September 2026 Edition, published · The permanent record of that edition, superseded since. The current standing is on the category page →
Index › GTM › Partner and channel › Affiliate › Enterprise · September 2026 Edition

Affiliate and partner management for enterprise buyers

Asked as “affiliate marketing platform”, and as “affiliate program management tool”, on behalf of an enterprise B2B company. 50 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing · first-choice share
44%
Clear leader
44impact.com34PartnerStack06Partnerize16others

44% of first choices, clear leader.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01impact.com44%13%62endorsed leader
02PartnerStack34%6%52endorsed leader
03Partnerize6%0%14accepted challenger
04Tapfiliate4%30%10criticized challenger
05Everflow2%0%30accepted challenger
Show the five products at 0%, ordered by negative rate
10ShareASale0%60%10criticized challenger
09Rakuten Advertising0%39%18criticized challenger
08Awin0%37%19criticized challenger
06CJ Affiliate0%24%21accepted challenger
07TUNE0%0%13accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Head to headHead-to-head pages are published for mid-market buyers, so these open on mid-market figures, not enterprise.
All twenty-one head-to-head pages: the top seven products, each against each

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
03
04
05
C06
07
08
09
10
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative60%
Key
01impact.com44%
02PartnerStack34%
03Partnerize6%
04Tapfiliate4%
05Everflow2%
06CJ Affiliate0%
07TUNE0%
08Awin0%
09Rakuten Advertising0%
10ShareASale0%

What they warned about

Five of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Grok 4.20, Mistral Small, Llama 4 Maverick, Qwen 3.7 Flash and Kimi K2 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
impact.com
13%
8 of 62 labels negative · 7 of 12 models · 3 hard negative
“Avoid: Impact.com, PartnerStack, CJ, and Awin if predictable total cost is non-negotiable” DeepSeek V4 Flash, budget prompt
ShareASale
60%
6 of 10 labels negative · 6 of 12 models · 3 hard negative
“SMB-Focused Networks like ShareASale (now under Awin): ... lacks sophisticated fraud prevention, multi-touch attribution, and enterprise reporting” Grok 4.20, negative prompt
Awin
37%
7 of 19 labels negative · 6 of 12 models · 1 hard negative
“Avoid: Impact.com, PartnerStack, CJ, and Awin” DeepSeek V4 Flash, budget prompt
Rakuten Advertising
39%
7 of 18 labels negative · 5 of 12 models · 2 hard negative
“Platforms to Avoid: ... Rakuten Advertising (Trustpilot 2.2/5, 60–90 day payment delays)” GLM 4.7 FlashX, negative prompt

What they cite

Four of the twelve models returned a source list in this edition: four return the pages they cited.

Sites the answers cite

21 of 72 answers in this category came back with a source list, from 4 of 12 models: citations where the model returns them, or the search results it consulted. 294 links across 137 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 8 models searched through a gateway that returned no source list on this edition.

vendor site · Tapfiliate10 answers · 16 citations · 3 models
vendor site · Modash10 answers · 13 citations · 3 models
vendor site · PartnerStack8 answers · 11 citations · 3 models
vendor site · impact.com8 answers · 9 citations · 3 models
vendor site · LinkJolt8 answers · 8 citations · 2 models
7 answers · 11 citations · 2 models
5 answers · 8 citations · 3 models
vendor site · LinkedIn5 answers · 7 citations · 2 models
vendor site · Partnero5 answers · 7 citations · 3 models
5 answers · 6 citations · 3 models
5 answers · 5 citations · 3 models
vendor site · ReferralCandy5 answers · 5 citations · 2 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “affiliate marketing platform”, “best affiliate marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
impact.com impact.com44%3341,900153111,771$3,5201172
PartnerStack partnerstack.com34%4014,4006827,495164
Partnerize partnerize.com6%261,600294,04128,8893
Post Affiliate Pro postaffiliatepro.com6%60390584,963$32919
Tapfiliate tapfiliate.com4%8172077,790$16215
Everflow everflow.io2%663,6001401,533
Trackdesk trackdesk.com2%2526052,8975
LinkJolt linkjolt.io2%98
CJ Affiliate0%5,400214
TUNE tune.com0%1340,500161,7632,6825

