Index › GTM › Products › Umami · November 2026 Edition
3 categories · Ranked

Umami

umami.is ↗

#13Best rank (mid-market)
12/14Models named it
2First choices
4Warnings
November 2026 Edition · all company sizes counted.
Ranked inWeb analytics #13 mid-marketCustomer intelligence and data science #90Product analytics #48
What AI models recommend in web analytics

Read the same way at every company size.

The standing depends on who is buying. Every model is asked the same questions for each company size.

Why models recommend it

“the best choice is usually Umami or Plausible”GPT-5.4 mini · Budget-constrained question · first choice
“If you want clean data without the complexity of GA4 or the privacy risks, Umami is a strong contender.”Qwen 3.7 Flash · Budget-constrained question · alternative
“start by evaluating Matomo self-hosted, Plausible, Fathom, Umami, or Cloudflare Web Analytics”Perplexity Sonar · Negative question · alternative
“Free/open-source self-hosted options (or cheap hosted tiers). Umami is minimalist and cookieless”Grok 4.20 · Budget-constrained question · alternative

What gives them pause

“Self-hosted platforms like Umami or Open Web Analytics come with added responsibilities, such as server maintenance”Claude Haiku 4.5 · Negative question · warning

Also on the shortlist

The products named in the same answers as Umami, over the 25 answers that named it, and how often each was the first choice instead.

What the models named instead of Umami →

A side-by-side page exists where both products are among a category's top eight.

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Umami came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 23 of the 25 answers that named Umami and are not a share of its labels.

Domains cited

swetrix.com10
matomo.org9
plausible.io8
amplitude.com7
posthog.com7
crazyegg.com6
linkedin.com6
webflow.com6
mixpanel.com5
searchengineland.com5

Sixty-nine of the sixty-nine domain citations in answers naming Umami came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Umami across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.500011
GPT-5.4 mini10001
Gemini 3.5 Flash01102
Perplexity Sonar01001
Grok 4.2001001
Mistral Small01001
DeepSeek V4 Flash02002
Llama 4 Maverick00000
Qwen 3.7 Flash01001
Kimi K201001
GLM 4.7 FlashX01102
MiniMax M2.501001
GPT-6 Luna00000
Muse Glimmer 30B00000