Muck Rack vs Brand24
Nine of fourteen models named Muck Rack first on the direct prompt; two named Brand24. Muck Rack was named by fourteen of the fourteen models and Brand24 by thirteen and Muck Rack carries 57 labels and Brand24 45, so the shares are not directly comparable.
New York City, United States, founded 2009. Named in two categories this edition.
Wrocław, Poland, founded 2011. Named in seven categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the PR and media monitoring page.
By framing
Muck RackFirst choices, of fourteen modelsBrand24
Across every category in the November 2026 Edition, Muck Rack and Brand24 were named in the same answer eighty-seven times, of the 161 answers naming Muck Rack and the 232 naming Brand24. In those answers Brand24 took the first choice thirty-three times and Muck Rack eleven.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | | ||
| GPT-5.4 mini | | | | | ||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | | | |
| Grok 4.20 | | | | | | |
| Mistral Small | | | | | ||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | | | ||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | ||
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | | | |||
| Muse Glimmer 30B | | | | |
Muck Rack Brand24 first choice named as an alternative argued againstblank: not namedEach cell is one answer, Muck Rack on the left and Brand24 on the right.The direct prompt
Muck Rack first, Brand24 an alternative
9 of 14 modelsBrand24 was named in the answer but not as the choice, or not at all.Brand24 first, Muck Rack not the choice
2 of 14 modelsMuck Rack was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
3 of 14 modelsThe answer put something else first and named one of the two as an alternative.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Brand2445%#1 of 12Muck Rack8%#4 of 12Muck Rack42%#1 of 13Brand2424%#2 of 13Muck Rack5%#3 of 9Brand245%#5 of 9What the models said about Muck Rack
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“Avoid big enterprise platforms like Meltwater, Cision, or Muck Rack” DeepSeek V4 Flash · budget prompt · hard negative
“Limited functionality and incomplete media coverage... Weak reporting/analysis and mobile support.” Grok 4.20 · negative prompt · soft negative
“powerful but generally use custom pricing and are harder to justify on a tight budget” Perplexity Sonar · budget prompt · soft negative
“Choose Muck Rack if: Pitching journalists, maintaining media relationships, and having a modern CRM interface are your top priorities.” Gemini 3.5 Flash · comparative prompt · first choice
“The Industry Standard: Muck Rack ... has become the de facto standard for independent PR professionals and in-house B2B teams” Qwen 3.7 Flash · paraphrase prompt · first choice
“Muck Rack stands out as the best overall PR and media monitoring platform for a mid-market B2B company” Grok 4.20 · direct prompt · first choice
What the models said about Brand24
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“pricing and features less competitive compared to alternatives” Mistral Small · negative prompt · hard negative
“reported limitations around mobile alerts and traditional-media coverage may matter for high-risk brands” Perplexity Sonar · negative prompt · soft negative
“Brand24 stands out as the best overall PR and media monitoring platform for companies with limited budgets” Grok 4.20 · budget prompt · first choice
“the sweet spot is Brand24 (≈ $79 / month) for the best overall balance of coverage, speed, and price” GLM 4.7 FlashX · budget prompt · first choice
“The best PR and media monitoring platform for a company with a limited budget is Brand24.” Llama 4 Maverick · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.