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Review and reputation management · November 2026 Edition

Brand24 vs Trustpilot

Zero of fourteen models named Brand24 first on the direct prompt; five named Trustpilot. Brand24 was named by thirteen of the fourteen models and Trustpilot by thirteen and both carry 23 labels, so the shares below are directly comparable.

Brand24

accepted challenger

Wrocław, Poland, founded 2011. Named in seven categories this edition.

Trustpilot

accepted challenger

Copenhagen, Denmark, founded 2007. Named in four categories this edition.

First-choice share11%9%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate4%22%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#4A position in a field of 12; printed, not drawn.
Labels2323Equal, which is what makes the shares comparable.
The two percentage rows are drawn on one 0 to 100 track, Brand24 reading right to left. Rank and label count are printed, not drawn.Reviewflowz was named alongside these two in eleven of the fourteen direct answers. Birdeye vs Brand24 · Birdeye vs Trustpilot · Reviewflowz vs Brand24

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the review and reputation management page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Brand24First choices, of fourteen modelsTrustpilot
Direct051 against Trustpilot
Paraphrase60
Comparative101 against Trustpilot
Budget-constrained00
Scale-constrained001 against Brand24
Negative103 against Trustpilot
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Brand24 and Trustpilot stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Brand24 Trustpilot first choice named as an alternative argued againstblank: not namedEach cell is one answer, Brand24 on the left and Trustpilot on the right.

The direct prompt

The plain question, one answer per model, grouped by where Brand24 and Trustpilot stood in it.

Trustpilot first, Brand24 not the choice

5 of 14 modelsBrand24 was named in the answer but not as the choice, or not at all.
Grok 4.20Trustpilot alternatives: Birdeye, Reviewflowz
Mistral SmallReviewflowz, Trustpilot alternatives: Birdeye
Qwen 3.7 FlashTrustpilot alternatives: Birdeye, Influitive, ReviewInc, UserEvidence
MiniMax M2.5G2 Buyer Intent, Trustpilot alternatives: Birdeye, Reputation, Reviewflowz
Muse Glimmer 30BTrustpilot alternatives: Birdeye, Podium, Reputation, Reviewflowz

Neither was the first choice, one was named

2 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Gemini 3.5 FlashG2 Buyer Intent alternatives: Base, Clutch, Influitive, ReviewTrackers, Reviewflowz, Trustpilot, UserEvidence
Llama 4 MaverickReviewflowz alternatives: Podium, Trustpilot

Neither was named

7 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Reviewflowz alternatives: TrustRadius
GPT-5.4 miniBirdeye alternatives: G2 Buyer Intent, Reputation, ReviewTrackers
Perplexity SonarReviewflowz alternatives: Birdeye
DeepSeek V4 FlashG2 Marketing Solutions alternatives: Birdeye, Gartner Peer Insights, Reviewflowz, TrustRadius
Kimi K2Birdeye alternatives: G2 Marketing Solutions, Reviewflowz
GLM 4.7 FlashXReputation alternatives: Birdeye, Feefo, ReputationStacker
GPT-6 LunaReviewflowz alternatives: G2 Marketing Solutions

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Brand245%#5 of 15
Trustpilot5%#6 of 15
The full small business standing →
Mid-marketThe figures above
Brand24 leads by two points.
Brand2411%#3 of 12
Trustpilot9%#4 of 12
The full mid-market standing →
Enterprise
The order flips: Trustpilot leads at enterprise.
Trustpilot4%#5 of 8
Brand240%#– of 8
The full enterprise standing →

What the models said about Brand24

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. One of one in this category shown.

“Legitimate reputation management software (like Brand24, BirdEye, or Podium) that helps you *monitor* and *respond* to reviews” Kimi K2 · negative prompt · first choice

What the models said about Trustpilot

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“Useful in some industries, but evaluate it carefully if you need broad review-management functionality. Full response and management capabilities may require paid plans, and its fees can be high.” Perplexity Sonar · negative prompt · soft negative
“a combination of G2 (for marketplace visibility) + Trustpilot (for brand credibility) provides the strongest coverage” MiniMax M2.5 · direct prompt · first choice
“Need industry-recognized social proof for procurement and partner trust → Trustpilot is the dominant B2B standard.” Muse Glimmer 30B · direct prompt · first choice
“Best Overall for Brand Credibility: Trustpilot ... Trustpilot is the global standard for B2B trust.” Qwen 3.7 Flash · direct prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.