Referral Rock is a referral program platform for service, SaaS, e-commerce and multi-location or franchise businesses · referralrock.com ↗
The standing depends on who is buying. Every model is asked the same questions for each company size.
Ranked first. Next is Smile.io at 32%.
Ranked first, contested: Referral Factory has 19%. 5 of 14 models made it the first choice when asked directly.
Influitive AdvocateHub is first at 30%.
“For most mid-sized B2B companies, Referral Rock offers the best balance of affordability, ease of use, and B2B-specific features.”Claude Haiku 4.5 · Paraphrase question · first choice
“the best customer advocacy and referral program tool for a mid-sized B2B company would be Referral Rock or Referral Factory”Llama 4 Maverick · Paraphrase question · first choice
“the strongest default recommendation is Referral Rock if the primary goal is a measurable, turnkey referral program”Perplexity Sonar · Paraphrase question · first choice
“Referral Rock serves mid-market companies wanting customizable referral programs without enterprise complexity.”Claude Haiku 4.5 · Direct question · first choice
“G2 reviews highlight a steep learning curve, clunky UI, integration issues... can be frustrating for complex programs”Grok 4.20 · Negative question · warning
“Referral Rock starts at $250/month, which may be steep for a tight budget.”GPT-6 Luna · Budget-constrained question · warning
“pricing for Referral Rock starts at $200 per month for its Starter plan”Claude Haiku 4.5 · Budget-constrained question · warning
“No support for referral programs within iOS or Android mobile apps”Claude Haiku 4.5 · Negative question · warning
The products named in the same answers as Referral Rock, over the 228 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 106 | 14 | Compare → | |
| 100 | 16 | Compare → | |
| 87 | 4 | View → | |
| 82 | 3 | View → | |
| 73 | 13 | View → | |
| 60 | 9 | Compare → | |
| 57 | 17 | Compare → | |
| 55 | 4 | Compare → | |
| 46 | 4 | View → | |
| 43 | 7 | Compare → |
What the models named instead of Referral Rock →
A side-by-side page exists where both products are among a category's top eight.
Stated on Referral Rock's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 222 of the 228 answers that named Referral Rock and are not a share of its labels.
634 of the 695 domain citations in answers naming Referral Rock came from a third party's page.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 2 | 1 | 2 | 7 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 1 | 4 | 1 | 0 | 6 |
| Perplexity Sonar | 3 | 2 | 0 | 0 | 5 |
| Grok 4.20 | 2 | 4 | 2 | 1 | 9 |
| Mistral Small | 2 | 3 | 1 | 0 | 6 |
| DeepSeek V4 Flash | 1 | 6 | 1 | 0 | 8 |
| Llama 4 Maverick | 2 | 0 | 4 | 0 | 6 |
| Qwen 3.7 Flash | 0 | 3 | 1 | 0 | 4 |
| Kimi K2 | 3 | 1 | 3 | 0 | 7 |
| GLM 4.7 FlashX | 0 | 3 | 1 | 0 | 4 |
| MiniMax M2.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-6 Luna | 1 | 3 | 0 | 1 | 5 |
| Muse Glimmer 30B | 1 | 4 | 1 | 0 | 6 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 529 | 0 | 2026-05-10 | SEO, PRM | |
| Comparison | 29 | 1 | 2026-07-02 | ||
| Glossary or explainer | 10 | 0 | 2026-04-27 | ||
| Case study | 7 | 0 | 2026-05-10 | ||
| Template or tool | 5 | 3 | 2026-07-02 | ||
| Webinar or virtual event | 3 | undated | |||
| News or press | 2 | 0 | 2026-04-15 | ||
| Report or ebook | 1 | undated | |||
| Podcast or video | 1 | undated |
Every page referralrock.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name SEO (10); 2 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.