ETL and ELT for enterprise buyers
Asked as “ETL tool”, and as “data pipeline and ELT platform”, on behalf of an enterprise B2B company. 49 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
45%
Clear leader
45Fivetran20Integrate.io08Informatica Intelligent Data Management Cloud27others
45% of first choices, clear leader.
Since October 2026▼−4Since October 2026: 49% → 45%, −4 points. Inside the 11-point floor: within noise.Fivetran held the lead, −4 points on 49%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
Airbyte35%Contested▼−1Since October 2026: 36% → 35%, −1 point. Inside the 11-point floor: within noise.Standing →Mid-marketAirbyte40%Contested↗new leaderNew leader since October 2026: Airbyte (40%) replaces Fivetran (40% then, 31% now), 9 points clear, inside the 11-point floor.Standing →Enterprise
Fivetran45%Clear leader▼−4Since October 2026: 49% → 45%, −4 points. Inside the 11-point floor: within noise.This page
Airbyte35%Contested▼−1Since October 2026: 36% → 35%, −1 point. Inside the 11-point floor: within noise.Standing →Mid-marketAirbyte40%Contested↗new leaderNew leader since October 2026: Airbyte (40%) replaces Fivetran (40% then, 31% now), 9 points clear, inside the 11-point floor.Standing →EnterpriseFivetran45%Clear leader▼−4Since October 2026: 49% → 45%, −4 points. Inside the 11-point floor: within noise.This pageThe standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince October 2026
01Fivetran45%22%65endorsed leader▼−4Since October 2026: 49% → 45%, −4 points. Inside the 11-point floor: within noise.49% → 45%
Fivetran45%22%65endorsed leader▼−4Since October 2026: 49% → 45%, −4 points. Inside the 11-point floor: within noise.49% → 45%02
Integrate.io20%3%29accepted challenger▼−7Since October 2026: 27% → 20%, −7 points. Inside the 11-point floor: within noise.27% → 20%
Integrate.io20%3%29accepted challenger▼−7Since October 2026: 27% → 20%, −7 points. Inside the 11-point floor: within noise.27% → 20%03
Informatica Intelligent Data Management Cloud8%23%48accepted challenger▲+4Since October 2026: 4% → 8%, +4 points. Inside the 11-point floor: within noise.4% → 8%
Informatica Intelligent Data Management Cloud8%23%48accepted challenger▲+4Since October 2026: 4% → 8%, +4 points. Inside the 11-point floor: within noise.4% → 8%04
dbt6%3%35accepted challenger▲+6Since October 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise.0% → 6%
dbt6%3%35accepted challenger▲+6Since October 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise.0% → 6%05
Matillion4%3%34accepted challenger=heldSince October 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise.4% → 4%
Matillion4%3%34accepted challenger=heldSince October 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise.4% → 4%06
Informatica PowerCenter4%47%17criticized challenger=heldSince October 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise.4% → 4%
Informatica PowerCenter4%47%17criticized challenger=heldSince October 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise.4% → 4%07Airbyte2%7%46accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
Airbyte2%7%46accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%08
Apache Airflow2%13%15accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%
Apache Airflow2%13%15accepted challenger▲+2Since October 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise.0% → 2%Show the six products at 0%, ordered by negative rate
14
IBM DataStage0%37%19criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
IBM DataStage0%37%19criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%13
Talend0%33%51criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%
Talend0%33%51criticized challenger▼−2Since October 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise.2% → 0%10
Azure Data Factory0%20%25accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Azure Data Factory0%20%25accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%09
AWS Glue0%16%32accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
AWS Glue0%16%32accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%11
Hevo Data0%0%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Hevo Data0%0%12accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%12
Google Cloud Dataflow Lab in the set0%0%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%
Google Cloud Dataflow Lab in the set0%0%11accepted challenger=heldSince October 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one can't be told apart from repeat variation, and both are shown. Each index measures its own floor from its own repeat, over its own categories, so the floor differs from one index to the next. Both editions asked the same fourteen models. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Google Cloud Dataflow is made by Google, whose model Gemini 3.5 Flash is in the set. On the four share prompts that model made it the first choice zero times of 4; the other thirteen models zero times of 52. Lab treatment is defined on the method page; the row is marked, not excluded.
