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Field sales tools · November 2026 Edition

HubSpot Sales Hub vs Salesforce Maps

One of fourteen models named HubSpot Sales Hub first on the direct prompt; zero named Salesforce Maps. HubSpot Sales Hub was named by ten of the fourteen models and Salesforce Maps by ten and HubSpot Sales Hub carries 22 labels and Salesforce Maps 14, so the shares are not directly comparable.

HubSpot Sales Hub

accepted challenger

By HubSpot, Cambridge, United States, founded 2006. Named in twenty-two categories this edition.

Salesforce Maps

criticized challenger

By Salesforce, San Francisco, United States, founded 1999. Named in two categories this edition.

First-choice share4%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate14%29%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#8A position in a field of 8; printed, not drawn.
Labels2214A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, HubSpot Sales Hub reading right to left. Rank and label count are printed, not drawn.Spotio was named alongside these two in twelve of the fourteen direct answers. Badger Maps vs HubSpot Sales Hub · Badger Maps vs Salesforce Maps · Spotio vs HubSpot Sales Hub

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the field sales tools page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
HubSpot Sales HubFirst choices, of fourteen modelsSalesforce Maps
Direct102 against Salesforce Maps
Paraphrase011 against Salesforce Maps
Comparative001 against HubSpot Sales Hub
Budget-constrained10
Scale-constrained00
Negative002 against HubSpot Sales Hub · 1 against Salesforce Maps
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where HubSpot Sales Hub and Salesforce Maps stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
HubSpot Sales Hub Salesforce Maps first choice named as an alternative argued againstblank: not namedEach cell is one answer, HubSpot Sales Hub on the left and Salesforce Maps on the right.

The direct prompt

The plain question, one answer per model, grouped by where HubSpot Sales Hub and Salesforce Maps stood in it.

HubSpot Sales Hub first, Salesforce Maps not the choice

1 of 14 modelsSalesforce Maps was named in the answer but not as the choice, or not at all.
Kimi K2HubSpot Sales Hub alternatives: Badger Maps, Map My Customers, Spotio

Neither was the first choice, one was named

7 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Map My Customers alternatives: Apollo.io, HubSpot Sales Hub, Spotio, ZoomInfo
Gemini 3.5 FlashBadger Maps alternatives: Leadbeam, Map My Customers, Salesforce Maps, Spotio
Perplexity SonarMap My Customers alternatives: Badger Maps, HubSpot Sales Hub, Spotio
Grok 4.20Spotio alternatives: Badger Maps, HubSpot Sales Hub
Mistral SmallSpotio alternatives: HubSpot Sales Hub, Salesforce Sales Cloud
Qwen 3.7 FlashBadger Maps alternatives: HubSpot Sales Hub, Salesforce Sales Cloud, Spotio
GPT-6 LunaBadger Maps alternatives: Salesforce Maps, Spotio

Neither was named

6 of 14 modelsThe answer made no first choice from these two in this category.
GPT-5.4 miniSpotio alternatives: Badger Maps, LeadSquared Mobile, Map My Customers, Salesforce Sales Cloud
DeepSeek V4 FlashBadger Maps alternatives: Map My Customers, Spotio, Veloxy
Llama 4 Maverickno first choice
GLM 4.7 FlashXSalesforce Sales Cloud, Spotio alternatives: Badger Maps, Coffee, LeadSquared, Map My Customers, Outfield, SalesRabbit
MiniMax M2.5Badger Maps, Outfield alternatives: LeadSquared, RepMove, Salesforce Sales Cloud
Muse Glimmer 30BBadger Maps, Map My Customers alternatives: Pipeline CRM, Spotio

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
HubSpot Sales Hub leads by two points.
HubSpot Sales Hub2%#7 of 9
Salesforce Maps0%#– of 9
The full small business standing →
Mid-marketThe figures above
HubSpot Sales Hub leads by two points.
HubSpot Sales Hub4%#4 of 8
Salesforce Maps2%#8 of 8
The full mid-market standing →
Enterprise
The order flips: Salesforce Maps leads at enterprise.
Salesforce Maps11%#4 of 8
HubSpot Sales Hub0%#– of 8
The full enterprise standing →

What the models said about HubSpot Sales Hub

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. One of one in this category shown.

“similar mid-market CRMs (e.g., HubSpot in field contexts): Can work but often lacks deep offline routing/territory tools” Grok 4.20 · negative prompt · soft negative

What the models said about Salesforce Maps

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.

“Avoid - Has the worst app store ratings of any field sales tool” MiniMax M2.5 · negative prompt · hard negative
“If I had to pick one default recommendation for a mid-sized B2B sales team, it would be Salesforce Maps” GPT-5.4 mini · paraphrase prompt · first choice
“Salesforce’s own native location product (formerly MapAnything). Provides routing, schedule optimization, and real-time territory mapping” Gemini 3.5 Flash · paraphrase prompt · alternative
“Best Native Solution for Salesforce Ecosystems ... Drawback: Higher cost and steeper learning curve” Gemini 3.5 Flash · direct prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.