The standing depends on who is buying. Every model is asked the same questions for each company size.
Circle is first at 39%.
Bettermode is first at 25%.
Higher Logic Vanilla is first at 55%.
“Discord is free and has become popular for customer communities. It offers channels, voice chat, and integrations.”Claude Haiku 4.5 · Budget-constrained question · first choice
“or Discord (free tier with optional paid upgrades)”Grok 4.20 · Budget-constrained question · first choice
“Best 100% Free & Zero-Maintenance: Discord ... If you want instantaneous engagement with zero technical setup, start with Discord.”Gemini 3.5 Flash · Budget-constrained question · alternative
“Choose Discord if the priority is launching immediately with almost no software cost”Perplexity Sonar · Budget-constrained question · alternative
“Discord is not recommended for business-critical communities due to platform lock-in, limited data ownership, and weak branding controls.”Mistral Small · Negative question · warning
“These are convenient but risky for branded customer communities ... Use only for supplementary engagement.”Grok 4.20 · Negative question · warning
“A platform like Discord or Slack is great for chatting, but terrible for searching historical knowledge.”Qwen 3.7 Flash · Scale-constrained question · warning
“Known for hosting communities with potential exposure to grooming, harassment, and malicious links.”Mistral Small · Negative question · warning
The products named in the same answers as Discord, over the 82 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 55 | 17 | Compare → | |
| 55 | 2 | View → | |
| 44 | 13 | Compare → | |
| 40 | 8 | Compare → | |
| 37 | 2 | Compare → | |
| 29 | 0 | Compare → | |
| 25 | 1 | View → | |
| 22 | 2 | Compare → | |
| 22 | 1 | View → | |
| 19 | 1 | Compare → |
What the models named instead of Discord →
A side-by-side page exists where both products are among a category's top eight.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 74 of the 82 answers that named Discord and are not a share of its labels.
161 of the 174 domain citations in answers naming Discord came from a third party's page. Thirteen were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 0 | 0 | 1 | 2 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 2 | 3 |
| Perplexity Sonar | 0 | 1 | 0 | 2 | 3 |
| Grok 4.20 | 1 | 0 | 0 | 1 | 2 |
| Mistral Small | 0 | 0 | 1 | 2 | 3 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 1 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 2 | 3 |
| Kimi K2 | 0 | 1 | 0 | 2 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 1 | 2 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 2 | 2 |
| Muse Glimmer 30B | 0 | 0 | 2 | 1 | 3 |
| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| News or press | 338 | 13 | 2026-10-02 | ||
| Glossary or explainer | 153 | undated | |||
| Blog | 104 | 13 | 2026-10-01 | ||
| Comparison | 88 | 0 | 2025-06-19 | ||
| Conference or event | 59 | undated | |||
| Report or ebook | 23 | 0 | 2026-05-27 | ||
| Podcast or video | 7 | undated | |||
| Template or tool | 4 | 0 | 2022-10-02 | ||
| Case study | 2 | undated | |||
| Webinar or virtual event | 2 | 0 | 2025-04-12 |
Every page discord.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.