Google's top ten for the two searches hold 16 sites; 4 of them are among the sites the models cited here (impact.com, linkjolt.io, modash.io, partnerstack.com). The first result for “affiliate marketing platform” is clickbank.com.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
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ModelDirect“What is the best affiliate marketing platform for an enterprise B2B company?”Paraphrase“Which affiliate program management tool would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade affiliate marketing platforms and how do they differ?”Budget-constrained“What is the best affiliate marketing platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating an affiliate marketing platform. What should we look at?”Negative“Which affiliate marketing platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5no first choicePartnerStackChanged
Two alternativesTUNE, impact.com
TUNE
Four alternativesAffise, Everflow, Post Affiliate Pro, impact.com
Trackdesk
Two alternativesPartnero, impact.com
no first choiceagainst: impact.com
GPT-5.4 miniPartnerStack, impact.comimpact.comChanged
Two alternativesEverflow, PartnerStack
impact.com
Four alternativesCJ Affiliate, Everflow, Partnerize, Rakuten Advertising
Partnerize
One alternativeAwin
no first choicenothing named
Gemini 3.5 FlashPartnerStack
Three alternativesEverflow, Impartner PRM, impact.com
PartnerStackHeld
Two alternativesImpartner PRM, impact.com
impact.com
Five alternativesAwin, CJ Affiliate, PartnerStack, Partnerize, Rakuten Advertising
Everflow, Partnerize
Two alternativesPost Affiliate Pro, Trackdesk
against: Awin, CJ Affiliate, Rakuten Advertising
impact.com
Four alternativesCJ Affiliate, PartnerStack, Rakuten Advertising, TUNE
against: Awin, CJ Affiliate, ClickBank, GoAffPro, JVZoo, Rakuten Advertising, Tapfiliate, UpPromote, WarriorPlus
Perplexity SonarPartnerStack, impact.com
Four alternativesAwin, CJ, Everflow, Rakuten Advertising
PartnerStack, impact.comHeld
Two alternativesEverflow, Reditus
impact.com
Six alternativesAffise, Awin, CJ Affiliate, Everflow, PartnerStack, Rakuten Advertising
impact.com
Two alternativesPartnero, Tapfiliate
no first choicenothing named
Grok 4.20PartnerStack
One alternativeimpact.com
impact.comChanged
Three alternativesCJ Affiliate, Everflow, PartnerStack
impact.com
Six alternativesAffise, Awin, CJ Affiliate, Everflow, PartnerStack, Rakuten Advertising
Post Affiliate Proagainst: AffiliateWP, CJ, Rakuten Advertising, Refersion, Tapfiliate, impact.comPartnerStack, impact.com
Two alternativesEverflow, Phonexa
against: Awin, CJ Affiliate, ClickBank, Digistore24, Rakuten Advertising, ShareASale, impact.com
Mistral SmallPartnerStack
Three alternativesEverflow, Partnerize, impact.com
impact.comChanged
Two alternativesImpartner PRM, PartnerStack
impact.com
Six alternativesEverflow, PartnerStack, Partnerize, Post Affiliate Pro, TUNE, ZINFI Unified Partner Management
PartnerStack
Two alternativesPartnero, Tapfiliate
no first choiceagainst: Digistore24
DeepSeek V4 Flashimpact.com
Two alternativesEverflow, PartnerStack
impact.comHeld
One alternativePartnerStack
impact.com
Five alternativesAwin, CJ Affiliate, Everflow, Partnerize, Rakuten Advertising
Post Affiliate Pro
One alternativeEverflow
against: AffiliateWP, Awin, CJ Affiliate, PartnerStack, Partnero, Tapfiliate, impact.com
Partnerize, impact.com
Two alternativesAwin, CJ
against: Rakuten Advertising
against: Adcash, Affiliatecube, Capital One Shopping, ClickBank, Clickky, CouponCabin, Leadgate, Leadnetwork, MaxBounty, Nutriprofits, PayPal Honey, PeerFly, RetailMeNot, RevenueHits, ShareASale, Slickdeals, Trafficnomads, Ultra Partners, Wethrift
Llama 4 MaverickPartnerStackno first choiceChangedimpact.com
Two alternativesEverflow, PartnerStack
PartnerStack, impact.comno first choicenothing named
Qwen 3.7 FlashPartnerStack, impact.com
Three alternativesAwin, CJ Affiliate, Partnerize
against: Refgrow
impact.comChanged
One alternativePartnerStack
impact.com
Five alternativesAffise, Everflow, PartnerStack, Post Affiliate Pro, TUNE
Tapfiliate
Two alternativesRewardful, Trackdesk
against: PartnerStack, ShareASale, impact.com
PartnerStack, impact.com
One alternativeEverflow
against: Awin, CJ, Rakuten Advertising
nothing named
Kimi K2PartnerStack
Two alternativesEverflow, impact.com
against: Refersion
impact.comChanged
One alternativePartnerStack
impact.com
Four alternativesCAKE, Everflow, PartnerStack, TUNE
Post Affiliate Pro
One alternativePartnerStack
against: impact.com
no first choiceagainst: Amazon Associates, Awin, CJ Affiliate, FlexOffers, JVZoo, ShareASale, WarriorPlus
GLM 4.7 FlashXimpact.com
Three alternativesImpartner PRM, Introw, PartnerStack
impact.comHeld
Two alternativesEverflow, PartnerStack
impact.com
Four alternativesCJ Affiliate, Everflow, PartnerStack, Partnerize
Tapfiliate, impact.com
One alternativeRewardful
against: PartnerStack
no first choiceagainst: Awin, Honey, Phia, Rakuten Advertising, ShareASale, impact.com
MiniMax M2.5PartnerStack, impact.com
One alternativeRewardful
PartnerStack, impact.comHeld
Three alternativesEverflow, Salesforce PRM, ZINFI Unified Partner Management
impact.com
Four alternativesCAKE, Everflow, PartnerStack, Tapfiliate
LinkJolt
Three alternativesPartnero, Post Affiliate Pro, impact.com
no first choiceagainst: ShareASale, impact.com
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency.