For buyers
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not enterprise.
All fifteen head-to-head pages: the top six products, each against each
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
0102030405060708091011121314Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative60%
Key
01Fivetran45%
Fivetran45%02Integrate.io20%
Integrate.io20%03Informatica Intelligent Data Management Cloud8%
Informatica Intelligent Data Management Cloud8%04dbt6%
dbt6%05Matillion4%
Matillion4%06Informatica PowerCenter4%
Informatica PowerCenter4%07Airbyte2%
Airbyte2%08Apache Airflow2%
Apache Airflow2%09AWS Glue0%
AWS Glue0%10Azure Data Factory0%
Azure Data Factory0%11Hevo Data0%
Hevo Data0%12Google Cloud Dataflow0%
Google Cloud Dataflow0%13Talend0%
Talend0%14IBM DataStage0%
IBM DataStage0%What they warned about
Three of fourteen models held their first choice under the paraphrase. GPT-5.4 mini, Gemini 3.5 Flash, Grok 4.20, Mistral Small, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5, GPT-6 Luna and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Talend33%
17 of 51 labels negative · 12 of 14 models · 11 hard negative
“criticized for high technical overhead, complex implementation, and being less aligned with modern pipeline-as-code practices” Mistral Small, negative prompt
Fivetran22%
14 of 65 labels negative · 11 of 14 models · 7 hard negative
“What I would avoid as the default for your case - Fivetran ... usage-based MAR pricing can get expensive and less predictable” GPT-5.4 mini, budget prompt
Informatica Intelligent Data Management Cloud23%
11 of 48 labels negative · 9 of 14 models · 3 hard negative
“Why cautious/avoid: Often called a "legacy" or "incumbent" tool with steep complexity, long implementation times, and high TCO” Grok 4.20, negative prompt
IBM DataStage37%
7 of 19 labels negative · 7 of 14 models · 4 hard negative
“flags them as legacy liabilities... "The cost of maintaining these old applications has escalated, while many are now unsupported"” Muse Glimmer 30B, negative prompt
What they cite
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted.
Sites the answers cite
71 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 825 links across 202 sites, every framing counted. Ranked by the number of answers carrying the site or page. 18 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
vendor site · Integrate.io47 answers · 130 citations · 11 models
vendor site · Airbyte32 answers · 58 citations · 12 models
vendor site · Hevo Data31 answers · 55 citations · 11 models
vendor site · Weld24 answers · 26 citations · 10 models
vendor site · Fivetran23 answers · 36 citations · 9 models
vendor site · Funnel19 answers · 22 citations · 10 models
vendor site · Skyvia15 answers · 19 citations · 6 models
vendor site · Informatica13 answers · 20 citations · 8 models
12 answers · 12 citations · 8 models
12 answers · 12 citations · 7 models
vendor site · G210 answers · 11 citations · 8 models
publisher (Gane)10 answers · 10 citations · 6 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
21 answers · 10 models
20 answers · 10 models
20 answers · 9 models
14 answers · 8 models
12 answers · 9 models
12 answers · 8 models
11 answers · 6 models
11 answers · 6 models
10 answers · 8 models
10 answers · 7 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best etl tool”, “etl tool”, “etl tools”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| Fivetran fivetran.com | 45% | 168 | 18,100 | 476 | 41,501 | $126 | 97 | 5 |
| Integrate.io integrate.io | 20% | 67 | 110 | 2 | 53,336 | 3 | 1 | |
| Informatica PowerCenter informatica.com Informatica Intelligent Data Management Cloud 8%, Informatica PowerCenter 4%, Informatica Cloud Data Integration 0% | 12% | 366 | 720 | 98 | 73,321 | 120 | ||
| dbt getdbt.com | 6% | 90 | 5,590 | 75,753 | 12 | |||
| Matillion matillion.com | 4% | 77 | 2,900 | 132 | 25,032 | 0 | ||
| Etlworks etlworks.com | 4% | 4 | ||||||
| Airbyte airbyte.com | 2% | 156 | 6,600 | 120 | 17,507 | $320 | 42 | 5 |
| Apache Airflow apache.org | 2% | 202 | 8,100 | 271 | 1,144,025 | 0 | ||
| SnapLogic snaplogic.com | 2% | 12 | 2,900 | 118 | 44,167 | $413 | 0 | |
| Qlik Data Integration | 2% |
