Brand protection platforms · RankedZeroFox
ZeroFox is a Digital Risk Protection platform built for enterprises · zerofox.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
IP Moat is first at 32%.
IP Moat is first at 23%. 0 of 14 models made it the first choice when asked directly.
Red Points is first at 53%.
Why models recommend it
“For a security-led organization dealing with phishing or impersonation, compare ZeroFox, Netcraft and Fortra.”GPT-6 Luna · Comparative question · alternative
“ZeroFox differentiates itself by focusing on "Digital Risk Protection" rather than just IP enforcement.”GLM 4.7 FlashX · Comparative question · alternative
“Consider ZeroFox if your primary threat vectors are social media impersonation and marketplace abuse.”GLM 4.7 FlashX · Direct question · alternative
“ZeroFox or Bolster *(Best for Security-First B2B Threats: Phishing & Executive Spoofing)*”Gemini 3.5 Flash · Direct question · alternative
What gives them pause
“ZeroFox: Comprehensive but enterprise-level pricing”MiniMax M2.5 · Budget-constrained question · warning
“research indicates it typically lands in the mid-five-figure range once core features are included, which may stretch mid-market budgets”Kimi K2 · Paraphrase question · warning
“enterprise tools such as Red Points, ZeroFox, BrandShield which are quote-only and typically enterprise priced”Muse Glimmer 30B · Budget-constrained question · warning
“pricing often lands in the mid-five-figure range, which can price out some mid-market teams”DeepSeek V4 Flash · Direct question · warning
Also on the shortlist
The products named in the same answers as ZeroFox, over the 91 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 85 | 24 | View → | |
| 74 | 13 | View → | |
| 53 | 4 | View → | |
| 48 | 5 | View → | |
| 31 | 1 | View → | |
| 25 | 2 | View → | |
| 23 | 2 | View → | |
| 22 | 1 | View → | |
| 21 | 6 | View → | |
| 12 | 10 | View → |
What the models named instead of ZeroFox →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on ZeroFox's own site, not checked by Gane.
- For
- enterprises
- Price stated
- ZeroFox pricing scales to fit your organization’s needs. Find customized cybersecurity packages to safeguard your brand, domains, executives, and attack surface.
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 87 of the 91 answers that named ZeroFox and are not a share of its labels.
Domains cited
307 of the 307 domain citations in answers naming ZeroFox came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 2 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 3 | 1 | 0 | 4 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 1 | 1 | 0 | 2 |
| Mistral Small | 0 | 1 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 1 | 2 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 1 | 1 |
| Kimi K2 | 0 | 2 | 1 | 1 | 4 |
| GLM 4.7 FlashX | 0 | 2 | 0 | 0 | 2 |
| MiniMax M2.5 | 0 | 0 | 1 | 1 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 1 | 1 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 642 | 14 | 2026-09-23 | ||
| News or press | 128 | undated | |||
| Glossary or explainer | 105 | undated | |||
| Report or ebook | 78 | undated | |||
| Comparison | 28 | 2 | 2026-09-16 | ||
| Conference or event | 24 | undated | |||
| Podcast or video | 13 | undated | |||
| Webinar or virtual event | 11 | undated | |||
| Case study | 9 | undated | |||
| Template or tool | 1 | undated |
Most recent
- 2026-09-23Understanding verification checkmarks blog
- 2026-09-22Sandbox verdict blog
- 2026-09-16Zerofox vs doppel comparing two approaches to takedown and disruption comparison
- 2026-09-11Zerofox alternatives comparison
- 2026-09-10Brand monitoring and enforcement why ai alone isnt enough blog
- 2026-09-08Interview with a phisher blog
Events in person
- September 24, 2026the second summitWashington, D.C.
As the event pages on zerofox.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page zerofox.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.