Index › GTM › Products › Similarweb · November 2026 Edition
6 categories · Ranked

Similarweb

Similarweb is a traffic analysis and digital benchmarking platform · similarweb.com ↗

#2Best rank (small business)
14/14Models named it
13First choices
49Warnings
November 2026 Edition · all company sizes counted.
Ranked inMarket intelligence platforms #2 small businessCompetitive intelligence tools #10Audience and consumer insights platforms #26Web analytics #42SEO and content optimization platforms #83Session replay and heatmaps #44

Gane, the publisher, sells software in Competitive intel and SEO, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.

What AI models recommend in market intelligence

Read the same way at every company size.

The standing depends on who is buying. Every model is asked the same questions for each company size.

Why models recommend it

“The best market intelligence platform for a company with a limited budget is Similarweb, with a starting price of $125/month.”Llama 4 Maverick · Budget-constrained question · first choice
“If you can spend ~$100–$150/month, Similarweb or Semrush provide the best ROI for digital market intelligence.”Qwen 3.7 Flash · Budget-constrained question · first choice
“Similarweb is the overall pick for market intelligence in 2026.”Muse Glimmer 30B · Budget-constrained question · first choice
“If you mainly need to understand competitors' website traffic and digital marketing, use Similarweb's free tools first.”GPT-6 Luna · Budget-constrained question · alternative

What gives them pause

“Avoid enterprise tools like Klue, Crayon, Contify, and Similarweb (full versions)”DeepSeek V4 Flash · Budget-constrained question · warning
“SimilarWeb is also listed as not privacy-friendly.”Claude Haiku 4.5 · Negative question · warning
“Similarweb, Semrush, and comparable products estimate online behavior; they should not automatically be treated as audited revenue, customer counts, or total market share.”Perplexity Sonar · Negative question · warning
“Traffic and market-share estimators, including Similarweb-style products. They can help with directional comparisons, but their figures are estimates”GPT-6 Luna · Negative question · warning

Also on the shortlist

The products named in the same answers as Similarweb, over the 273 answers that named it, and how often each was the first choice instead.

What the models named instead of Similarweb →

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on Similarweb's own site, not checked by Gane.

For
marketing leader
Price stated
all Similarweb integrations are free for customers with API access
Free plan or trial
Start free trial
Integrations
10
Customers named
Group M (Poland), Cappuccino digital, MandM Direct, DHL, Adyen, Hootsuite, UPS, Rakuten Advertising
Visit similarweb.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Similarweb came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 254 of the 273 answers that named Similarweb and are not a share of its labels.

Domains cited

g2.com103
toolradar.com90
marketintelligencetools.com74
prospeo.io53
softwareadvice.com47
contify.com46
softwaresuggest.com46
miniloop.ai42
capterra.com35
linkeddit.com35

571 of the 571 domain citations in answers naming Similarweb came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Similarweb across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.501124
GPT-5.4 mini02013
Gemini 3.5 Flash04307
Perplexity Sonar062210
Grok 4.20092112
Mistral Small01214
DeepSeek V4 Flash083112
Llama 4 Maverick10315
Qwen 3.7 Flash16018
Kimi K2063110
GLM 4.7 FlashX04228
MiniMax M2.501506
GPT-6 Luna06129
Muse Glimmer 30B144110

What it publishes

Addresses on similarweb.com
10,879
subdomains included
Content
3,265
counted in the table below
Documentation
244
Product · Integration
76 · 131
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,55112026-09-24SEO, ABM
Report or ebook99232026-09-24SEO
News or press38212026-09-24SEO
Conference or event10612026-08-12
Comparison9002026-02-08
Template or tool87undatedSEO
Case study31undated
Glossary or explainer1902024-08-14
Webinar or virtual event402022-06-07
Podcast or video3undated

Most recent

How it is countedHide how it is counted

Every page similarweb.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.