4 categories · RankedMoz
Moz is SEO software for marketing teams that want to track and improve search performance · moz.com ↗
Gane, the publisher, sells software in SEO, Competitive intel, Content marketing and AI visibility, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Surfer SEO is first at 19%.
Surfer SEO is first at 24%. 0 of 14 models made it the first choice when asked directly.
Conductor is first at 50%.
Why models recommend it
“Moz is primarily an SEO platform, so it's best for teams that want to ensure their content is optimized for search engines”Mistral Small · Comparative question · alternative
“A strong alternative to Ahrefs, offering keyword research, site audits, and link analysis”Mistral Small · Comparative question · alternative
“Best For: Beginners, local businesses, and long-term site health monitoring.”Grok 4.20 · Comparative question · alternative
“Use case: Core SEO with strong educational resources and community.”Muse Glimmer 30B · Comparative question · alternative
What gives them pause
“enterprise users have reported issues with reliability, user interface friction at scale, and negative experiences with the platform”Mistral Small · Negative question · warning
“Proprietary metrics like Moz's *Domain Authority (DA)* ... are third-party estimations, not Google ranking factors.”Gemini 3.5 Flash · Negative question · warning
“Moz is shown with 57% negative rate in one "most traditional enterprise SEO platforms are poor choices" prompt.”Muse Glimmer 30B · Negative question · warning
“Buying Semrush, Ahrefs, and Moz simultaneously often creates substantial overlap and unnecessary cost”Perplexity Sonar · Negative question · warning
Also on the shortlist
The products named in the same answers as Moz, over the 53 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 48 | 6 | View → | |
| 47 | 10 | View → | |
| 32 | 4 | View → | |
| 26 | 1 | View → | |
| 20 | 2 | View → | |
| 17 | 0 | View → | |
| 16 | 0 | View → | |
| 15 | 6 | View → | |
| 13 | 4 | View → | |
| 13 | 2 | View → |
What the models named instead of Moz →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Moz's own site, not checked by Gane.
- For
- Looking to build an SEO or inbound marketing tool? To add link metrics to your site? Or access internal intelligence to make smarter decisions?
- Price stated
- flexible pricing
- Starting price
- 20
- Free plan or trial
- free trial
- Customers named
- Go Fish Digital, Chesapeake Regional Healthcare, Intellitonic, Hum, Zillow, Content Harmony, Odys Global, iPullRank
- Headquarters
- Seattle, United States
- Founded
- 2004
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 47 of the 53 answers that named Moz and are not a share of its labels.
Domains cited
Eighty-one of the ninety-two domain citations in answers naming Moz came from a third party's page. Eleven were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 2 | 0 | 3 |
| GPT-5.4 mini | 0 | 0 | 0 | 1 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 1 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 1 | 1 |
| Grok 4.20 | 0 | 1 | 1 | 0 | 2 |
| Mistral Small | 0 | 2 | 0 | 2 | 4 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 2 | 1 | 3 |
| Qwen 3.7 Flash | 0 | 0 | 1 | 1 | 2 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 1 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 3,766 | 10 | 2026-09-25 | SEO, Mobile apps | |
| Glossary or explainer | 240 | 1 | 2026-08-26 | SEO, Tag management | |
| Case study | 89 | 0 | 2019-08-08 | SEO | |
| Webinar or virtual event | 66 | 3 | 2026-09-22 | SEO | |
| Report or ebook | 53 | 0 | 2019-06-17 | SEO, Ecommerce marketing | |
| Comparison | 53 | 0 | 2019-09-03 | SEO | |
| Template or tool | 31 | 0 | 2021-10-20 | SEO | |
| News or press | 16 | 0 | 2024-06-03 | SEO | |
| Conference or event | 11 | 1 | 2026-09-18 | SEO | |
| Podcast or video | 6 | 0 | 2019-05-22 | SEO |
Most recent
- 2026-09-25Wtf is nl web whiteboard friday blog
- 2026-09-22Networking as an introvert blog
- 2026-09-22Ai workflows for content tasks webinar or virtual event
- 2026-09-18Seo conference preparation conference or event
- 2026-09-16Convince boss to send you to mozcon blog
- 2026-09-15Get your website ready for ai agents blog
Events in person
- November 13, 2026MozCon LondonConvene 22 Bishopsgate, London · hosts
As the event pages on moz.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page moz.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.