Zendesk QA vs Insightful
Two of fourteen models named Zendesk QA first on the direct prompt; one named Insightful. Zendesk QA was named by fourteen of the fourteen models and Insightful by eight and Zendesk QA carries 38 labels and Insightful 14, so the shares are not directly comparable.
By Zendesk, San Francisco, United States, founded 2007. Named in one category this edition.
Named in one category this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the contact center quality assurance page.
By framing
Zendesk QAFirst choices, of fourteen modelsInsightful
Across every category in the November 2026 Edition, Zendesk QA and Insightful were named in the same answer twenty-three times, of the 108 answers naming Zendesk QA and the 32 naming Insightful. In those answers Insightful took the first choice seven times and Zendesk QA one.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | | ||||
| Gemini 3.5 Flash | | | | | ||
| Perplexity Sonar | | | | |||
| Grok 4.20 | | | ||||
| Mistral Small | | | ||||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | | | | ||
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | | ||||
| MiniMax M2.5 | | | ||||
| GPT-6 Luna | | | | |||
| Muse Glimmer 30B | | |
Zendesk QA Insightful first choice named as an alternative argued againstblank: not namedEach cell is one answer, Zendesk QA on the left and Insightful on the right.The direct prompt
Both were the first choice
1 of 14 modelsThe answer named them together, and the judge labeled each a first choice.Zendesk QA first, Insightful not the choice
1 of 14 modelsInsightful was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
6 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
6 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Zendesk QA11%#3 of 13Insightful6%#6 of 13Zendesk QA8%#6 of 17Insightful4%#7 of 17Zendesk QA2%#11 of 15Insightful0%#– of 15What the models said about Zendesk QA
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.
“Great if you're already on Zendesk ... However, the per-agent pricing can add up.” DeepSeek V4 Flash · budget prompt · soft negative
“Zendesk QA if you're on Zendesk (best integration, best UX, reasonable price)” DeepSeek V4 Flash · direct prompt · first choice
“My default pick would be Zendesk QA—if your support team already runs on Zendesk.” GPT-6 Luna · paraphrase prompt · first choice
“My Top Recommendation: Zendesk QA (formerly Klaus)” Kimi K2 · paraphrase prompt · first choice
What the models said about Insightful
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“Insightful and Zendesk QA are top contenders due to their comprehensive features, ease of use, and strong integration capabilities” Mistral Small · direct prompt · first choice
“Recommendation: Start with Insightful if you have fewer than 20 agents.” Qwen 3.7 Flash · budget prompt · first choice
“Real-time dashboards, smart scorecards, and performance tracking. Highly rated (4.8/5) for mid-size businesses” Grok 4.20 · direct prompt · alternative
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.