Google's top ten for the three searches hold 19 sites; 4 of them are among the sites the models cited here (airbyte.com, fivetran.com, hevodata.com, integrate.io). The first result for “best etl tool” is reddit.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best ETL tool for an enterprise B2B company?”Paraphrase“Which data pipeline and ELT platform would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade ETL tools and how do they differ?”Budget-constrained“What is the best ETL tool for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a ETL tool. What should we look at?”Negative“Which ETL tools should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5no first choiceno first choiceHeldInformatica Intelligent Data Management CloudIntegrate.ioagainst: AWS Glue, Fivetranno first choiceagainst: AWS Glue, GCP Dataflow, Informatica Intelligent Data Management Cloud, Talend
Six alternatives
AWS Glue, Azure Data Factory, Fivetran, Hevo Data, IBM DataStage, TalendTwo alternatives
Hevo Data, WeldGPT-5.4 miniFivetranFivetran, dbtChangedInformatica Cloud Data Integration, Informatica Intelligent Data Management CloudMatillionagainst: Fivetranno first choiceagainst: IBM DataStage, Microsoft SQL Server Integration Services
Four alternatives
Airbyte, Azure Data Factory, Matillion, Microsoft Fabric Data FactoryFour alternatives
Airbyte, Matillion, Microsoft Fabric, SnowflakeFive alternatives
AWS Glue, Fivetran, Matillion, Microsoft Azure Data Factory, TalendOne alternative
AirbyteGemini 3.5 FlashFivetran, dbtFivetranChangedIBM DataStage, Informatica Intelligent Data Management CloudInformatica Intelligent Data Management Cloud, Qlik Data Integrationagainst: Alteryx Desktop/Server, Fivetran, Matillion SaaS Credits, dbt Cloud Developer Seatsno first choiceagainst: Fivetran, IBM DataStage, IFTTT, Informatica PowerCenter, Make, Microsoft SQL Server Integration Services, Pentaho Community Edition, Stitch, Talend, Zapier, pandas, polars
Three alternatives
Airbyte, Informatica Intelligent Data Management Cloud, MatillionFour alternatives
Airbyte, Informatica Intelligent Data Management Cloud, Matillion, dbtEight alternatives
AWS Glue, Azure Data Factory, Databricks Lakeflow, Fivetran, Google Cloud Dataflow, Matillion, Qlik Talend Data Integration, dbtFour alternatives
AWS Glue, Airbyte, Azure Data Factory, dbtPerplexity SonarFivetranagainst: AirbyteFivetranHeldno first choiceagainst: Apache AirflowIntegrate.ioagainst: Fivetranno first choiceagainst: AWS Glue, Airbyte, Alteryx, Apache Airflow, Fivetran, IBM DataStage, Informatica Intelligent Data Management Cloud, Microsoft SQL Server Integration Services, PowerCenter, Talend Studio, dbt
Nine alternatives
AWS Glue, Azure Data Factory, Boomi, Estuary Flow, Informatica Intelligent Data Management Cloud, Microsoft Fabric, MuleSoft Anypoint Platform, SnapLogic, dbtSix alternatives
Airbyte, Apache Airflow, Dagster, Informatica Intelligent Data Management Cloud, Talend, dbtNine alternatives
AWS Glue, Airbyte, Azure Data Factory, Fivetran, Google Cloud Dataflow, IBM DataStage, Informatica Intelligent Data Management Cloud, Matillion, TalendTwo alternatives
Airbyte, Hevo DataGrok 4.20Informatica PowerCenteragainst: AirbyteApache Airflow, FivetranChangedInformatica PowerCenter, TalendInformatica Intelligent Data Management Cloudagainst: Fivetran, Integrate.ioFivetranagainst: IBM DataStage, Informatica Intelligent Data Management Cloud, Microsoft SQL Server Integration Services, Oracle Data Integrator, Talend
Four alternatives
Fivetran, Matillion, MuleSoft Anypoint Platform, TalendSix alternatives
AWS Glue, Azure Data Factory, Databricks Lakeflow, Google Cloud Dataflow, Informatica Intelligent Data Management Cloud, dbtSeven alternatives
Azure Data Factory, Fivetran, IBM DataStage, Integrate.io, Matillion, Microsoft SQL Server Integration Services, Oracle Data IntegratorTwo alternatives
IBM DataStage, TalendTwo alternatives
Airbyte, dbtMistral SmallFivetranno first choiceChangedagainst: Informatica Intelligent Data Management CloudInformatica PowerCenterIntegrate.iono first choiceagainst: Azure Data Factory, Fivetran, Informatica PowerCenter, Pentaho Data Integration, Talend
Two alternatives
