success
Three alternativesChurnZero, Planhat, Totango
against: Catalyst, ChurnZero, ClientSuccess, Custify, HubSpot Service Hub, Planhat, Salesforce Service Cloud, Totango, Vitally
Perplexity SonarGainsight Customer Success
Three alternativesPlanhat, Totango, Vitally
Gainsight Customer SuccessHeld
Three alternativesChurnZero, CustomerGauge, Totango
Gainsight Customer Success
Four alternativesChurnZero, Planhat, Salesforce Service Cloud, Totango
Skalin
Three alternativesChurnZero, ClientSuccess, Gainsight Customer Success
no first choiceagainst: ChurnZero, ClientSuccess, Custify, HubSpot Service Hub, Intercom, Planhat, Velaris, Vitally
Grok 4.20Gainsight Customer Success
Two alternativesChurnZero, Totango
Gainsight Customer SuccessHeld
Two alternativesChurnZero, Totango
Gainsight Customer Success
Three alternativesChurnZero, Planhat, Totango
against: ClientSuccess, Custify, Salesforce Service Cloud, Vitally
Gainsight Customer Success
Three alternativesChurnZero, ClientSuccess, Vitally
against: Custify, Planhat, Skalin, Totango
Gainsight Customer Success
Three alternativesChurnZero, ClientSuccess, Totango
against: ClientSuccess, Custify, HubSpot Service Hub, Totango, Vitally
Mistral SmallGainsight Customer Success
Two alternativesOliv, Skalin
Gainsight Customer SuccessHeld
Three alternativesCatalyst, ChurnZero, Totango
Gainsight Customer Success
Four alternativesChurnZero, Planhat, Totango, Vitally
against: ClientSuccess
Skalin
Two alternativesCustomerscore, Salesforce Service Cloud
no first choiceagainst: ChurnZero, ClientSuccess, Gainsight Customer Success, Planhat, Totango
DeepSeek V4 FlashGainsight Customer Success
Two alternativesChurnZero, Planhat
Gainsight Customer SuccessHeld
Three alternativesCatalyst, ChurnZero, Planhat
Gainsight Customer Success
Five alternativesCatalyst, ChurnZero, Planhat, Totango, Vitally
Gainsight Customer Success
Two alternativesPlanhat, Totango
Gainsight Customer Success
Three alternativesChurnZero, Planhat, Vitally
against: Catalyst, ChurnZero, ClientSuccess, Custify, Gainsight Customer Success, HubSpot Service Hub, Medallia, Planhat, Qualtrics, Totango, Vitally
Llama 4 MaverickGainsight Customer Success
One alternativePylon
Gainsight Customer SuccessHeld
Two alternativesChurnZero, Planhat
Gainsight Customer Success
Three alternativesPlanhat, Totango, Velaris
Gainsight Customer Successno first choiceagainst: Gainsight Customer Success
Qwen 3.7 FlashGainsight Customer Success
Three alternativesPlanhat, Salesforce Service Cloud, Totango
against: ChurnZero
Gainsight Customer SuccessHeld
One alternativeTotango
Gainsight Customer Success
Three alternativesChurnZero, Planhat, Totango
Gainsight Customer Success
One alternativeTotango
no first choiceagainst: ChurnZero, Gainsight Customer Success, Totango, Vitally
Kimi K2Gainsight Customer Success
Two alternativesChurnZero, Totango
Gainsight Customer SuccessHeld
Two alternativesCatalyst, Planhat
against: ChurnZero, Totango, Vitally
Gainsight Customer Success
Five alternativesChurnZero, ClientSuccess, Planhat, Totango, Vitally
Planhatagainst: Champify, ClientSuccess, Gainsight Customer SuccessGainsight Customer Success
Four alternativesChurnZero, Planhat, Totango, Vitally
against: ChurnZero, ClientSuccess, Custify, Gainsight Customer Success, Planhat, Totango, Userpilot, Velaris
GLM 4.7 FlashXGainsight Customer Success
Two alternativesChurnZero, Totango
Gainsight Customer SuccessHeld
Three alternativesChurnZero, Totango, Vitally
Gainsight CS
Four alternativesCatalyst, ChurnZero, Planhat, Totango
HubSpot Service Hub
One alternativeAkita
against: ChurnZero, Gainsight Customer Success, Planhat, Totango, Vitally
Gainsight Customer Success
Three alternativesChurnZero, ClientSuccess, Totango
against: Catalyst, ChurnZero, Gainsight CS, HubSpot Customer Success Workspace, Salesforce Service Cloud
MiniMax M2.5Gainsight Customer Success
Five alternativesChurnZero, HubSpot Service Hub, Pylon, Salesforce Customer Success, Totango
Gainsight Customer SuccessHeld
Two alternativesChurnZero, Totango
Gainsight Customer Success
One alternativeTotango
Customerscore
Two alternativesGainsight Customer Success, Skalin
Gainsight Customer Success
One alternativePlanhat
against: ChurnZero, Gainsight Customer Success, Totango
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-14 22:57yes97 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 04:47yes44 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-15 03:39yes1724 s
Direct recommendationPerplexity Sonarsonar2026-09-15 02:10yes188 s
Direct recommendationGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 04:49yes07 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-15 02:57yes05 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 00:01yes018 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:07yes02 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 00:36yes048 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-15 00:19yes036 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 02:17yes0143 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 01:41yes021 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 02:52yes78 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 00:37yes35 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-15 02:49yes916 s
ParaphrasePerplexity Sonarsonar2026-09-15 03:13yes174 s
ParaphraseGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 03:03yes08 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-15 02:26yes06 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 00:14yes028 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 01:24yes02 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 04:52yes028 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-15 00:29yes027 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-14 23:00yes013 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 02:26yes015 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:01yes813 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:09yes1310 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-15 04:40yes1929 s
ComparativePerplexity Sonarsonar2026-09-15 01:00yes209 s
ComparativeGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 01:22yes08 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-15 00:28yes014 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 05:00yes055 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 00:29yes02 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:53yes050 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-15 01:31yes053 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 02:10yes085 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-14 23:02yes013 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 00:49yes159 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 02:57yes34 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 00:46yes1726 s
Budget constrainedPerplexity Sonarsonar2026-09-14 23:18yes205 s
Budget constrainedGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-14 23:07yes08 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-14 23:25yes08 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-14 23:08yes020 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:01yes02 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 00:27yes036 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-15 04:55yes061 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 01:52yes0122 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 01:41yes026 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:18yes179 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 00:08no07 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 03:33yes1025 s
Scale constrainedPerplexity Sonarsonar2026-09-15 02:47yes208 s
Scale constrainedGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 03:03yes09 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-14 23:15yes014 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-14 23:42yes069 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-14 23:31yes02 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 01:54yes034 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-14 23:03yes083 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 01:31yes027 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 04:08yes019 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:29yes119 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:37yes56 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-15 02:28yes1929 s
Negative framingPerplexity Sonarsonar2026-09-14 23:16yes206 s
Negative framingGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-14 23:49yes010 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-15 03:42yes012 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 03:59yes029 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 00:29yes02 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 03:28yes053 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-15 04:18yes086 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-14 23:48yes035 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 03:21yes040 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

ShowHide
Category-scoped readings
Gainsight read as Gainsight Customer Success
HubSpot read as HubSpot Customer Success Workspace
Salesforce read as Salesforce Service Cloud
Unresolved, counted raw
Pendo Predict
Totango with Catalyst
Discontinued, still offered
No shut-down product was recommended here.
← FeedbackHelpdesk →