3 categories · RankedSalesforce Audience Studio
Gane, the publisher, sells software in Attribution & MMM, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Segment is first at 38%.
Segment is first at 36%. 0 of 14 models made it the first choice when asked directly.
Salesforce Data Cloud is first at 40%.
Why models recommend it
“Salesforce's ecosystem, for example, supports segments that can include CRM-defined groups, and Salesforce also has B2B CDP materials aimed at revenue use cases.”GPT-5.4 mini · Paraphrase question · first choice
“My Top Recommendation: Salesforce Audience Studio”GLM 4.7 FlashX · Paraphrase question · first choice
What gives them pause
“Salesforce has been actively sunsetting this audience platform in favor of their newer Customer Data Platform (CDP) solutions.”Qwen 3.7 Flash · Negative question · warning
“Avoid traditional enterprise DMPs (e.g., Adobe Audience Manager, Salesforce Audience Studio) if you have a limited budget.”Gemini 3.5 Flash · Budget-constrained question · warning
“Salesforce discontinued it alongside broader ad product changes and deleted associated data... Not viable long-term.”Grok 4.20 · Negative question · warning
“traditional consumer-focused DMPs (like Oracle BlueKai or Salesforce Audience Studio) are largely obsolete for B2B”Gemini 3.5 Flash · Paraphrase question · warning
Also on the shortlist
The products named in the same answers as Salesforce Audience Studio, over the 37 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 20 | 1 | Compare → | |
| 18 | 6 | Compare → | |
| 18 | 0 | Compare → | |
| 14 | 1 | View → | |
| 10 | 2 | Compare → | |
| 10 | 0 | View → | |
| 9 | 0 | Compare → | |
| 8 | 0 | View → | |
| 7 | 3 | Compare → | |
| 6 | 1 | View → |
What the models named instead of Salesforce Audience Studio →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Salesforce Audience Studio's own site, not checked by Gane.
- Headquarters
- San Francisco, United States
- Founded
- 1999
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 34 of the 37 answers that named Salesforce Audience Studio and are not a share of its labels.
Domains cited
Sixty-eight of the eighty-five domain citations in answers naming Salesforce Audience Studio came from a third party's page. Seventeen were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 1 | 0 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 3 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 1 | 1 |
| Mistral Small | 0 | 0 | 1 | 1 | 2 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 1 | 3 | 4 |
| Kimi K2 | 0 | 0 | 1 | 1 | 2 |
| GLM 4.7 FlashX | 1 | 0 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 3 | 3 |