Informatica Intelligent Data Management Cloud, Integrate.ioFive alternatives
Airbyte, IBM DataStage, Integrate.io, Microsoft SQL Server Integration Services, TalendTwo alternatives
Hevo Data, SnapLogicDeepSeek V4 FlashFivetranagainst: TalendFivetranHeldno first choiceEtlworksagainst: Fivetran, Informatica Intelligent Data Management Cloud, Matillion, Talendno first choiceagainst: IBM DataStage, Informatica PowerCenter, Microsoft SQL Server Integration Services, Pentaho Data Integration, Power BI Dataflow, Tableau Prep, Talend
Five alternatives
Airbyte, Informatica Intelligent Data Management Cloud, Integrate.io, Matillion, dbtFour alternatives
Airbyte, Databricks Lakeflow, Snowflake, dbtEight alternatives
AWS Glue, Azure Data Factory, Fivetran, Google Cloud Dataflow, Hevo Data, Informatica Intelligent Data Management Cloud, Matillion, TalendOne alternative
Integrate.ioLlama 4 MaverickIntegrate.ioFivetranChangedno first choiceIntegrate.iono first choiceagainst: Azure Data Factory, Informatica Intelligent Data Management Cloud, Talend
Three alternatives
Airbyte, Fivetran, Informatica Intelligent Data Management CloudTwo alternatives
Informatica Intelligent Data Management Cloud, Integrate.ioQwen 3.7 FlashInformatica PowerCenterIntegrate.ioChangedInformatica Intelligent Data Management Cloud, TalendMatillionagainst: Fivetranno first choiceagainst: Alteryx, Fivetran, Informatica Intelligent Data Management Cloud, Pentaho Data Integration, Talend
Six alternatives
AWS Glue, Azure Data Factory, Fivetran, Hevo Data, Integrate.io, TalendTwo alternatives
Informatica Intelligent Data Management Cloud, MatillionFour alternatives
AWS Glue, Azure Data Factory, Fivetran, MatillionTwo alternatives
Informatica Intelligent Data Management Cloud, dbtKimi K2Fivetran, Informatica Intelligent Data Management CloudFivetranChangedagainst: Informatica Intelligent Data Management Cloudno first choiceSnapLogicagainst: AWS Glue, Azure Data Factory, Boomi, Databricks Lakeflow, Fivetran, Informatica Intelligent Data Management Cloudno first choiceagainst: AWS Data Pipeline, Informatica PowerCenter, Microsoft SQL Server Integration Services, RudderStack Cloud Extract, Singer, Talend
Five alternatives
AWS Glue, Azure Data Factory, Matillion, Microsoft Fabric, dbtTwo alternatives
Airbyte, Integrate.ioFive alternatives
Airbyte, Fivetran, Informatica PowerCenter, Matillion, TalendOne alternative
TalendGLM 4.7 FlashXFivetran, Integrate.ioagainst: Informatica PowerCenterFivetranChangedno first choiceIntegrate.ioagainst: Informatica PowerCenter, Pentaho Data Integration, Talendno first choiceagainst: Fivetran, IBM DataStage, Informatica PowerCenter, Oracle Data Integrator
Two alternatives
Airbyte, TalendFour alternatives
Airbyte, Databricks SQL, Snowflake, dbtTen alternatives
AWS Glue, Airbyte, Azure Data Factory, Databricks Lakeflow, Fivetran, Google Cloud Dataflow, IBM DataStage, Informatica PowerCenter, Snowflake OpenFlow, TalendTwo alternatives
Airbyte, EtlworksMiniMax M2.5Fivetran, Integrate.ioFivetranChangedno first choiceEtlworksagainst: AWS Glue, Fivetran, Informatica Intelligent Data Management Cloud, Talendno first choiceagainst: Azure Data Factory, Informatica Intelligent Data Management Cloud, Stitch, Talend
Three alternatives
Airbyte, Informatica Intelligent Data Management Cloud, TalendFour alternatives
Airbyte, Databricks Lakeflow, Informatica Cloud Data Integration, Integrate.ioThree alternatives
Airbyte, Domo, Integrate.ioGPT-6 LunaFivetranFivetran, dbtChangedno first choiceAirbyteno first choiceagainst: Informatica PowerCenter 10.5.x, Oracle Data Integration, Talend
Three alternatives
Fabric Data Factory, Informatica Intelligent Data Management Cloud, dbtOne alternative
Informatica Intelligent Data Management CloudEight alternatives
AWS Glue, Fivetran, Google Cloud Data Fusion, IBM DataStage, Informatica Intelligent Data Management Cloud, Microsoft Azure Data Factory, Microsoft Fabric, TalendOne alternative
Enterprise FlexMuse Glimmer 30BFivetran, Informatica Intelligent Data Management CloudFivetranChangedInformatica Intelligent Data Management Cloud, TalendIntegrate.iono first choiceagainst: Ab Initio, Azure Data Factory, IBM DataStage, Informatica PowerCenter, Microsoft SQL Server Integration Services, Oracle Data Integrator, Talend
