Index › GTM › Products › Fullstory › Alternatives · November 2026 Edition
Two categories · what the models named instead

Alternatives to Fullstory, as AI models named them

In the November 2026 Edition, 409 of the 504 answers collected in the two categories where Fullstory holds a standing named it neither as a first choice nor as an alternative. These are the products those answers put first, category by category and buyer by buyer. The output is the models' output.

Named instead, most often
First choices in the 409 answers that did not name Fullstory, every category and segment above added together; a product can be counted in several. Each category below keeps its own denominator.

Session replay and heatmaps

GTM data and infrastructure. Six framings, fourteen models, one answer each per buyer segment; an answer counts here when Fullstory is not its first choice or an alternative in it.
Small businessFullstory is #11 of 11 here at 0% of first choices, 43 labels.

Eighty of the eighty-four answers did not name Fullstory; it was the first choice in zero. The first choices in those eighty answers, twelve products in all, the eight most named:

4 more in the record.The full small business standing →
Mid-marketFullstory is #4 of 16 here at 10% of first choices, 52 labels.

Fifty-five of the eighty-four answers did not name Fullstory; it was the first choice in six. The first choices in those fifty-five answers, nine products in all, the eight most named:

1 more in the record.The full mid-market standing →
EnterpriseFullstory is #1 of 12 here at 36% of first choices, 69 labels.

Thirty-six of the eighty-four answers did not name Fullstory; it was the first choice in thirty. The first choices in those thirty-six answers, fourteen products in all, the eight most named:

6 more in the record.The full enterprise standing →

Product analytics

GTM data and infrastructure. Six framings, fourteen models, one answer each per buyer segment; an answer counts here when Fullstory is not its first choice or an alternative in it.
Small businessFullstory holds 7 labels here, under the 10-label cutoff, so it is unranked.

Eighty-four of the eighty-four answers did not name Fullstory; it was the first choice in zero. The first choices in those eighty-four answers, seven products in all:

PostHog50 of 84
Mixpanel20 of 84
Amplitude3 of 84
Heap1 of 84
June1 of 84
The full small business standing →
Mid-marketFullstory is #6 of 8 here at 0% of first choices, 16 labels.

Eighty of the eighty-four answers did not name Fullstory; it was the first choice in zero. The first choices in those eighty answers, five products in all:

Amplitude26 of 80
PostHog15 of 80
Mixpanel13 of 80
Fathom1 of 80
Plausible1 of 80
The full mid-market standing →
EnterpriseFullstory is #7 of 9 here at 0% of first choices, 16 labels.

Seventy-four of the eighty-four answers did not name Fullstory; it was the first choice in zero. The first choices in those seventy-four answers, six products in all:

Amplitude37 of 74
Mixpanel13 of 74
GrowthBook3 of 74
Pendo3 of 74
PostHog2 of 74
The full enterprise standing →

How to read this

A category is asked six ways of each of fourteen models on behalf of each buyer segment, so a segment is eighty-four answers. An answer belongs on this page when the judge labeled Fullstory neither its first choice nor an alternative in it; the products listed are the first choices those answers made, counted once per answer. An answer that named nothing first, or named Fullstory only in passing, is in the denominator and adds to no product. The counts are not the category standing, which is on the category page with its share and rank; they are the same record read from Fullstory's side.

The output is the models' output; nothing here is a recommendation by the index, and a product named instead of Fullstory was named by a model, not endorsed by anyone.