Index › GTM › Products › Ipsos · November 2026 Edition
Audience and consumer insights platforms · Named, not ranked

Ipsos

ipsos.com ↗

–Too few to rank
10/14Models named it
0First choices
8Warnings
November 2026 Edition · all company sizes counted.
Ranked inAudience and consumer insights platforms #177 mid-market
What AI models recommend

Named, too few times to rank.

A product needs 10 labels in a category before a share is stated. Ipsos has 1.

Why models recommend it

No positive label carried a quote.

What gives them pause

“Strong on rigor but slow, high minimums, and less flexible for custom/fast needs.”Grok 4.20 · Negative question · warning

Also on the shortlist

The products named in the same answers as Ipsos, over the 13 answers that named it, and how often each was the first choice instead.

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on Ipsos's own site, not checked by Gane.

Headquarters
Paris, France
Founded
1975
Visit ipsos.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Ipsos came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 12 of the 13 answers that named Ipsos and are not a share of its labels.

Domains cited

gane.ai/indexpublisher (Gane)7
g2.com6
gwi.com4
listenlabs.com4
userintuition.ai4
cleverx.com3
ipsos.comIts own site3
behaviolabs.com2
brandwatch.com2
coffee.ai2

Twenty-seven of the thirty-seven domain citations in answers naming Ipsos came from a third party's page. Seven were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Ipsos across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000011
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000