The standing depends on who is buying. Every model is asked the same questions for each company size.
Guideline is first at 25%.
Human Interest is first at 27%. 0 of 14 models made it the first choice when asked directly.
Fidelity Investments is first at 48%.
“Schwab offers slightly better customer service and recordkeeping tools for mid-market plans”Gemini 3.5 Flash · Paraphrase question · alternative
“A major competitor to Fidelity, known for strong integration with brokerage services.”Qwen 3.7 Flash · Comparative question · alternative
“A major recordkeeper offering flexible architecture and strong retail integration.”Gemini 3.5 Flash · Comparative question · alternative
“Good for companies wanting straightforward administration with reasonable costs”Claude Haiku 4.5 · Paraphrase question · alternative
No model argued against it.
The products named in the same answers as Charles Schwab, over the 46 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 43 | 8 | View → | |
| 33 | 1 | View → | |
| 24 | 22 | View → | |
| 24 | 1 | View → | |
| 21 | 7 | View → | |
| 17 | 0 | View → | |
| 16 | 2 | View → | |
| 15 | 5 | View → | |
| 13 | 0 | View → | |
| 11 | 0 | View → |
What the models named instead of Charles Schwab →
A side-by-side page exists where both products are among a category's top eight.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 30 of the 46 answers that named Charles Schwab and are not a share of its labels.
No domain is on file for Charles Schwab, so its own site is not marked.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 3 | 1 | 0 | 4 |
| Perplexity Sonar | 0 | 1 | 1 | 0 | 2 |
| Grok 4.20 | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 0 | 2 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |