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Brand protection platforms · November 2026 Edition

IP Moat vs Red Points

One of fourteen models named IP Moat first on the direct prompt; four named Red Points. IP Moat was named by twelve of the fourteen models and Red Points by fourteen and IP Moat carries 14 labels and Red Points 63, so the shares are not directly comparable.

IP Moat

accepted challenger

Named in one category this edition.

Red Points

accepted challenger

Named in one category this edition.

First-choice share23%17%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%16%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#3A position in a field of 11; printed, not drawn.
Labels1463A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, IP Moat reading right to left. Rank and label count are printed, not drawn.BrandShield was named alongside these two in eleven of the fourteen direct answers. IP Moat vs BrandShield · IP Moat vs Bolster AI · IP Moat vs Bolster

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the brand protection platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
IP MoatFirst choices, of fourteen modelsRed Points
Direct14
Paraphrase04
Comparative02
Budget-constrained1004 against Red Points
Scale-constrained00
Negative006 against Red Points
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, IP Moat and Red Points were named in the same answer forty-five times, of the 50 answers naming IP Moat and the 186 naming Red Points. In those answers Red Points took the first choice three times and IP Moat thirty-two.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where IP Moat and Red Points stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
IP Moat Red Points first choice named as an alternative argued againstblank: not namedEach cell is one answer, IP Moat on the left and Red Points on the right.

The direct prompt

The plain question, one answer per model, grouped by where IP Moat and Red Points stood in it.

Both were the first choice

1 of 14 modelsThe answer named them together, and the judge labeled each a first choice.
Qwen 3.7 FlashIP Moat, Red Points alternatives: Bolster

Red Points first, IP Moat not the choice

3 of 14 modelsIP Moat was named in the answer but not as the choice, or not at all.
GPT-5.4 miniRed Points alternatives: BrandShield, CTM360, Fortra Brand Protection
Grok 4.20Red Points alternatives: Bolster AI, BrandShield, Cyble, MarqVision
Kimi K2BrandShield, Red Points alternatives: Bolster AI, ZeroFox

Neither was the first choice, one was named

6 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Bolster alternatives: MarqVision, Podqi, Red Points
Gemini 3.5 FlashBrandShield alternatives: Bolster, Corsearch, Red Points, ZeroFox
Perplexity SonarBolster alternatives: BrandShield, Corsearch, MarqVision, Red Points
Mistral SmallBolster AI alternatives: BrandShield, Cyble, Red Points, ZeroFox Brand Protection
DeepSeek V4 FlashBolster AI alternatives: BrandShield, Red Points
Muse Glimmer 30BBrandShield alternatives: Bolster AI, Red Points

Neither was named

4 of 14 modelsThe answer made no first choice from these two in this category.
Llama 4 MaverickBrandShield alternatives: Bolster, Netcraft Domain Protection, ZeroFox Brand Protection
GLM 4.7 FlashXBolster AI, BrandShield alternatives: ZeroFox
MiniMax M2.5Bolster AI alternatives: BrandShield
GPT-6 LunaBolster alternatives: Doppel, Fortra Brand Protection, Netcraft

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
IP Moat leads by nine points.
IP Moat32%#1 of 11
Red Points23%#2 of 11
The full small business standing →
Mid-marketThe figures above
IP Moat leads by six points.
IP Moat23%#1 of 11
Red Points17%#3 of 11
The full mid-market standing →
Enterprise
IP Moat is not named for this buyer.
Red Points53%#1 of 10
IP Moat—not named
The full enterprise standing →

What the models said about IP Moat

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“IP Moat looks like the strongest value pick I found because its pricing starts at $105/month” GPT-5.4 mini · budget prompt · first choice
“IP Moat stands out as the best brand protection platform for companies with a limited budget.” Grok 4.20 · budget prompt · first choice
“IP Moat is the best overall choice because it is built specifically for SME e-commerce brands” GLM 4.7 FlashX · budget prompt · first choice

What the models said about Red Points

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“What to Avoid (Enterprise-Grade That May Be Too Pricey) - Red Points: Minimum order reportedly starts at $1,250/month” MiniMax M2.5 · budget prompt · hard negative
“Red flags: reliance on automated takedowns with reported high false-positive rates, removal of authentic listings” Muse Glimmer 30B · negative prompt · hard negative
“Trustpilot score: 1.3/5 (67 reviews) — one of the lowest ratings in the category” DeepSeek V4 Flash · negative prompt · hard negative
“Red Points and IP Moat are typically considered the strongest contenders due to their balance of price, automation, and feature sets.” Qwen 3.7 Flash · direct prompt · first choice
“Red Points is currently the market leader by revenue and is widely considered the go-to solution for e-commerce brands fighting counterfeits.” GLM 4.7 FlashX · comparative prompt · first choice
“Red Points is a top recommendation due to its comprehensive coverage, AI-driven automation, and proven effectiveness” Mistral Small · paraphrase prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.