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 00:54no04 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:29yes25 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-15 01:24yes1428 s
Direct recommendationPerplexity Sonarsonar2026-09-15 01:19yes204 s
Direct recommendationGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 00:27yes06 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-14 22:58yes07 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-14 22:56yes023 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-14 23:56yes01 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-14 23:32yes023 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-15 04:33yes024 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 01:27yes032 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 04:54yes010 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 05:07yes88 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 03:21yes54 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-15 00:55yes1924 s
ParaphrasePerplexity Sonarsonar2026-09-15 03:08yes204 s
ParaphraseGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 04:40yes06 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-15 02:44yes010 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 01:25yes057 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-14 23:27yes02 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 00:08yes040 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-15 00:31yes028 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 01:38yes044 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 03:13yes035 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-14 23:47yes1710 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 05:07yes59 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-15 01:23yes1230 s
ComparativePerplexity Sonarsonar2026-09-15 00:02yes207 s
ComparativeGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 01:04yes011 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-15 02:09yes012 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 00:31yes046 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:17yes02 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:10yes049 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-15 04:55yes033 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 00:32yes0136 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 04:06yes020 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:21yes148 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 00:35yes26 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 03:02yes2627 s
Budget constrainedPerplexity Sonarsonar2026-09-15 00:56yes206 s
Budget constrainedGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 03:06yes09 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-14 23:17yes06 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 02:03yes051 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:19yes01 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:45yes048 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-15 03:38yes035 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 04:33yes061 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 00:53yes042 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 00:49yes1410 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:29yes49 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 04:43no014 s
Scale constrainedPerplexity Sonarsonar2026-09-15 01:35yes2012 s
Scale constrainedGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 00:00yes09 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-15 01:18yes013 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 00:15yes027 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-14 23:45yes03 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 03:19yes032 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-15 02:14yes071 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 02:14yes0138 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 03:48yes021 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-14 23:24yes1911 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-14 23:19no08 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-14 23:01yes1321 s
Negative framingPerplexity Sonarsonar2026-09-15 01:49yes207 s
Negative framingGrok 4.20spacexai/grok-4.1-fast-non-reasoning via vertex (asked for grok-4.20-non-reasoning; the API answered as this version)2026-09-15 03:19yes010 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-14 23:17yes07 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 01:08yes077 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 01:00yes02 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 00:50yes043 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-14 23:15yes056 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 04:51yes093 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-14 23:23yes022 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

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Category-scoped readings
Impartner read as Impartner PRM
Rakuten read as Rakuten Advertising
Unresolved, counted raw
Affiliatecube
Capital One Shopping
CouponCabin
Leadgate
PayPal Honey
PeerFly
Replika Software
RetailMeNot
Saviliate
Slickdeals
Ultra Partners
Vibrant
Wethrift
Discontinued, still offered
No shut-down product was recommended here.
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