Fidelity Workplace Investing
Strongest at mid-market. Thin evidence at small business: six labels.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Guideline is first at 25%.
Human Interest is first at 27%. 4 of 14 models made it the first choice when asked directly.
Fidelity Investments is first at 48%.
Why models recommend it
“I'd put Fidelity Workplace Investing first on the RFP shortlist—not award the contract without comparing bids.”GPT-6 Luna · Paraphrase question · first choice
“Fidelity Workplace Investing is a safe, well-supported default for scale and fiduciary resources”Muse Glimmer 30B · Paraphrase question · first choice
“Scale / investment choice + fiduciary support: Fidelity Workplace Investing, Empower Retirement”Muse Glimmer 30B · Direct question · first choice
“Human Interest and Fidelity Workplace Investing are widely considered the top choices”Qwen 3.7 Flash · Direct question · first choice
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as Fidelity Workplace Investing, over the 25 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 23 | 11 | Compare → | |
| 16 | 3 | Compare → | |
| 16 | 0 | View → | |
| 13 | 0 | View → | |
| 11 | 0 | Compare → | |
| 9 | 0 | View → | |
| 7 | 0 | Compare → | |
| 6 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → |
What the models named instead of Fidelity Workplace Investing →
A side-by-side page exists where both products are among a category's top eight.
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 25 of the 25 answers that named Fidelity Workplace Investing and are not a share of its labels.
Domains cited
113 of the 113 domain citations in answers naming Fidelity Workplace Investing came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 1 | 0 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 0 | 2 |
| Llama 4 Maverick | 0 | 2 | 1 | 0 | 3 |
| Qwen 3.7 Flash | 1 | 0 | 0 | 0 | 1 |
| Kimi K2 | 2 | 0 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 1 | 1 | 0 | 0 | 2 |
| MiniMax M2.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-6 Luna | 1 | 0 | 0 | 0 | 1 |
| Muse Glimmer 30B | 2 | 0 | 0 | 0 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Glossary or explainer | 123 | undated | |||
| Comparison | 75 | 0 | 2024-08-27 | ||
| Report or ebook | 68 | undated | |||
| News or press | 53 | undated | |||
| Blog | 32 | undated | |||
| Template or tool | 26 | undated | |||
| Conference or event | 10 | undated | |||
| Podcast or video | 7 | 0 | 2024-01-23 | ||
| Webinar or virtual event | 5 | 0 | 2026-05-14 | ||
| Case study | 1 | undated |
Most recent
- 2026-05-14Insights live on demand webinar or virtual event
- 2024-08-27Term life vs whole life insurance comparison
- 2024-01-23Podcast preview podcast or video
- 2022-09-26Fresh invest podcast actively seeking passive income podcast or video
- 2020-09-02Options 101 webinar series recording webinar or virtual event
How it is countedHide how it is counted
Every page fidelity.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.