Five alternatives
AWS Glue, Informatica PowerCenter, Integrate.io, Microsoft Azure Data Factory, TalendFive alternatives
Airbyte, Apache Airflow, Dagster, Integrate.io, dbtThree alternatives
AWS Glue, IBM DataStage, Microsoft Azure Data FactoryTwo alternatives
Etlworks, Hevo DataBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 16:15 | no | 0 | 5 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 17:37 | yes | 4 | 9 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 15:49 | no | 0 | 15 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-11-01 14:05 | yes | 10 | 4 s |
| Direct recommendation | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 19:24 | yes | 5 | 13 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 10:57 | yes | 5 | 3 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 14:22 | yes | 22 | 38 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 13:14 | yes | 5 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 09:23 | yes | 5 | 22 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 15:43 | yes | 15 | 51 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 09:39 | yes | 15 | 29 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 16:56 | yes | 5 | 32 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-11-01 13:01 | yes | 3 | 9 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 14:31 | yes | 15 | 22 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 17:59 | no | 0 | 5 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 12:34 | yes | 5 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 10:02 | no | 0 | 20 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-11-01 14:31 | yes | 10 | 5 s |
| Paraphrase | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 15:41 | yes | 5 | 11 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:42 | no | 0 | 6 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 12:55 | yes | 25 | 33 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 09:50 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 17:01 | yes | 5 | 36 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 18:24 | yes | 25 | 45 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:47 | yes | 25 | 25 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 12:21 | yes | 5 | 69 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-11-01 17:00 | yes | 3 | 14 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 14:34 | yes | 15 | 23 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 11:28 | yes | 10 | 9 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 12:41 | yes | 6 | 12 s |
| Comparative | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:16 | no | 0 | 19 s |
| Comparative | Perplexity Sonar | sonar | 2026-11-01 13:14 | yes | 10 | 6 s |
| Comparative | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 15:45 | yes | 5 | 18 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 15:43 | yes | 5 | 9 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 08:50 | yes | 23 | 39 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 15:12 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:30 | yes | 10 | 24 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 13:31 | yes | 13 | 31 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 15:54 | yes | 19 | 103 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 10:46 | no | 0 | 30 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-11-01 19:30 | yes | 8 | 21 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 11:23 | yes | 15 | 33 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 10:45 | yes | 17 | 9 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 10:30 | yes | 4 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:00 | no | 0 | 20 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-11-01 16:20 | yes | 10 | 3 s |
