9 categories · RankedAdobe
Gane, the publisher, sells software in Content marketing, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
No model named it for this buyer.
HubSpot Content Hub is first at 52%. 0 of 14 models made it the first choice when asked directly.
HubSpot Content Hub is first at 16%.
Why models recommend it
“Adobe occupies the unambiguous market leadership position leveraging its ubiquitous Creative Cloud suite... It is recommended for Adobe-centered campaign workflows.”Muse Glimmer 30B · Comparative question · alternative
“Need enterprise workflow and governance? Contently, Optimizely, Sprinklr, Adobe, Aprimo, Sitecore, or Storyteq.”GPT-5.4 mini · Comparative question · alternative
What gives them pause
“Adobe says prompts and generated results may be reviewed by automated and manual methods for abuse prevention and filtering. If confidentiality matters, that's worth reading closely.”GPT-5.4 mini · Negative question · warning
“Includes replay as one small feature among many. Only consider this if you already pay a massive amount to a vendor for your main analytics dashboard.”Qwen 3.7 Flash · Scale-constrained question · warning
“better for larger teams with heavier creative operations and enterprise complexity... it may be more platform than many mid-market teams need”GPT-5.4 mini · Direct question · warning
“Traditional LMS platforms (Litmos, Cornerstone, some Adobe offerings) were built for employee compliance training”Kimi K2 · Negative question · warning
Also on the shortlist
The products named in the same answers as Adobe, over the 38 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 7 | 3 | View → | |
| 6 | 1 | View → | |
| 6 | 1 | View → | |
| 6 | 0 | View → | |
| 6 | 0 | View → | |
| 6 | 0 | View → | |
| 6 | 0 | View → | |
| 5 | 2 | View → | |
| 5 | 1 | View → | |
| 4 | 2 | View → |
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Adobe's own site, not checked by Gane.
- For
- Whether you're a student, social influencer, creative professional, performance marketer, or global brand
- Price stated
- Regularly at US$69.99/mo Alternatively at US$19.99/mo for the first year (annual, billed monthly).
- Starting price
- 19.99
- Free plan or trial
- Free trial
- Headquarters
- San Jose, United States
- Founded
- 1982
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 34 of the 38 answers that named Adobe and are not a share of its labels.
Domains cited
Forty-four of the fifty-two domain citations in answers naming Adobe came from a third party's page. Eight were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 1 | 2 | 2 | 5 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 1 | 2 | 3 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 1 | 2 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 1 | 1 |
| Kimi K2 | 0 | 0 | 0 | 1 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 1 | 0 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 13,857 | 0 | 2025-06-01 | DAM, Mobile apps | |
| Report or ebook | 1,261 | 0 | 2023-10-01 | Direct mail, SEO | |
| Conference or event | 481 | 0 | 2024-01-01 | DAM, DMP | |
| Podcast or video | 217 | 0 | 2023-07-01 | ||
| Webinar or virtual event | 147 | 0 | 2022-10-01 | ||
| Comparison | 82 | 0 | 2022-01-01 | DMP | |
| Case study | 55 | 0 | 2020-11-01 | ||
| Glossary or explainer | 52 | 0 | 2023-02-01 | ||
| Template or tool | 40 | 0 | 2023-04-01 | ||
| News or press | 13 | 0 | 2020-04-01 |
Most recent
- 2025-06-01Power up your productivity with latest adobe illustrator release blog
- 2024-01-01Experience all that summit has to offer conference or event
- 2024-01-01Adobes creative impact shines bright 2023 emmy awards blog
- 2024-01-01Haileybury paves new career pathways adobe acrobat sign blog
- 2024-01-01Ai trends 2024 predictions next wave business innovation blog
- 2024-01-01Adobe introduces major new audio updates premiere pro ahead 2024 sundance film festival blog
How it is countedHide how it is counted
Every page adobe.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name DAM (27); 0 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.