7 categories · RankedShopify
Shopify is an all-in-one commerce platform for businesses, from entrepreneurs to enterprises, used to sell products online · shopify.com ↗
Strongest at small business, contested with BigCommerce B2B Edition. Ranked 2 of 62 for mid-market buyers.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Ranked first, contested: BigCommerce B2B Edition has 33%.
BigCommerce B2B Edition is first at 45%. 1 of 14 models made it the first choice when asked directly.
Ranked first, contested: Adobe Commerce has 20%.
Why models recommend it
“If you want the easiest onboarding and don't need heavy customisation: *Shopify Plus* or *BigCommerce B2B Edition* are solid starting points.”MiniMax M2.5 · Paraphrase question · first choice
“Shopify ranks highest overall for most small and mid-sized ecommerce businesses due to speed, ecosystem strength, and marketing capabilities”Claude Haiku 4.5 · Comparative question · first choice
“otherwise Shopify Starter at $5/mo is the cheapest fully-hosted, reliable option to start selling without added transaction fees”Muse Glimmer 30B · Budget-constrained question · first choice
“a reputable hosted platform such as Shopify, BigCommerce, Wix, or WooCommerce with competent managed hosting is generally safer”Perplexity Sonar · Negative question · first choice
What gives them pause
“Uploading raw MP4 files directly to WordPress, Shopify, or your web host without a CDN.”Gemini 3.5 Flash · Negative question · warning
“it has some limitations, such as higher long-term costs and limited deep customization... if you sell regulated products, Shopify may not be the best choice”Llama 4 Maverick · Negative question · warning
“Some ecommerce marketing platforms to be cautious about include Klaviyo and Shopify, as they have been criticized for their limitations and high costs.”Llama 4 Maverick · Negative question · warning
“Additional costs, high plan fees and customization difficulties that require hiring professional help are all fairly common complaints.”Muse Glimmer 30B · Negative question · warning
Also on the shortlist
The products named in the same answers as Shopify, over the 356 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 189 | 9 | Compare → | |
| 181 | 41 | Compare → | |
| 164 | 21 | Compare → | |
| 99 | 7 | View → | |
| 87 | 3 | Compare → | |
| 74 | 0 | View → | |
| 66 | 3 | View → | |
| 62 | 3 | View → | |
| 61 | 5 | View → | |
| 54 | 9 | View → |
What the models named instead of Shopify →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Shopify's own site, not checked by Gane.
- For
- Businesses; from entrepreneurs to enterprise
- Price stated
- Start for free
- Starting price
- 3 days free, then $1/month for 3 months
- Free plan or trial
- Try Shopify free
- Integrations
- 21000 · 1000 (its own pages disagree)
- Certifications
- PCI DSS, SOC 2 Type II, SOC 3
- Hosting
- nearly every country in the world
- Customers named
- Steve Madden, Ornot Bike, Glossier, Houseplant, KOTN, Eastfork, Monos, Stanley 1913
- Headquarters
- Ottawa, Canada
- Founded
- 2006
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 299 of the 356 answers that named Shopify and are not a share of its labels.
Domains cited
481 of the 652 domain citations in answers naming Shopify came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 3 | 1 | 7 | 0 | 11 |
| GPT-5.4 mini | 1 | 2 | 0 | 0 | 3 |
| Gemini 3.5 Flash | 1 | 4 | 1 | 3 | 9 |
| Perplexity Sonar | 3 | 3 | 0 | 1 | 7 |
| Grok 4.20 | 2 | 3 | 1 | 2 | 8 |
| Mistral Small | 1 | 4 | 1 | 2 | 8 |
| DeepSeek V4 Flash | 2 | 5 | 2 | 1 | 10 |
| Llama 4 Maverick | 1 | 1 | 3 | 2 | 7 |
| Qwen 3.7 Flash | 3 | 6 | 3 | 1 | 13 |
| Kimi K2 | 1 | 7 | 0 | 2 | 10 |
| GLM 4.7 FlashX | 2 | 5 | 1 | 0 | 8 |
| MiniMax M2.5 | 4 | 3 | 2 | 2 | 11 |
| GPT-6 Luna | 2 | 2 | 0 | 1 | 5 |
| Muse Glimmer 30B | 2 | 3 | 0 | 1 | 6 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 16,595 | 4 | 2026-09-28 | ||
| Conference or event | 1,020 | 2 | 2026-07-02 | ||
| Glossary or explainer | 698 | 27 | 2026-09-22 | ||
| Comparison | 467 | undated | |||
| Report or ebook | 226 | 12 | 2026-09-15 | ||
| Case study | 212 | undated | |||
| Webinar or virtual event | 165 | undated | |||
| Template or tool | 106 | undated | |||
| Podcast or video | 94 | 15 | 2026-08-26 | ||
| News or press | 17 | 0 | 2026-04-29 |
Most recent
- 2026-09-28Organic growth meaning blog
- 2026-09-24Admin new look blog
- 2026-09-22What is link payment glossary or explainer
- 2026-09-22What is quickbooks glossary or explainer
- 2026-09-22101 ecommerce basics glossary or explainer
- 2026-09-22What is link payment glossary or explainer
How it is countedHide how it is counted
Every page shopify.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.