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AI visibility and answer engine tracking tools · November 2026 Edition

Peec AI vs Profound

Gane, the publisher, sells software in this category. Every product here is measured by the same method as in every other category. How the conflict is handled.

Ten of fourteen models named Peec AI first on the direct prompt; two named Profound. Both were named by all fourteen models and Peec AI carries 43 labels and Profound 42, so the shares are not directly comparable.

Peec AI

accepted challenger

Named in two categories this edition.

Profound

accepted challenger

Named in four categories this edition.

First-choice share24%15%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate16%21%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#3A position in a field of 10; printed, not drawn.
Labels4342A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Peec AI reading right to left. Rank and label count are printed, not drawn.HubSpot AEO Tool was named alongside these two in eight of the fourteen direct answers. Peec AI vs Otterly · Peec AI vs Scrunch · Peec AI vs HubSpot AEO Tool

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the AI visibility and answer engine tracking tools page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Peec AIFirst choices, of fourteen modelsProfound
Direct1023 against Profound
Paraphrase341 against Profound
Comparative471 against Peec AI
Budget-constrained003 against Profound
Scale-constrained02
Negative006 against Peec AI · 2 against Profound
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, Peec AI and Profound were named in the same answer seventy-three times, of the 112 answers naming Peec AI and the 143 naming Profound. In those answers Profound took the first choice twenty-two times and Peec AI nineteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Peec AI and Profound stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Peec AI Profound first choice named as an alternative argued againstblank: not namedEach cell is one answer, Peec AI on the left and Profound on the right.

The direct prompt

The plain question, one answer per model, grouped by where Peec AI and Profound stood in it.

Peec AI first, Profound an alternative

10 of 14 modelsProfound was named in the answer but not as the choice, or not at all.
Perplexity SonarPeec AI alternatives: HubSpot AEO Tool, Semrush AI Visibility Toolkit, Sona AI Visibility
Grok 4.20Peec AI alternatives: DeepSmith, HeyAmos, HubSpot AEO Tool, Profound
Mistral SmallGetIntel, Peec AI alternatives: Otterly, Sona AI Visibility
DeepSeek V4 FlashGetIntel, Peec AI alternatives: Otterly
Llama 4 MaverickPeec AI alternatives: GetIntel, HubSpot AEO Tool, Otterly, Wonnda Signal
Qwen 3.7 FlashPeec AI alternatives: DeepSmith, HubSpot AEO Tool, Profound
Kimi K2Peec AI alternatives: AthenaHQ, HubSpot AEO Tool
MiniMax M2.5Peec AI alternatives: GetIntel, Sona AI Visibility, Trakkr
GPT-6 LunaPeec AI alternatives: Profound, Semrush AI Visibility Toolkit
Muse Glimmer 30BPeec AI alternatives: HeyAmos, HubSpot AEO Tool

Profound first, Peec AI not the choice

2 of 14 modelsPeec AI was named in the answer but not as the choice, or not at all.
GPT-5.4 miniProfound alternatives: Conductor, SE Ranking, SE Visible, Similarweb AI Search Intelligence
Gemini 3.5 FlashProfound, Scrunch alternatives: Gauge, HubSpot AEO Tool, Mentionova, Semrush AI Visibility Toolkit

Neither was the first choice, one was named

2 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Scrunch alternatives: HubSpot AEO Tool, Mentionova, Peec AI
GLM 4.7 FlashXSona AI Visibility alternatives: Ahrefs Brand Radar, Otterly, Peec AI, Tracemetry

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Peec AI leads by eleven points.
Peec AI11%#2 of 8
Profound0%#8 of 8
The full small business standing →
Mid-marketThe figures above
Peec AI leads by nine points.
Peec AI24%#1 of 10
Profound15%#3 of 10
The full mid-market standing →
Enterprise
The order flips: Profound leads at enterprise.
Profound49%#1 of 11
Peec AI6%#3 of 11
The full enterprise standing →

What the models said about Peec AI

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“some tools to be cautious about or avoid include Otterly, HubSpot AEO Grader, and Peec AI” Llama 4 Maverick · negative prompt · hard negative
“Peec, for instance, documents prompt-level answers and sources; that kind of inspectability is useful, but still doesn't make its score a measure of total real-world AI exposure.” GPT-6 Luna · negative prompt · soft negative
“Most AI visibility tools like Profound, Peec, and AirOps will automatically recommend prompts to track, but these are rarely what you should focus on.” Muse Glimmer 30B · negative prompt · soft negative
“Start with Peec AI ($95/month). It hits the sweet spot of price, engine coverage, unlimited seats, and actionable analytics” Kimi K2 · direct prompt · first choice
“Choose Peec AI if you want dedicated AI visibility analytics with strong prompt, citation, and sentiment tracking.” GPT-5.4 mini · comparative prompt · first choice
“My default pick: Peec AI for a mid-market B2B marketing team that wants a dedicated, self-serve tracker.” GPT-6 Luna · direct prompt · first choice

What the models said about Profound

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Avoid enterprise options like Meltwater, Talkwalker/Lumen, or full Profound (~$99+/mo or custom $10k+/year)” Grok 4.20 · budget prompt · hard negative
“$30,000+/year — built for enterprise with high-volume prompt needs” DeepSeek V4 Flash · direct prompt · hard negative
“Avoid enterprise-focused tools like Profound ($99+/month)” Kimi K2 · budget prompt · hard negative
“Profound | Enterprise AEO intelligence | Tracks 10+ engines, SOC 2 Type II, Agency Mode, SSO, synthetic personas, used by ~10% of Fortune 500” DeepSeek V4 Flash · scale prompt · first choice
“Choose Profound or Conductor if you have a large budget and need comprehensive, multi-language, multi-engine data for enterprise reporting.” Qwen 3.7 Flash · comparative prompt · first choice
“Enterprise | Profound, Scrunch AI, Conductor, Botify | 500+ person orgs needing compliance, scale, and dedicated support” Kimi K2 · scale prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.