Talkable is a referral marketing platform for ecommerce brands, used to acquire new customers through existing ones via channels such as email and SMS · talkable.com ↗
The standing depends on who is buying. Every model is asked the same questions for each company size.
Referral Rock is first at 24%.
PartnerStack is first at 35%.
Ambassador is first at 16%.
“Want a strong standalone referral engine for DTC? Friendbuy or Talkable.”GPT-5.4 mini · Comparative question · first choice
“Talkable is built around customer-led acquisition, reward controls, testing, and fraud management for mid-market and enterprise brands”Claude Haiku 4.5 · Comparative question · alternative
“stronger if you want referral and loyalty together, especially for growth-focused programs”GPT-5.4 mini · Direct question · alternative
“Shopify/DTC e-commerce | Talkable, Frenzy, Open Loyalty (self-hosted)”DeepSeek V4 Flash · Negative question · alternative
“Review the contract carefully, particularly term length, onboarding costs, minimum commitments”Perplexity Sonar · Negative question · warning
“worth a deeper diligence process because there's less broad user evidence available”GPT-5.4 mini · Negative question · warning
The products named in the same answers as Talkable, over the 71 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 58 | 2 | View → | |
| 53 | 15 | View → | |
| 50 | 4 | View → | |
| 46 | 5 | View → | |
| 39 | 2 | View → | |
| 33 | 6 | View → | |
| 28 | 2 | View → | |
| 28 | 1 | View → | |
| 26 | 0 | View → | |
| 24 | 3 | View → |
What the models named instead of Talkable →
A side-by-side page exists where both products are among a category's top eight.
Stated on Talkable's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 69 of the 71 answers that named Talkable and are not a share of its labels.
254 of the 254 domain citations in answers naming Talkable came from a third party's page.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 1 | 2 | 0 | 1 | 4 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 1 | 1 | 1 | 3 |
| Grok 4.20 | 0 | 1 | 2 | 0 | 3 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 2 | 0 | 0 | 2 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 3 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 277 | 12 | 2026-09-11 | Ecommerce marketing | |
| Case study | 76 | 0 | 2026-06-16 | ||
| Report or ebook | 10 | 0 | 2025-05-07 | ||
| Comparison | 10 | 3 | 2026-08-24 | Referrals | |
| Podcast or video | 2 | 0 | 2026-03-19 | ||
| Template or tool | 1 | undated |
Every page talkable.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.