September 2026 Edition, published · The permanent record of that edition, superseded since. The current standing is on the category page →
Index › HR › Talent acquisition › Recruiting CRM › Small business · September 2026 Edition

Recruiting CRM and sourcing for small business buyers

Asked as “candidate sourcing tool”, and as “recruiting CRM”, on behalf of a small B2B company. 47 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing · first-choice share
23%
Contested · Manatal 21%
23Pin21Manatal11Zoho Recruit45others

23% of first choices, contested.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Pin23%4%25accepted challenger
02Manatal21%0%35accepted challenger
03Zoho Recruit11%0%16accepted challenger
04Juicebox4%4%23accepted challenger
05Fetcher4%0%12accepted challenger
06LinkedIn Recruiter4%58%31criticized challenger
07Gem2%5%20accepted challenger
08Workable2%8%13accepted challenger
Show the five products at 0%, ordered by negative rate
13hireEZ0%50%14criticized challenger
12SeekOut0%38%13criticized challenger
11ContactOut0%9%11accepted challenger
09Loxo0%0%18accepted challenger
10Breezy HR0%0%10accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not small business.
All twenty-eight head-to-head pages: the top eight products, each against each

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
03
04
F05
06
07
08
09
10
11
12
13
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01Pin23%
02Manatal21%
03Zoho Recruit11%
04Juicebox4%
05Fetcher4%
06LinkedIn Recruiter4%
07Gem2%
08Workable2%
09Loxo0%
10Breezy HR0%
11ContactOut0%
12SeekOut0%
13hireEZ0%

What they warned about

Two of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Perplexity Sonar, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2 and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
LinkedIn Recruiter
58%
18 of 31 labels negative · 9 of 12 models · 6 hard negative
“Enterprise-Grade Applicant Tracking Systems (ATS) (e.g., Workday, Oracle Taleo, high-tier Enterprise LinkedIn Recruiter)” Gemini 3.5 Flash, negative prompt
Coupa Sourcing
100%
6 of 6 labels negative · 6 of 12 models · 6 hard negative
“Enterprise source-to-pay suites (SAP Ariba, Coupa, Workday P2P, GEP, JAGGAER). These get explicitly bad reviews for small teams.” DeepSeek V4 Flash, negative prompt
SAP Ariba
100%
6 of 6 labels negative · 6 of 12 models · 6 hard negative
“Enterprise tools like SAP Ariba, Coupa, or Jaggaer were built for Fortune 500 teams with dedicated implementation budgets and months of onboarding time” Claude Haiku 4.5, negative prompt
hireEZ
50%
7 of 14 labels negative · 6 of 12 models · 2 hard negative
“Avoid hireEZ unless you have a dedicated recruiter and larger budget — it's powerful but overkill for most small B2B companies.” Kimi K2, direct prompt

What they cite

Twelve of the twelve models returned a source list in this edition: four return the pages they cited and eight the search results they consulted.

Sites the answers cite

62 of 72 answers in this category came back with a source list, from 12 of 12 models: citations where the model returns them, or the search results it consulted. 813 links across 246 sites, every framing counted. Ranked by the number of answers carrying the site or page.

46 answers · 52 citations · 10 models
vendor site · Pin35 answers · 65 citations · 11 models
34 answers · 44 citations · 11 models
vendor site · Leonar31 answers · 41 citations · 11 models
vendor site · Lever16 answers · 16 citations · 9 models
vendor site · Metaview15 answers · 19 citations · 9 models
vendor site · Juicebox15 answers · 16 citations · 8 models
15 answers · 16 citations · 7 models
vendor site · Intervue14 answers · 15 citations · 9 models
13 answers · 13 citations · 8 models
vendor site · Reddit12 answers · 20 citations · 8 models
vendor site · Gem11 answers · 12 citations · 6 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best candidate sourcing tool”, “candidate sourcing tool”, “sourcing tools”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
Pin pin.com23%104368,000243,38524,375282
Manatal manatal.com21%3052,40026773,150120
Zoho zoho.com
Zoho Recruit 11%
11%3122,900461,216,894 company$51,031119
Recruit CRM recruitcrm.io9%1092,4001496,95018
Juicebox juicebox.ai4%9249,50097640,220$2,850885
Fetcher4%2,900113
Apollo.io apollo.io4%1433,100396111,60894
HubSpot hubspot.com
HubSpot CRM 4%
4%7368,0009,7762,276,428 company$83,92276
LinkedIn parent site
LinkedIn Recruiter 4%
4%10811,100,00077,031
Gem gem.com2%182246,000225,11616,29110

