Consent and privacy management
Asked as “consent management platform”, and as “cookie consent and privacy compliance tool”, on behalf of a mid-market B2B software company. 23 first choices recorded across the direct, paraphrase, budget and scale prompts, six models each.
Standing · first-choice share
30%
Contested · CookieYes 26%
30Osano26CookieYes17Cookiebot26others
30% of first choices, contested.
The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all six models, for a mid-market B2B software company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
Show the five products at 0%, ordered by negative rate
The floor is 12 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All six head-to-head pages: the top four products, each against each
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
01
02
03
04
05
06
07
08
09Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01Osano30%
Osano30%02CookieYes26%
CookieYes26%03Cookiebot17%
Cookiebot17%04Usercentrics CMP17%
Usercentrics CMP17%05Didomi0%
Didomi0%06Ketch0%
Ketch0%07iubenda0%
iubenda0%08TrustArc0%
TrustArc0%09OneTrust0%
OneTrust0%What they warned about
Two of six models held their first choice under the paraphrase. Claude Opus 5, GPT-6 Astra, GPT-5.6 Sol and Gemini 3.1 Pro changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
OneTrust59%
16 of 27 labels negative · 6 of 6 models · 1 hard negative
“OneTrust is raising its minimum annual contract to $10,000 in 2026 — so both are poor fits for a tight budget right now” Claude Opus 5, budget prompt
Cookiebot13%
4 of 31 labels negative · 4 of 6 models
“If predictable costs matter, especially across multiple domains or growing content libraries. Pricing depends on domains and subpage counts, and plans can upgrade automatically after scans.” GPT-6 Astra, negative prompt
Usercentrics CMP12%
3 of 26 labels negative · 3 of 6 models
“NOYB specifically called out the configurations allowed by massive enterprise platforms like OneTrust, TrustArc, Usercentrics, Quantcast, and Cookiebot.” Gemini 3.1 Pro, negative prompt
CookieYes13%
2 of 15 labels negative · 2 of 6 models · 1 hard negative
“specific examples flagged as limited include CookieYes... “not suited to enterprise governance requirements,”” Perplexity Sonar Pro, negative prompt
What they cite
Six of the six models returned a source list in this edition: six return the pages they cited.
Sites the answers cite
31 of 36 answers in this category came back with a source list, from 6 of 6 models: citations where the model returns them, or the search results it consulted. 510 links across 154 sites, every framing counted. Ranked by the number of answers carrying the site or page. None of the 36 answers across every segment cited this index's own page for the category.
vendor site · Usercentrics21 answers · 33 citations · 6 models
vendor site · Osano18 answers · 22 citations · 6 models
vendor site · Enzuzo15 answers · 40 citations · 4 models
vendor site · Ketch15 answers · 15 citations · 6 models
vendor site · Secure Privacy14 answers · 20 citations · 4 models
vendor site · CookieYes14 answers · 16 citations · 5 models
vendor site · OneTrust13 answers · 16 citations · 6 models
vendor site · iubenda12 answers · 18 citations · 5 models
vendor site · Consently9 answers · 14 citations · 4 models
vendor site · Cookiebot9 answers · 10 citations · 4 models
vendor site · Didomi7 answers · 8 citations · 5 models
7 answers · 7 citations · 4 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
13 answers · 4 models
12 answers · 4 models
9 answers · 4 models
8 answers · 4 models
6 answers · 3 models
6 answers · 3 models
6 answers · 3 models
6 answers · 2 models
6 answers · 2 models
6 answers · 2 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best consent management platform”, “consent management platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| Osano osano.com | 30% | 91 | 2,400 | 28 | 36,277 | 46 | 3 | |
| CookieYes cookieyes.com | 26% | 100 | 2,900 | 25 | 32,291 | 42 | ||
| Cookiebot cookiebot.com | 17% | 125 | 3,600 | 76 | 12,326 | $234 | 120 | |
| Usercentrics CMP usercentrics.com | 17% | 115 | 30 | 0 | 67,472 | $494 | 36 | 6 |
| Enzuzo enzuzo.com | 9% | 16 | 320 | 1 | 11,682 | 1 | 1 | |
| Didomi didomi.io | 0% | 75 | 590 | 7 | 1,944 | 4 | ||
| Ketch ketch.com | 0% | 82 | 12,100 | 1,275 | 6,612 | 46 | 4 | |
| iubenda iubenda.com | 0% | 75 | 1,600 | 23 | 149,415 | 46 | ||
| Termly termly.io | 0% | 61 | 5,400 | 62 | 245,341 | 35 | 8 | |
| TrustArc trustarc.com | 0% | 87 | 2,400 | 37 | 24,562 | 17 |
Google's top ten for the two searches hold 16 sites; 6 of them are among the sites the models cited here (enzuzo.com, ketch.com, onetrust.com, osano.com, secureprivacy.ai, usercentrics.com). The first result for “best consent management platform” is enzuzo.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best consent management platform for a mid-market B2B software company?”Paraphrase“Which cookie consent and privacy compliance tool would you recommend to a mid-sized B2B software company?”Comparative“What are the top consent management platforms and how do they differ?”Budget-constrained“What is the best consent management platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a consent management platform. What should we look at?”Negative“Which consent management platforms should I avoid or be cautious about?”
