SEO and content optimization platforms · Named, not rankedYoast SEO
Yoast SEO is a WordPress plugin for optimizing site content for search engines · yoast.com ↗
Gane, the publisher, sells software in SEO, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.
Named, too few times to rank.
A product needs 10 labels in a category before a share is stated. Yoast SEO has 5.
Why models recommend it
“You should install a plugin like RankMath or Yoast. These are lightweight SEO tools that offer basic content optimization checklists”Qwen 3.7 Flash · Comparative question · alternative
“On-page content optimization, readability scores, and schema markup.”Grok 4.20 · Budget-constrained question · alternative
“Yoast SEO is best for WordPress users on budgets”Claude Haiku 4.5 · Comparative question · alternative
“Yoast (if on WordPress) — completely free”Kimi K2 · Budget-constrained question · alternative
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as Yoast SEO, over the 18 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 14 | 0 | View → | |
| 13 | 0 | View → | |
| 11 | 5 | View → | |
| 10 | 3 | View → | |
| 8 | 3 | View → | |
| 8 | 1 | View → | |
| 8 | 0 | View → | |
| 7 | 2 | View → | |
| 7 | 1 | View → | |
| 7 | 0 | View → |
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Yoast SEO's own site, not checked by Gane.
- For
- WordPress
- Price stated
- FREE
- Free plan or trial
- Try our free plugin today!
- Customers named
- Stuurlui, Mama Piniata
- Headquarters
- Wijchen, Netherlands
- Founded
- 2010
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 13 of the 18 answers that named Yoast SEO and are not a share of its labels.
Domains cited
Twenty-nine of the twenty-nine domain citations in answers naming Yoast SEO came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 807 | 12 | 2026-09-17 | SEO | |
| Webinar or virtual event | 176 | 9 | 2026-11-10 | SEO | |
| Podcast or video | 131 | 4 | 2026-09-17 | SEO | |
| News or press | 115 | 0 | 2026-03-04 | SEO | |
| Glossary or explainer | 64 | 0 | 2026-06-08 | SEO | |
| Report or ebook | 13 | 0 | 2025-05-22 | SEO | |
| Case study | 9 | 0 | 2026-06-23 | SEO | |
| Conference or event | 9 | 6 | 2026-11-17 | ||
| Comparison | 9 | 1 | 2026-09-02 | SEO | |
| Template or tool | 7 | 0 | 2025-09-01 | SEO |
Events in person
- October 3, 2026 to October 4, 2026WordCamp Rajasthan 2026Rajasthan International Center, Jaipur, India · sponsors
- November 12, 2026 to November 13, 2026WordCamp Nederland 2026Madurodam, The Hague, The Netherlands · sponsors
- July 16, 2026 to December 31, 2026WordPress Campus Connect Uganda 2026Uganda · sponsored
As the event pages on yoast.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page yoast.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.