Google's top ten for the three searches hold 18 sites; 7 of them are among the sites the models cited here (hiretruffle.com, juicebox.ai, metaview.ai, peoplemanagingpeople.com, pin.com, reddit.com, selectsoftwarereviews.com). The first result for “best candidate sourcing tool” is hiretruffle.com.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHide
ModelDirect“What is the best candidate sourcing tool for a small B2B company?”Paraphrase“Which recruiting CRM would you recommend to a small business that sells to other businesses?”Comparative“What are the top sourcing tools for a small team and how do they differ?”Budget-constrained“What is the best candidate sourcing tool for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a candidate sourcing tool. What should we look at?”Negative“Which sourcing tools should a small business avoid or be cautious about?”
Claude Haiku 4.5LinkedIn Recruiter
Three alternativesManatal, Metaview, Workable
HubSpot CRM, PipedriveChanged
Three alternativesFreshsales, Monday.com Sales CRM, Zoho CRM
Pin
Three alternativesContactOut, Manatal, Workable
against: LinkedIn Recruiter
Metaview, Pin
Two alternativesManatal, Zoho Recruit
no first choiceagainst: Coupa Sourcing, Jaggaer, SAP Ariba
GPT-5.4 miniLinkedIn Recruiter
Two alternativesGem, Loxo
HubSpot CRMChanged
Two alternativesPipedrive, Zoho CRM
against: Salesforce
LinkedIn Recruiter
Five alternativesAmazingHiring, Gem, SeekOut, Wellfound, hireEZ
against: Greenhouse
Zoho Recruit
One alternativeGetProspect
against: ZoomInfo Talent
no first choicenothing named
Gemini 3.5 FlashApollo.io
Five alternativesFetcher, Gem, Juicebox, LinkedIn Recruiter, Noon
against: LinkedIn Recruiter, SeekOut
Recruit CRMChanged
Five alternativesGem, Lever, Loxo, Manatal, Workable
Juicebox
Four alternativesFetcher, Leonar, Loxo, SignalHire
against: LinkedIn Recruiter
Pin
Eight alternativesBreezy HR, HiredAI, Hunter.io, Manatal, Recruit\u2019em, Snov.io, Wellfound, Zoho Recruit
against: LinkedIn Recruiter
Gem
Six alternativesAshby, ContactOut, Juicebox, Lusha, Pin, Wellfound
against: LinkedIn Recruiter, Oracle Taleo, Workday Recruiting
Perplexity SonarPin
Three alternativesJuicebox, Manatal, hireEZ
Recruit CRMChanged
Three alternativesHubSpot Sales Hub, Manatal, Zoho Recruit
Pin
Five alternativesFetcher, LinkedIn Recruiter, Loxo, Manatal, hireEZ
Manatal, Pinno first choiceagainst: Apollo.io, ContactOut, LinkedIn Recruiter, SeekOut, Workday Recruiting
Grok 4.20Zoho Recruit
Six alternativesBreezy HR, Fetcher, Juicebox, LinkedIn Recruiter, Pin, Workable
Zoho RecruitHeld
Three alternativesBreezy HR, JazzHR, Manatal
Juicebox, Leonar, Manatal, Pin
Two alternativesContactOut, Loxo
Indeed
Five alternativesBreezy HR, Fetcher, Juicebox, Wellfound, Zoho Recruit
against: LinkedIn, LinkedIn Recruiter, Workable
no first choiceagainst: 1688, AliExpress, Alibaba, Coupa Sourcing, Global Sources, LinkedIn Recruiter, Made-in-China.com, SAP Ariba, SAP S/4HANA
Mistral SmallFetcher, Manatalagainst: PinManatalChanged
Two alternativesNimble, Recruit CRM
Gem
Four alternativesContactOut, Humanly, Loxo, Manatal
against: hireEZ
Manatal, Pin
Two alternativesJuicebox, Noon
against: LinkedIn Recruiter
no first choiceagainst: Coupa Sourcing, SAP Ariba
DeepSeek V4 FlashJuicebox, Pin
Two alternativesGem, Manatal
against: LinkedIn Recruiter, hireEZ
Recruit CRMChanged
Three alternativesNimble, Pin, Zoho Recruit
ContactOut, Loxo
Six alternativesBreezy HR, Gem, JazzHR, SeekOut, Zoho Recruit, hireEZ
against: ZoomInfo
Juicebox
Three alternativesManatal, Wiza, Zoho Recruit
against: LinkedIn Recruiter
no first choiceagainst: Beamery, LinkedIn Recruiter, iCIMSagainst: Coupa Sourcing, GEP SMART, Gem, Jaggaer, LinkedIn Recruiter, SAP Ariba, SeekOut, Workday P2P, hireEZ
Llama 4 MaverickPin
Two alternativesIntervue, SourcrLab
NimbleChanged
Four alternativesBullhorn, Recruit CRM, Recruiterflow, Zoho Recruit
no first choice
Two alternativesLoxo, Manatal
Pin
Four alternativesFetcher, Juicebox, Leonar, Manatal
no first choiceagainst: SAP SuccessFactors Recruiting, Workday Recruiting
Qwen 3.7 FlashFetcher
Two alternativesBreezy HR, Pin
Zoho RecruitChanged
Two alternativesBreezy HR, Recruit CRM
against: Bullhorn
Gem, Manatal
Three alternativesContactOut, Loxo, Waalaxy
Pin
Two alternativesIndeed, Manatal
against: Greenhouse, Juicebox, Lever, hireEZ
no first choiceagainst: AliExpress, Oracle NetSuite, SAP, Temu
Kimi K2Manatal, Pin
One alternativeWorkable
against: hireEZ
Manatal, Recruit CRMChanged
Two alternativesLoxo, Workable
Loxo, Manatal
Six alternativesContactOut, Fetcher, Gem, Leonar, Lusha, SeekOut
Manatal
Two alternativesJuicebox, Pin
against: LinkedIn Recruiter
Workable
Three alternativesBreezy HR, Greenhouse, JazzHR
against: AdSpy, Alibaba, Coupa Sourcing, Global Sources, LinkedIn Recruiter, Made-in-China.com, Oracle Fusion Cloud Procurement, PiPiAds, SAP Ariba
GLM 4.7 FlashXManatal
Six alternatives100Hires, ContactOut, Gem, Juicebox, Pin, hireEZ
against: SeekOut
ManatalHeld
Two alternativesRecruit CRM, Zoho Recruit
against: HubSpot CRM, Pipedrive
Gem, Loxo
Five alternativesHumanly, Juicebox, Manatal, Pin, SeekOut
against: hireEZ
Apollo.io
Two alternativesBoolean Builder, Zoho Recruit
against: LinkedIn Recruiter
no first choiceagainst: Alibaba-style platforms
MiniMax M2.5no first choiceLever, Zoho RecruitChanged
Two alternativesManatal, Workable
Leonar, Loxo
Four alternativesGem, Juicebox, LinkedIn Recruiter, SeekOut
Manatal, Pin
Two alternativesJuicebox, Loxo
no first choice
Three alternativesJuicebox, Loxo, Pin
against: LinkedIn Recruiter
against: Coupa Sourcing, GEP SMART, Jaggaer, LinkedIn Recruiter, SAP Ariba, SeekOut, hireEZ
