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Workforce identity and SSO · November 2026 Edition

Microsoft Entra ID vs JumpCloud

Eleven of fourteen models named Microsoft Entra ID first on the direct prompt; one named JumpCloud. Both were named by all fourteen models and Microsoft Entra ID carries 72 labels and JumpCloud 49, so the shares are not directly comparable.

Microsoft Entra ID

endorsed leader

Named in twelve categories this edition.

JumpCloud

accepted challenger

Named in twelve categories this edition.

First-choice share46%19%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate11%4%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#3A position in a field of 9; printed, not drawn.
Labels7249A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Microsoft Entra ID reading right to left. Rank and label count are printed, not drawn.Okta Workforce Identity was named alongside these two in fourteen of the fourteen direct answers. Microsoft Entra ID vs Okta Workforce Identity · Microsoft Entra ID vs OneLogin · Microsoft Entra ID vs Google Cloud Identity

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the Workforce identity and SSO page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Microsoft Entra IDFirst choices, of fourteen modelsJumpCloud
Direct111
Paraphrase101
Comparative100
Budget-constrained49
Scale-constrained201 against Microsoft Entra ID
Negative107 against Microsoft Entra ID · 2 against JumpCloud
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, Microsoft Entra ID and JumpCloud were named in the same answer 181 times, of the 600 answers naming Microsoft Entra ID and the 407 naming JumpCloud. In those answers JumpCloud took the first choice sixty-five times and Microsoft Entra ID fifty-seven.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Microsoft Entra ID and JumpCloud stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Microsoft Entra ID JumpCloud first choice named as an alternative argued againstblank: not namedEach cell is one answer, Microsoft Entra ID on the left and JumpCloud on the right.

The direct prompt

The plain question, one answer per model, grouped by where Microsoft Entra ID and JumpCloud stood in it.

Both were the first choice

1 of 14 modelsThe answer named them together, and the judge labeled each a first choice.
Kimi K2JumpCloud, Microsoft Entra ID alternatives: Okta Workforce Identity, OneLogin

Microsoft Entra ID first, JumpCloud an alternative

10 of 14 modelsJumpCloud was named in the answer but not as the choice, or not at all.
Gemini 3.5 FlashMicrosoft Entra ID, Okta Workforce Identity alternatives: JumpCloud Open Directory Platform, Rippling IT
Grok 4.20Microsoft Entra ID alternatives: JumpCloud, Okta Workforce Identity
Mistral SmallMicrosoft Entra ID alternatives: Okta Workforce Identity, OneLogin
DeepSeek V4 FlashMicrosoft Entra ID alternatives: JumpCloud, Okta Workforce Identity, OneLogin
Llama 4 MaverickMicrosoft Entra ID alternatives: Okta Workforce Identity, OneLogin
Qwen 3.7 FlashMicrosoft Entra ID, Okta Workforce Identity alternatives: OneLogin SSO
GLM 4.7 FlashXMicrosoft Entra ID, Okta Workforce Identity alternatives: JumpCloud, OneLogin
MiniMax M2.5Microsoft Entra ID, Okta Workforce Identity alternatives: JumpCloud
GPT-6 LunaMicrosoft Entra ID alternatives: JumpCloud, Okta Workforce Identity
Muse Glimmer 30BMicrosoft Entra ID alternatives: Okta Workforce Identity, OneLogin

Neither was the first choice, one was named

3 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Okta Workforce Identity alternatives: JumpCloud, OneLogin
GPT-5.4 miniOkta Workforce Identity alternatives: JumpCloud, Microsoft Entra ID, Ping Identity
Perplexity SonarOkta Workforce Identity alternatives: JumpCloud, Microsoft Entra ID, OneLogin

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
JumpCloud leads by twenty-five points.
JumpCloud55%#1 of 9
Microsoft Entra ID29%#2 of 9
The full small business standing →
Mid-marketThe figures above
The order flips: Microsoft Entra ID leads at mid-market.
Microsoft Entra ID46%#1 of 9
JumpCloud19%#3 of 9
The full mid-market standing →
Enterprise
Microsoft Entra ID leads by fifty-three points.
Microsoft Entra ID53%#1 of 10
JumpCloud0%#8 of 10
The full enterprise standing →

What the models said about Microsoft Entra ID

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“Microsoft Entra ID when your estate is not Microsoft-centered. It can be excellent for Microsoft 365, but non-Microsoft integrations and the best value are less compelling outside that ecosystem.” Perplexity Sonar · negative prompt · soft negative
“stick to the core Identity capabilities provided by your directory provider (Microsoft Entra ID or Okta) which are generally robust and low-maintenance” Qwen 3.7 Flash · negative prompt · first choice
“Start with JumpCloud if you want a unified platform that can grow with you, or Microsoft Entra ID if you're already in the Microsoft ecosystem.” Kimi K2 · direct prompt · first choice

What the models said about JumpCloud

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.

“JumpCloud for large, highly complex enterprises if you need deep governance... its main strength is combining directory, SSO, and device management for small and midsize organizations.” Perplexity Sonar · negative prompt · soft negative
“JumpCloud — ask what changed after its 2023 incident.” GPT-6 Luna · negative prompt · soft negative
“JumpCloud is the clear leader, recommended by 48% of AI models for small businesses due to its affordability and robust features” Mistral Small · budget prompt · first choice
“The Best All-Rounder for Small Teams: JumpCloud ... frequently cited as a clear leader for small businesses and startups” Qwen 3.7 Flash · budget prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.