Index › GTM › Products › SAP Emarsys · November 2026 Edition
7 categories · Named, not ranked

SAP Emarsys

SAP Emarsys is a marketing platform from SAP for retail and ecommerce businesses · emarsys.com ↗

–Too few to rank
12/14Models named it
1First choices
5Warnings
November 2026 Edition · all company sizes counted.
Ranked inMarketing automation and campaign management #42 mid-marketCustomer data platforms #54Customer intelligence and data science #122Ecommerce marketing #87Loyalty, advocacy and referrals #97Mobile marketing and push #59
1 more
Retail, proximity and IoT marketing #162

Gane, the publisher, sells software in Marketing automation, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.

What AI models recommend

Named, too few times to rank.

A product needs 10 labels in a category before a share is stated. SAP Emarsys has 8.

Why models recommend it

No positive label carried a quote.

What gives them pause

“Avoid: High-end platforms like SAP Emarsys, Purple”Grok 4.20 · Budget-constrained question · warning
“Only if you have dedicated ops staff, complex account hierarchies, and $100K+ budgets”Kimi K2 · Scale-constrained question · warning

Also on the shortlist

The products named in the same answers as SAP Emarsys, over the 30 answers that named it, and how often each was the first choice instead.

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on SAP Emarsys's own site, not checked by Gane.

For
marketers
Customers named
Gibson, Wella, Home Depot, Adler Mannheim, FC Bayern, John Frieda, San Jose Sharks, Versuni
Headquarters
Walldorf, Germany
Founded
1972
Visit emarsys.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named SAP Emarsys came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 26 of the 30 answers that named SAP Emarsys and are not a share of its labels.

By model

How each model answered on SAP Emarsys across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.500000
GPT-5.4 mini00101
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000112
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00101
Qwen 3.7 Flash00000
Kimi K200011
GLM 4.7 FlashX00101
MiniMax M2.500101
GPT-6 Luna00000
Muse Glimmer 30B00101

What it publishes

Addresses on emarsys.com
2,538
subdomains included
Content
1,263
counted in the table below
Documentation
4
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Glossary or explainer628undatedCRM, SEO
Webinar or virtual event213undatedEcommerce marketing, Ecommerce
News or press201undatedCRM
Report or ebook134undated
Blog55undatedMarketing automation
Conference or event26undated
Comparison6undatedCRM
How it is countedHide how it is counted

Every page emarsys.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.