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Customer feedback and surveys · November 2026 Edition

CustomerGauge vs SurveyMonkey

Eleven of fourteen models named CustomerGauge first on the direct prompt; one named SurveyMonkey. CustomerGauge was named by thirteen of the fourteen models and SurveyMonkey by fourteen and CustomerGauge carries 31 labels and SurveyMonkey 63, so the shares are not directly comparable.

CustomerGauge

endorsed leader

Named in three categories this edition.

SurveyMonkey

criticized challenger

San Mateo, Canada, founded 1999. Named in four categories this edition.

First-choice share45%6%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate10%33%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#4A position in a field of 14; printed, not drawn.
Labels3163A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, CustomerGauge reading right to left. Rank and label count are printed, not drawn.Qualtrics CustomerXM was named alongside these two in eight of the fourteen direct answers. CustomerGauge vs Google Forms · CustomerGauge vs Survicate · CustomerGauge vs Zonka Feedback

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer feedback and surveys page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
CustomerGaugeFirst choices, of fourteen modelsSurveyMonkey
Direct1112 against SurveyMonkey
Paraphrase901 against CustomerGauge · 3 against SurveyMonkey
Comparative02
Budget-constrained022 against SurveyMonkey
Scale-constrained101 against CustomerGauge · 2 against SurveyMonkey
Negative001 against CustomerGauge · 11 against SurveyMonkey
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, CustomerGauge and SurveyMonkey were named in the same answer forty-five times, of the 100 answers naming CustomerGauge and the 240 naming SurveyMonkey. In those answers SurveyMonkey took the first choice three times and CustomerGauge twenty.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where CustomerGauge and SurveyMonkey stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
CustomerGauge SurveyMonkey first choice named as an alternative argued againstblank: not namedEach cell is one answer, CustomerGauge on the left and SurveyMonkey on the right.

The direct prompt

The plain question, one answer per model, grouped by where CustomerGauge and SurveyMonkey stood in it.

Both were the first choice

1 of 14 modelsThe answer named them together, and the judge labeled each a first choice.
GLM 4.7 FlashXCustomerGauge, SurveyMonkey alternatives: Qualtrics CustomerXM, Typeform, Zonka Feedback

CustomerGauge first, SurveyMonkey an alternative

10 of 14 modelsSurveyMonkey was named in the answer but not as the choice, or not at all.
Gemini 3.5 FlashCustomerGauge alternatives: Alchemer, Questback, QuestionPro CX, Survicate
Perplexity SonarCustomerGauge alternatives: GetFeedback, HubSpot Service Hub
Grok 4.20CustomerGauge alternatives: AskNicely, Medallia Experience Cloud, Qualtrics CustomerXM, QuestionPro, SurveyMonkey, Zonka Feedback
Mistral SmallCustomerGauge alternatives: Qualtrics CustomerXM, SurveySparrow
DeepSeek V4 FlashCustomerGauge alternatives: Refiner, SurveyMonkey, SurveySparrow, Survicate, Typeform, Zonka Feedback
Llama 4 MaverickCustomerGauge alternatives: Medallia Experience Cloud, Qualtrics CustomerXM, SurveyMonkey, Zonka Feedback
Qwen 3.7 FlashCustomerGauge alternatives: Alchemer, Canny, GetFeedback, Qualtrics CustomerXM, SurveyMonkey, Typeform, UserVoice
Kimi K2CustomerGauge alternatives: Qualtrics CustomerXM, SurveySparrow
MiniMax M2.5CustomerGauge alternatives: SurveyMonkey
Muse Glimmer 30BCustomerGauge alternatives: SurveySparrow, Typeform

Neither was the first choice, one was named

3 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Alchemer alternatives: CustomerGauge, Perspective AI, Retently, SurveyMonkey, Zonka Feedback
GPT-5.4 miniAlchemer alternatives: Qualtrics CustomerXM, SurveyMonkey
GPT-6 LunaAlchemer alternatives: HubSpot Service Hub, Qualtrics CustomerXM, SurveyMonkey

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
SurveyMonkey leads by twelve points.
SurveyMonkey15%#1 of 14
CustomerGauge3%#8 of 14
The full small business standing →
Mid-marketThe figures above
The order flips: CustomerGauge leads at mid-market.
CustomerGauge45%#1 of 14
SurveyMonkey6%#4 of 14
The full mid-market standing →
Enterprise
CustomerGauge leads by twenty-four points.
CustomerGauge28%#2 of 9
SurveyMonkey4%#5 of 9
The full enterprise standing →

What the models said about CustomerGauge

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of six in this category shown.

“Pricing starts around $24,000/year, which is significant for a mid-sized company. This is enterprise-grade and may be overkill” DeepSeek V4 Flash · paraphrase prompt · soft negative
“For more advanced VoC/CX if your needs are complex... These are pricier but top-rated for analysis” Grok 4.20 · scale prompt · soft negative
“lower adoption and mixed reviews, with some users criticizing their features or support” Mistral Small · negative prompt · soft negative
“The best customer feedback and survey platform for a mid-market B2B company is CustomerGauge, as it is ranked number 1 by Gartner” Llama 4 Maverick · direct prompt · first choice
“CustomerGauge is a specialized NPS software built for B2B companies with strong emphasis on account-level feedback management” Claude Haiku 4.5 · paraphrase prompt · first choice
“Best for Advanced B2B CX & Revenue Linkage: CustomerGauge ... this is often considered the industry standard for B2B.” Qwen 3.7 Flash · direct prompt · first choice

What the models said about SurveyMonkey

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Platforms to Generally Avoid ... SurveyMonkey (Free Tier): While a market leader, their free tier is extremely limited” MiniMax M2.5 · negative prompt · hard negative
“Avoid using it for a must-have thematic-analysis workflow in the Canadian data center due to documented restrictions.” Llama 4 Maverick · negative prompt · hard negative
“SurveyMonkey and Typeform are the most commonly flagged for poor value-to-cost and support issues.” DeepSeek V4 Flash · negative prompt · hard negative
“Best all-around general survey platform for teams that want strong survey features without going fully enterprise.” GPT-5.4 mini · comparative prompt · first choice
“The best customer feedback and survey platform for a company with a limited budget is SurveyMonkey.” Llama 4 Maverick · budget prompt · first choice
“Start with SurveyMonkey Enterprise if you need: Quick implementation, Proven reliability” GLM 4.7 FlashX · direct prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.