Snowflake is the Snowflake AI Data Cloud, a platform for organizations to mobilize data, apps and AI, and it is commonly used as a cloud data warehouse · snowflake.com ↗
The standing depends on who is buying. Every model is asked the same questions for each company size.
Google BigQuery is first at 69%.
Ranked first. Next is Google BigQuery at 33%. 14 of 14 models made it the first choice when asked directly.
Ranked first. Next is Google BigQuery at 20%.
“My top pick for a mid-sized B2B company: Snowflake offers the best balance of ease of use, flexibility, cost efficiency, and scalability”Claude Haiku 4.5 · Paraphrase question · first choice
“Snowflake | Turnkey data warehousing, ease of use, cross-cloud flexibility | Extremely easy to manage, great UI/UX, strong ecosystem”Gemini 3.5 Flash · Scale-constrained question · first choice
“Snowflake: Excellent for mid-market. Strong in separation of storage/compute, multi-cloud, data sharing, and ease of use.”Grok 4.20 · Scale-constrained question · first choice
“Pick Snowflake if you want a cloud-agnostic, low-maintenance warehouse with excellent concurrency and data sharing”DeepSeek V4 Flash · Comparative question · first choice
“Tools like Snowflake, BigQuery, and Redshift are optimized for structured business intelligence (BI) and reporting. However, using them for operational workloads...can lead to performance issues and escalating costs.”Mistral Small · Negative question · warning
“Snowflake when spending must be very simple or tightly bounded: Credit-based compute can be manageable, but it needs guardrails.”GPT-6 Luna · Negative question · warning
“Snowflake's biggest criticism tends to be around cost, and it's often seen as one of the most expensive cloud data warehouses.”Claude Haiku 4.5 · Negative question · warning
“Snowflake if cost control is weak... Its credit-based pricing can make idle or oversized warehouses expensive”Perplexity Sonar · Negative question · warning
The products named in the same answers as Snowflake, over the 280 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 250 | 58 | Compare → | |
| 224 | 3 | View → | |
| 152 | 0 | View → | |
| 72 | 2 | View → | |
| 62 | 0 | View → | |
| 59 | 4 | Compare → | |
| 35 | 6 | View → | |
| 22 | 3 | View → | |
| 21 | 10 | View → | |
| 21 | 0 | View → |
What the models named instead of Snowflake →
A side-by-side page exists where both products are among a category's top eight.
Stated on Snowflake's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 226 of the 280 answers that named Snowflake and are not a share of its labels.
513 of the 513 domain citations in answers naming Snowflake came from a third party's page.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 0 | 3 | 1 | 6 |
| GPT-5.4 mini | 2 | 1 | 1 | 2 | 6 |
| Gemini 3.5 Flash | 3 | 1 | 1 | 2 | 7 |
| Perplexity Sonar | 3 | 1 | 1 | 2 | 7 |
| Grok 4.20 | 3 | 1 | 2 | 3 | 9 |
| Mistral Small | 2 | 1 | 2 | 1 | 6 |
| DeepSeek V4 Flash | 3 | 2 | 0 | 1 | 6 |
| Llama 4 Maverick | 2 | 1 | 1 | 1 | 5 |
| Qwen 3.7 Flash | 3 | 1 | 3 | 2 | 9 |
| Kimi K2 | 4 | 1 | 0 | 0 | 5 |
| GLM 4.7 FlashX | 2 | 0 | 3 | 1 | 6 |
| MiniMax M2.5 | 4 | 1 | 0 | 1 | 6 |
| GPT-6 Luna | 3 | 0 | 1 | 1 | 5 |
| Muse Glimmer 30B | 2 | 0 | 3 | 2 | 7 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 1,589 | 7 | 2026-09-28 | ||
| Report or ebook | 900 | undated | |||
| Webinar or virtual event | 633 | 1 | 2026-09-11 | ||
| Case study | 386 | undated | |||
| Podcast or video | 315 | undated | |||
| News or press | 242 | undated | |||
| Conference or event | 139 | 9 | 2026-10-27 | ||
| Glossary or explainer | 131 | 0 | 2026-04-02 | ||
| Comparison | 18 | 1 | 2026-09-03 | ||
| Template or tool | 5 | 0 | 2025-12-09 |
As the event pages on snowflake.com state them, read September 28, 2026.
Every page snowflake.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.