Zapier is an AI orchestration and workflow automation platform for building workflows and agents across more than 9,000 apps · zapier.com ↗
The standing depends on who is buying. Every model is asked the same questions for each company size.
Make is first at 33%.
Prefect is first at 25%. 2 of 14 models made it the first choice when asked directly.
Apache Airflow is first at 29%.
“n8n (open-source, self-hosted) or Zapier (no-code, free tier) are the best starting points for workflow orchestration on a limited budget”Mistral Small · Budget-constrained question · first choice
“I'd recommend starting with Zapier or Microsoft Power Automate”Kimi K2 · Direct question · first choice
“Zapier (Best Overall for Most Mid-Market B2B Teams)”Grok 4.20 · Direct question · first choice
“Best if: You need the absolute widest connector ecosystem ... When to avoid: You're scaling up with many branching workflows”GLM 4.7 FlashX · Direct question · alternative
“Avoid or be cautious with Zapier, Make, and Workato for anything beyond simple automation due to cost and scalability issues.”Mistral Small · Negative question · warning
“tools like Zapier, Make.com, or direct API access to your ticketing/AD systems ... High risk of prompt injection and lack of built-in enterprise controls.”Grok 4.20 · Negative question · warning
“Zapier - It is consistently the most expensive per-task option unless you specifically need its massive 8,000+ app library.”Llama 4 Maverick · Negative question · warning
“per-task pricing, limited durability, debugging constraints, and connector dependence can become problematic at scale”Perplexity Sonar · Negative question · warning
The products named in the same answers as Zapier, over the 201 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 143 | 20 | Compare → | |
| 97 | 32 | View → | |
| 88 | 15 | Compare → | |
| 85 | 5 | Compare → | |
| 60 | 12 | Compare → | |
| 50 | 6 | View → | |
| 46 | 3 | Compare → | |
| 42 | 4 | Compare → | |
| 39 | 3 | View → | |
| 37 | 3 | Compare → |
What the models named instead of Zapier →
A side-by-side page exists where both products are among a category's top eight.
Stated on Zapier's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 172 of the 201 answers that named Zapier and are not a share of its labels.
266 of the 403 domain citations in answers naming Zapier came from a third party's page. Forty-eight were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 2 | 1 | 3 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 1 | 2 | 3 |
| Perplexity Sonar | 0 | 2 | 1 | 1 | 4 |
| Grok 4.20 | 1 | 2 | 1 | 2 | 6 |
| Mistral Small | 1 | 0 | 1 | 1 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 0 | 3 |
| Llama 4 Maverick | 0 | 3 | 0 | 1 | 4 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 3 | 4 |
| Kimi K2 | 1 | 0 | 1 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 2 | 1 | 1 | 4 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 2 | 2 | 0 | 4 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 3,795 | undated | |||
| Report or ebook | 941 | 0 | 2020-06-11 | ||
| Webinar or virtual event | 287 | undated | |||
| Comparison | 274 | undated | |||
| Template or tool | 118 | undated | |||
| News or press | 105 | undated | |||
| Glossary or explainer | 67 | undated | |||
| Case study | 57 | undated | |||
| Conference or event | 23 | undated | |||
| Podcast or video | 21 | undated |
Every page zapier.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.