2 categories · RankedAdobe Advertising
Adobe Advertising, also called Adobe Advertising Cloud, is an enterprise demand-side platform from Adobe for buying and managing programmatic, display, native and video advertising, with search and social campaigns across channels · adobe.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
StackAdapt is first at 41%.
StackAdapt is first at 50%.
Demandbase Advertising is first at 32%.
Why models recommend it
“Choose Adobe Advertising Cloud if you're a large enterprise already using Adobe's Experience Cloud products.”DeepSeek V4 Flash · Comparative question · alternative
“Best if you're an Adobe stack customer: Adobe Advertising Search, Social, & Commerce”GPT-5.4 mini · Direct question · alternative
“All-in-one with analytics integration (e.g., Adobe Analytics), AI personalization”Grok 4.20 · Comparative question · alternative
“Organizations already invested in Adobe's marketing and customer-data ecosystem.”GPT-6 Luna · Comparative question · alternative
What gives them pause
“strong in personalization but more complex/expensive”Grok 4.20 · Comparative question · warning
Also on the shortlist
The products named in the same answers as Adobe Advertising, over the 94 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 56 | 22 | View → | |
| 41 | 1 | View → | |
| 40 | 13 | View → | |
| 37 | 4 | View → | |
| 36 | 23 | View → | |
| 32 | 5 | View → | |
| 20 | 2 | View → | |
| 20 | 1 | View → | |
| 20 | 0 | View → | |
| 19 | 8 | View → |
What the models named instead of Adobe Advertising →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Adobe Advertising's own site, not checked by Gane.
- For
- people who want to subscribe to the Inventory Updates Newsletter
- Headquarters
- San Jose, United States
- Founded
- 1982
- Also from Adobe
- Adobe AEM, Adobe Acrobat Sign, Adobe Advertising Cloud DSP, Adobe Analytics, Adobe Analytics / Customer Journey Analytics, Adobe Audience Manager and 38 more
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 81 of the 94 answers that named Adobe Advertising and are not a share of its labels.
Domains cited
170 of the 187 domain citations in answers naming Adobe Advertising came from a third party's page. Seventeen were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 1 | 0 | 1 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 0 | 2 | 1 | 1 | 4 |
| Mistral Small | 0 | 0 | 2 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 2 | 0 | 3 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 2 | 0 | 2 |