Knowledge base and self-service · RankedHelp Scout Docs
Help Scout Docs is a knowledge base product from Help Scout that lets support teams publish docs-style help content for customer self-service · helpscout.com ↗
Strongest at small business. Thin evidence at enterprise: two labels.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Notion is first at 28%.
Document360 is first at 24%. 0 of 14 models made it the first choice when asked directly.
Zendesk Guide is first at 18%.
Why models recommend it
“I'd recommend Help Scout as the best overall choice”GLM 4.7 FlashX · Paraphrase question · first choice
“best if you need a customer-facing help center and want to keep things simple. It has a free option, but the free tier is limited.”GPT-5.4 mini · Budget-constrained question · alternative
“Choose Help Scout if you want a clean, email-first shared inbox with strong team collaboration for a smaller support team.”Muse Glimmer 30B · Paraphrase question · alternative
“Help Scout offers excellent value for smaller teams with integrated knowledge base and email support capabilities”Claude Haiku 4.5 · Comparative question · alternative
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as Help Scout Docs, over the 56 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 42 | 4 | Compare → | |
| 35 | 11 | Compare → | |
| 35 | 8 | Compare → | |
| 28 | 2 | Compare → | |
| 22 | 7 | Compare → | |
| 22 | 0 | View → | |
| 17 | 2 | View → | |
| 15 | 1 | Compare → | |
| 14 | 3 | View → | |
| 12 | 1 | View → |
What the models named instead of Help Scout Docs →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Help Scout Docs's own site, not checked by Gane.
- For
- customer-first teams
- Price stated
- Additional Docs sites are available for $20 per month when paid annually (or $24 per month).
- Free plan or trial
- Start for Free
- Integrations
- 100
- Certifications
- HIPAA, SOC 2 Type II
- Customers named
- Freightzy, eCatholic, King Arthur Flour, Mixmax, Brain.fm, Litmus, George Washington University
- Headquarters
- Boston, United States
- Founded
- 2011
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 49 of the 56 answers that named Help Scout Docs and are not a share of its labels.
Domains cited
127 of the 140 domain citations in answers naming Help Scout Docs came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 1 | 1 | 0 | 2 |
| Perplexity Sonar | 0 | 2 | 1 | 0 | 3 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 1 | 1 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 2 | 0 | 0 | 2 |
| Kimi K2 | 0 | 2 | 1 | 0 | 3 |
| GLM 4.7 FlashX | 1 | 1 | 1 | 0 | 3 |
| MiniMax M2.5 | 0 | 3 | 0 | 0 | 3 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 2 | 0 | 0 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 287 | undated | |||
| Comparison | 27 | undated | |||
| Webinar or virtual event | 11 | undated | |||
| Glossary or explainer | 10 | undated | |||
| Report or ebook | 5 | undated | |||
| Case study | 2 | undated | |||
| Template or tool | 2 | undated | |||
| Podcast or video | 2 | undated | |||
| News or press | 1 | undated |
How it is countedHide how it is counted
Every page helpscout.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.