Index › GTM › Products › Medium · November 2026 Edition
Content marketing platforms · Named, not ranked

Medium

Medium is a content marketing platform for publishing articles online · medium.com ↗

–Too few to rank
7/14Models named it
0First choices
5Warnings
November 2026 Edition · all company sizes counted.
Ranked inContent marketing platforms #103 mid-market

Gane, the publisher, sells software in Content marketing, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.

What AI models recommend

Named, too few times to rank.

A product needs 10 labels in a category before a share is stated. Medium has 3.

Why models recommend it

“Medium - Great for blog-style content; free to publish”Claude Haiku 4.5 · Budget-constrained question · alternative

What gives them pause

“Posting on high-authority sites like Reddit, Medium, or LinkedIn ... it should be used cautiously”Muse Glimmer 30B · Negative question · warning

Also on the shortlist

The products named in the same answers as Medium, over the 7 answers that named it, and how often each was the first choice instead.

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on Medium's own site, not checked by Gane.

For
anyone
Free plan or trial
Join Medium for free
Headquarters
San Francisco, United States
Founded
2012
Visit medium.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Medium came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 4 of the 7 answers that named Medium and are not a share of its labels.

Domains cited

appverticals.com2
business.adobe.com2
accent-technologies.com1
acquia.com1
agilitycms.com1
agrtech.com.au1
ai-cmo.net1
blogtopin.com1
brightspot.com1
buttercms.com1

Twelve of the twelve domain citations in answers naming Medium came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Medium across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.501001
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500101
GPT-6 Luna00000
Muse Glimmer 30B00011

What it publishes

Addresses on medium.com
276,487
subdomains included
Content
7,385
counted in the table below
Documentation
9
Product · Integration
25 · 0
KindPagesLast 90 days2025-11 to 2026-10LatestCategories named
Comparison2,869undatedSEO, Direct mail
Glossary or explainer1,220undatedSEO, CRM
Template or tool1,041undatedSEO
Report or ebook761undatedSEO
Conference or event393undatedMobile apps
Case study361undatedSEO, CRM
Podcast or video300undated
Blog195undatedSEO
News or press162undatedSEO
Webinar or virtual event83undatedDirect mail
How it is countedHide how it is counted

Every page medium.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name SEO (31); 0 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.