2 categories · Ranked11x
11x provides digital workers that act as AI SDR agents, used to run outbound and inbound sales activity · 11x.ai ↗
Gane, the publisher, sells software in AI marketing agents, where this product is measured. It is measured there by the same method as every other product. How the conflict is handled.
Strongest at enterprise, contested with Artisan Ava. Ranked 16 of 75 for small business buyers.
The standing depends on who is buying. Every model is asked the same questions for each company size.
AiSDR is first at 38%.
AiSDR is first at 34%. 2 of 14 models made it the first choice when asked directly.
Ranked first, contested: Artisan Ava has 23%.
Why models recommend it
“Choose 11x if you have a larger budget, want completely hands-off execution, and require multi-channel capabilities”Gemini 3.5 Flash · Comparative question · first choice
“11x is the strongest default choice if you want a genuinely autonomous outbound SDR”Perplexity Sonar · Direct question · first choice
“11x.ai (Alice + Mike) – Best overall for mid-market scaling outbound”Grok 4.20 · Direct question · first choice
“compare Artisan vs. 11x for autonomous outbound”Perplexity Sonar · Comparative question · first choice
What gives them pause
“the controversies around misrepresentation and effectiveness make it a high-risk choice... Multiple sources describe it as over-hyped with "shady tactics."”Grok 4.20 · Negative question · warning
“The vendors most commonly flagged for caution: 11x.ai, Artisan, and any tool promising full autonomy without proper infrastructure safeguards.”Kimi K2 · Negative question · warning
“Major red flags: Former employees report 70-80% client churn, product hallucinations, and false customer claims”GLM 4.7 FlashX · Negative question · warning
“Tools to Avoid on a Budget - 11x (Alice) — ~$3,750–$5,000/month, annual contracts only”DeepSeek V4 Flash · Budget-constrained question · warning
Also on the shortlist
The products named in the same answers as 11x, over the 124 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 104 | 15 | Compare → | |
| 72 | 28 | Compare → | |
| 44 | 5 | Compare → | |
| 42 | 4 | View → | |
| 38 | 1 | View → | |
| 33 | 1 | View → | |
| 32 | 2 | View → | |
| 24 | 2 | View → | |
| 24 | 0 | Compare → | |
| 21 | 0 | Compare → |
What the models named instead of 11x →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on 11x's own site, not checked by Gane.
- For
- Sales, RevOps, and GTM Leaders
- Integrations
- 4
- Certifications
- CASA Tier 3, SOC 2 Type II
- Hosting
- Global, San Francisco, London
- Customers named
- Checkr, canibuild, MMB Networks, Leica Biosystems, cofenster, Workera, Unitech, Questex
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 124 of the 124 answers that named 11x and are not a share of its labels.
Domains cited
237 of the 300 domain citations in answers naming 11x came from a third party's page. Thirty-nine were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 1 | 2 | 4 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 1 | 2 | 0 | 2 | 5 |
| Perplexity Sonar | 2 | 0 | 0 | 1 | 3 |
| Grok 4.20 | 1 | 0 | 0 | 3 | 4 |
| Mistral Small | 0 | 0 | 1 | 1 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 3 | 4 |
| Llama 4 Maverick | 0 | 0 | 1 | 1 | 2 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 2 | 2 |
| Kimi K2 | 0 | 1 | 1 | 4 | 6 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 2 | 2 |
| MiniMax M2.5 | 1 | 0 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Report or ebook | 258 | 100 | 2026-09-19 | Landing pages, AI SDR | |
| Blog | 71 | 3 | 2026-07-24 | CRM | |
| Comparison | 19 | 1 | 2026-08-27 | ||
| Case study | 14 | undated | |||
| Template or tool | 9 | 9 | 2026-07-07 | ||
| Glossary or explainer | 6 | 3 | 2026-08-27 | ||
| Webinar or virtual event | 1 | 1 | 2026-09-18 |
Most recent
- 2026-09-19Ai sales engagement tools b2b sales teams report or ebook
- 2026-09-19Ai sales prospecting tools b2b sales teams report or ebook
- 2026-09-19Ai sales sequencing tools b2b sales teams report or ebook
- 2026-09-19Nooks pricing report or ebook
- 2026-09-19Polyai pricing report or ebook
- 2026-09-19Regal ai pricing report or ebook
How it is countedHide how it is counted
Every page 11x.ai exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.