SHL provides psychometric and candidate assessments that organizations use for hiring, technical hiring assessments and succession planning · shl.com ↗
The standing depends on who is buying. Every model is asked the same questions for each company size.
TestGorilla is first at 68%.
TestGorilla is first at 51%. 0 of 14 models made it the first choice when asked directly.
Ranked first. Next is Criteria Corp at 22%.
“Consider Criteria or SHL, especially if assessment validity and formal talent analytics are central requirements”Perplexity Sonar · Paraphrase question · alternative
“Enterprise, leadership assessments | Long-established; strong psychometrics”Kimi K2 · Comparative question · alternative
“SHL and Wonderlic win where decades of validation evidence matter most”Claude Haiku 4.5 · Direct question · alternative
“best for broad pre-employment testing → SHL or Criteria”GPT-5.4 mini · Comparative question · alternative
“General red flags across platforms (e.g., older or less transparent ones like some legacy SHL, Wonderlic, or Criteria tools)”Grok 4.20 · Negative question · warning
“Rather than complex enterprise systems (like SHL or Korn Ferry) or basic startup micro-tools”Gemini 3.5 Flash · Direct question · warning
The products named in the same answers as SHL, over the 66 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 43 | 5 | View → | |
| 43 | 2 | View → | |
| 38 | 1 | View → | |
| 36 | 7 | View → | |
| 31 | 1 | View → | |
| 30 | 2 | View → | |
| 22 | 1 | View → | |
| 21 | 2 | View → | |
| 18 | 2 | View → | |
| 18 | 0 | View → |
What the models named instead of SHL →
A side-by-side page exists where both products are among a category's top eight.
Stated on SHL's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 57 of the 66 answers that named SHL and are not a share of its labels.
176 of the 176 domain citations in answers naming SHL came from a third party's page.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 2 | 1 | 3 |
| Perplexity Sonar | 0 | 1 | 1 | 0 | 2 |
| Grok 4.20 | 0 | 0 | 1 | 1 | 2 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 2 | 0 | 2 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 102 | 12 | 2026-09-23 | Succession planning, Workforce planning | |
| Case study | 31 | 1 | 2026-09-15 | ||
| News or press | 18 | 1 | 2026-09-24 | ||
| Webinar or virtual event | 16 | 0 | 2026-05-29 | Talent intelligence | |
| Report or ebook | 16 | 0 | 2026-02-01 | ||
| Glossary or explainer | 2 | undated | |||
| Conference or event | 1 | undated | |||
| Podcast or video | 1 | 0 | 2020-02-14 |
Every page shl.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.