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:28yes98 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 20:08yes34 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-17 18:37yes1528 s
Direct recommendationPerplexity Sonarsonar2026-09-17 19:42yes207 s
Direct recommendationGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-17 20:10yes3817 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-17 21:08yes87 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 20:50yes1618 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 18:34yes52 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 21:41yes837 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-17 18:06yes1023 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 20:04yes1248 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 20:36yes517 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:46no05 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 20:49no03 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-17 18:36yes1122 s
ParaphrasePerplexity Sonarsonar2026-09-17 19:24yes206 s
ParaphraseGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-17 20:41yes2813 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-17 20:05yes54 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 21:12yes818 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 18:08yes53 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:18yes540 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-17 18:28yes916 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 18:41yes1579 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 18:20yes643 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:05yes98 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:54no08 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-17 19:47yes2322 s
ComparativePerplexity Sonarsonar2026-09-17 18:01yes2010 s
ComparativeGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-17 21:43yes2014 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-17 17:55yes57 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 19:58yes1622 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:58yes53 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 20:23yes529 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-17 19:54yes848 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 18:07yes28104 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 21:40yes1033 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 18:48yes108 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 20:57yes34 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:53yes1823 s
Budget constrainedPerplexity Sonarsonar2026-09-17 18:56yes205 s
Budget constrainedGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-17 18:52yes3316 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-17 20:18yes53 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 19:35yes1617 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 18:04yes54 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 19:24yes519 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-17 18:50yes1024 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 20:55yes2499 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 19:33yes519 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 18:26no05 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 20:35no07 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-17 21:52yes1249 s
Scale constrainedPerplexity Sonarsonar2026-09-17 21:18yes208 s
Scale constrainedGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-17 20:31yes1310 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-17 19:42no08 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 19:35yes1924 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:56yes53 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:11no026 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-17 18:54yes1432 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 19:58yes1575 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 21:35yes737 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 20:05yes1911 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 21:33no04 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-17 20:10no018 s
Negative framingPerplexity Sonarsonar2026-09-17 18:02yes206 s
Negative framingGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-17 21:27yes2414 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-17 21:00yes55 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 20:55yes1820 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 19:03yes53 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 19:27no030 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-17 20:23yes2535 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 21:28yes1543 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 18:40yes1329 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

ShowHide
Category-scoped readings
Apollo read as Apollo.io
Breezy read as Breezy HR
Coupa read as Coupa Sourcing
GEP read as GEP SMART
Google X-Ray read as Google X-Ray Search
HubSpot read as HubSpot CRM
Made-in-China read as Made-in-China.com
Noon AI read as Noon
SAP SuccessFactors read as SAP SuccessFactors Recruiting
Workday read as Workday Recruiting
Unresolved, counted raw
1688
AdSpy
Alibaba-style platforms
Boolean Builder
CJ Dropshipping
Cin7 Core
Connecting Odds
Data Miner
Doba
GetProspect
Monday.com Sales CRM
Oberlo
PiPiAds
Recruit\u2019em
SAP S/4HANA
SaleHoo
SourcrLab
Spendwise
Temu
Text Blaze
Workday P2P
Zapro
Zoho Inventory
Discontinued, still offered
No shut-down product was recommended here.
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