Claude Opus 5Cookiebot, Osano, Usercentrics CMPagainst: OneTrustOsanoChangedagainst: Ketch, OneTrust, Transcendno first choiceCookieYesagainst: Cookiebot, Klaro!, OneTrust, Orejime, Osanono first choiceagainst: OneTrust, Sourcepoint, TrustArcnothing named
Three alternatives
Didomi, Ethyca, TranscendTwo alternatives
CookieYes, CookiebotFourteen alternatives
Axeptio, CookieYes, Cookiebot, Didomi, Enzuzo, Ketch, OneTrust, Osano, Sourcepoint, TrustArc, UniConsent, Usercentrics CMP, consentmanager, iubendaTwo alternatives
Termly, iubendaFour alternatives
Didomi, Ketch, Osano, Usercentrics CMPClaude Opus 4.8Cookiebot, Osanoagainst: OneTrustCookiebot, OsanoHeldno first choiceCookieYes, Cookiebotno first choicenothing named
Two alternatives
Termly, iubendaTwo alternatives
OneTrust, Usercentrics CMPSeven alternatives
Cookiebot, Didomi, Ketch, OneTrust, Osano, TrustArc, Usercentrics CMPThree alternatives
Ketch, Termly, iubendaGPT-6 AstraUsercentrics CMPagainst: OneTrustOsanoChangedagainst: OneTrustno first choiceCookieYesno first choiceagainst: CookieYes, Cookiebot, OneTrust
Two alternatives
Didomi, KetchOne alternative
CookiebotTwo alternatives
Complianz Personal, CookiebotThree alternatives
Ketch, OneTrust, Usercentrics CMPGPT-5.6 SolUsercentrics CMPagainst: OneTrustOsanoChangedagainst: OneTrustOneTrustCookieYesagainst: Usercentrics CMPno first choiceagainst: Google’s built-in CMP, OneTrust
Three alternatives
Didomi, Osano, TranscendThree alternatives
Cookiebot, Transcend, Usercentrics CMPNine alternatives
Cookiebot, Didomi, Ketch, Osano, Sourcepoint, Transcend, TrustArc, Usercentrics CMP, iubendaTwo alternatives
Termly, iubendaGemini 3.1 ProOsanoagainst: OneTrustUsercentrics CMPChangedagainst: OneTrust, TrustArcno first choiceCookieYesno first choiceagainst: Cookiebot, OneTrust, Quantcast Choice, TrustArc, Usercentrics CMP
Three alternatives
Didomi, Ketch, Usercentrics CMPFour alternatives
DataGrail, Didomi, Ketch, OsanoSeven alternatives
Cookiebot, Didomi, OneTrust, Osano, Termly, TrustArc, Usercentrics CMPFour alternatives
Complianz, Cookiebot, Enzuzo, iubendaPerplexity Sonar ProEnzuzoEnzuzoHeldagainst: OneTrustno first choiceCookieYesno first choiceagainst: Consently, CookieYes, Cookiebot, Ketch, OneTrust, Osano, PRIVO, Securiti, Usercentrics CMP, consentmanager
Four alternatives
Cookiebot, Ketch, Osano, Usercentrics CMPThree alternatives
Cookiebot, Osano, Usercentrics CMPThree alternatives
Complianz, Cookiebot, InMobi CMPBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Thirty-six rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Opus 5 | claude-opus-5 | 2026-09-09 20:29 | yes | 23 | 55 s |
| Direct recommendation | Claude Opus 4.8 | claude-opus-4-8 | 2026-09-09 20:30 | no | 0 | 20 s |
| Direct recommendation | GPT-6 Astra | gpt-6-astra | 2026-09-09 20:32 | yes | 4 | 37 s |
| Direct recommendation | GPT-5.6 Sol | gpt-5.6-sol | 2026-09-09 20:34 | yes | 6 | 46 s |
| Direct recommendation | Gemini 3.1 Pro | gemini-3.1-pro-preview | 2026-09-10 17:30 | yes | 11 | 41 s |
| Direct recommendation | Perplexity Sonar Pro | sonar-pro | 2026-09-09 20:30 | yes | 20 | 6 s |