| Budget constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 13:57 | yes | 22 | 18 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 16:39 | yes | 5 | 4 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 17:01 | yes | 22 | 40 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 16:23 | yes | 5 | 2 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 19:16 | no | 0 | 34 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:56 | yes | 20 | 43 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 11:34 | yes | 24 | 151 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 19:33 | yes | 9 | 26 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 10:36 | yes | 1 | 13 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 10:33 | yes | 14 | 20 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 10:06 | yes | 17 | 12 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 19:35 | yes | 4 | 8 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:42 | no | 0 | 21 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-11-01 15:42 | yes | 10 | 7 s |
| Scale constrained | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 14:18 | yes | 5 | 22 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 12:37 | no | 0 | 7 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 10:03 | yes | 25 | 35 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 12:51 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 12:17 | no | 0 | 32 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 09:46 | yes | 14 | 24 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 13:44 | yes | 14 | 52 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 19:16 | no | 0 | 17 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-11-01 15:34 | yes | 2 | 20 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 16:42 | yes | 15 | 24 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-11-01 09:06 | yes | 18 | 9 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-11-01 12:36 | yes | 4 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.6-flash (asked for gemini-3.5-flash; the API answered as this version) | 2026-11-01 09:48 | yes | 5 | 25 s |
| Negative framing | Perplexity Sonar | sonar | 2026-11-01 14:59 | yes | 10 | 4 s |
| Negative framing | Grok 4.20 | spacexai/grok-4.20-non-reasoning via xai | 2026-11-01 16:40 | yes | 14 | 14 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-11-01 15:10 | yes | 5 | 5 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-11-01 14:17 | yes | 25 | 43 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-11-01 12:39 | yes | 5 | 4 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-11-01 19:10 | yes | 20 | 64 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-11-01 17:39 | yes | 25 | 45 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-11-01 12:03 | yes | 23 | 85 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-11-01 09:30 | yes | 15 | 66 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-11-01 10:40 | yes | 4 | 15 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-11-01 09:13 | yes | 22 | 34 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
ShowHide
Category-scoped readings
Databricks read as Databricks Lakeflow
Databricks (Delta Live Tables & Spark Pipelines) read as Databricks Lakeflow
Estuary read as Estuary Flow
Hevo read as Hevo Data
Informatica read as Informatica Intelligent Data Management Cloud
Informatica (IDMC / PowerCenter) read as Informatica Intelligent Data Management Cloud
Informatica (IDMC) read as Informatica Intelligent Data Management Cloud
Informatica (Intelligent Data Management Cloud) read as Informatica Intelligent Data Management Cloud
Informatica (PowerCenter / IICS) read as Informatica Intelligent Data Management Cloud
Informatica (PowerCenter/Data Integration) read as Informatica Intelligent Data Management Cloud
Informatica (Traditional/On-Premises) read as Informatica Intelligent Data Management Cloud
MuleSoft read as MuleSoft Anypoint Platform
Pentaho read as Pentaho Data Integration
Pentaho (Hitachi Vantara) read as Pentaho Data Integration
Unresolved, counted raw
ADF
Alteryx Desktop/Server
Azure Synapse Pipelines
Databricks Delta Live Tables
Enterprise Flex
Fabric Data Factory
Matillion SaaS Credits
Pentaho Community Edition
Power BI Dataflow
Qlik Talend Data Integration
RudderStack Cloud Extract (ETL)
SAP BusinessObjects Data Services (BODS)
Snowflake OpenFlow
Snowflake's native tooling
TapData
dbt Cloud Developer Seats
Discontinued, still offered
No shut-down product was recommended here.