| Paraphrase | Claude Opus 5 | claude-opus-5 | 2026-09-09 20:36 | yes | 23 | 66 s |
| Paraphrase | Claude Opus 4.8 | claude-opus-4-8 | 2026-09-09 20:37 | no | 0 | 19 s |
| Paraphrase | GPT-6 Astra | gpt-6-astra | 2026-09-09 20:39 | yes | 7 | 34 s |
| Paraphrase | GPT-5.6 Sol | gpt-5.6-sol | 2026-09-09 20:40 | yes | 6 | 29 s |
| Paraphrase | Gemini 3.1 Pro | gemini-3.1-pro-preview | 2026-09-10 17:31 | yes | 9 | 39 s |
| Paraphrase | Perplexity Sonar Pro | sonar-pro | 2026-09-09 20:37 | yes | 20 | 7 s |
| Comparative | Claude Opus 5 | claude-opus-5 | 2026-09-09 20:42 | yes | 39 | 52 s |
| Comparative | Claude Opus 4.8 | claude-opus-4-8 | 2026-09-09 20:45 | yes | 39 | 87 s |
| Comparative | GPT-6 Astra | gpt-6-astra | 2026-09-09 20:48 | yes | 11 | 49 s |
| Comparative | GPT-5.6 Sol | gpt-5.6-sol | 2026-09-09 20:50 | yes | 13 | 59 s |
| Comparative | Gemini 3.1 Pro | gemini-3.1-pro-preview | 2026-09-10 18:39 | yes | 8 | 42 s |
| Comparative | Perplexity Sonar Pro | sonar-pro | 2026-09-09 20:46 | yes | 20 | 11 s |
| Budget constrained | Claude Opus 5 | claude-opus-5 | 2026-09-09 20:52 | yes | 20 | 42 s |
| Budget constrained | Claude Opus 4.8 | claude-opus-4-8 | 2026-09-09 20:54 | yes | 36 | 47 s |
| Budget constrained | GPT-6 Astra | gpt-6-astra | 2026-09-10 00:37 | yes | 3 | 20 s |
| Budget constrained | GPT-5.6 Sol | gpt-5.6-sol | 2026-09-09 20:56 | yes | 4 | 25 s |
| Budget constrained | Gemini 3.1 Pro | gemini-3.1-pro-preview | 2026-09-10 18:43 | yes | 9 | 164 s |
| Budget constrained | Perplexity Sonar Pro | sonar-pro | 2026-09-09 20:55 | yes | 20 | 4 s |
| Scale constrained | Claude Opus 5 | claude-opus-5 | 2026-09-09 20:59 | yes | 33 | 64 s |
| Scale constrained | Claude Opus 4.8 | claude-opus-4-8 | 2026-09-09 21:00 | no | 0 | 23 s |
| Scale constrained | GPT-6 Astra | gpt-6-astra | 2026-09-09 21:01 | yes | 8 | 42 s |
| Scale constrained | GPT-5.6 Sol | gpt-5.6-sol | 2026-09-09 21:03 | yes | 5 | 65 s |
| Scale constrained | Gemini 3.1 Pro | gemini-3.1-pro-preview | 2026-09-10 18:44 | no | 0 | 26 s |
| Scale constrained | Perplexity Sonar Pro | sonar-pro | 2026-09-09 21:01 | yes | 20 | 27 s |
| Negative framing | Claude Opus 5 | claude-opus-5 | 2026-09-09 21:05 | no | 0 | 13 s |
| Negative framing | Claude Opus 4.8 | claude-opus-4-8 | 2026-09-09 21:07 | yes | 39 | 58 s |
| Negative framing | GPT-6 Astra | gpt-6-astra | 2026-09-09 21:09 | yes | 8 | 40 s |
| Negative framing | GPT-5.6 Sol | gpt-5.6-sol | 2026-09-09 21:11 | yes | 6 | 45 s |
| Negative framing | Gemini 3.1 Pro | gemini-3.1-pro-preview | 2026-09-10 18:46 | yes | 20 | 43 s |
| Negative framing | Perplexity Sonar Pro | sonar-pro | 2026-09-09 21:08 | yes | 20 | 6 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
ShowHide
Category-scoped readings
Quantcast read as Quantcast Choice
Usercentrics read as Usercentrics CMP
Usercentrics Advanced read as Usercentrics CMP
Usercentrics Essential read as Usercentrics CMP
Usercentrics Web CMP read as Usercentrics CMP
Unresolved, counted raw
None awaiting human review.
Discontinued, still offered
No shut-down product was recommended here.